098 Survive and Thrive in the Age of AI PART 2 Using AI Tools to Boost Sales and Marketing
The Leveraged Business: Earn More, Work Less, Grow Faster
Release Date: 11/10/2023
126 Becoming AI Resilient PART 2 Creative Collaboration with AI
The Leveraged Business: Earn More, Work Less, Grow Faster
If AI can do more and more—how do you stay in command of your voice, your content, and your values? In Part 2 of my conversation with Joe Lépine, we shift from mindset and ethics to trust and real-world application. We dive into the how of working with AI as a creative partner, sharing tools, workflows, and real examples of using AI in content creation, programme design, and daily business tasks. We also explore one of the most important (and overlooked) aspects of AI resilience: how to preserve your unique voice, brand, and integrity in the process. From training your own AI on past...
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125 Becoming AI Resilient PART 1 Trust, Agency, and Staying Human
The Leveraged Business: Earn More, Work Less, Grow Faster
What does it really mean to be resilient in the age of AI? In Part 1 of this two-part conversation, Jay is joined by author and educator Joachim “Joe” Lépine to explore how AI is disrupting service-based businesses, and how trust, critical thinking, and a human-first approach are becoming essential to staying relevant. Listen in as we unpack the mindset shifts that AI demands, how to use these tools ethically, and why resilience isn't just about adapting to tech, it’s about re-humanising your work. From the risks of outsourcing your voice to the subtle biases in AI-generated content,...
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124 Smart AI Business Strategies to Accelerate Your Digital Transformation Journey
The Leveraged Business: Earn More, Work Less, Grow Faster
We’re back! After a short break, Series 3 of The Leveraged Business Podcast opens with one of the biggest shifts happening in business today: AI Business Strategies. Discover how AI can help you evolve your business model to achieve smarter, faster, sustainable growth. In this episode, Jay Allyson explores how AI is creating real leverage for consultants, coaches and expert businesses, sharing transformational examples of how practical strategies are yielding ROI, and trends shaping the future of business. This episode is about how AI is supporting digital transformation and business...
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123 Recharge, Refocus and Accelerate Your Business Momentum to Achieve Your Best Year Ever
The Leveraged Business: Earn More, Work Less, Grow Faster
Feeling a little “off” after the holidays? You’re not alone! Getting back into work after a well-deserved break can feel heavy, and gaining back your business momentum isn’t always easy. If you’re still stuck in that holiday slump, whether it’s New Year’s or Summer time today’s episode is here to help you get going again with renewed energy and focus! I’ll share how to recharge, build business momentum, and sustain your drive over the next 90 days and beyond – plus, there’s a juicy free gift waiting to help you accelerate your success. In this episode of The Leveraged...
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122 Business Resilience for Women Rising Resilient Decoded from Interviews with 20 Successful Female Entrepreneurs
The Leveraged Business: Earn More, Work Less, Grow Faster
In this landmark final episode of our Rising Resilient series, we're unpacking the ultimate guide to entrepreneurial resilience, synthesised from conversations with 20 remarkable women business leaders. From Fortune 500 executives and tech innovators to successful startup founders and corporate change makers, these accomplished entrepreneurs reveal their hard-won wisdom about building sustainable success. Host Jay Allyson weaves together powerful insights from months of in-depth interviews, examining how true resilience emerges through both personal growth and systematic approaches. This...
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121 Navigating a Crossroads Moment: the Silent Crisis of High Achiever Burnout
The Leveraged Business: Earn More, Work Less, Grow Faster
Ever achieved everything you thought you wanted, only to feel strangely empty inside? You're not alone. In this powerful episode of Rising Resilient, I'm delving into the silent crisis facing high achievers - that pivotal moment when success feels hollow. Through real stories of executives and entrepreneurs, we explore: The crossroads moment that signals it's time for change Why pushing harder isn't the answer (and what is) How to spot the early warning signs of high achiever burnout The counterintuitive power of the "purposeful pause" Practical tools to move from surviving to...
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120 Building Resilient Leadership Through Strategic De-Risking with Susan Schramm
The Leveraged Business: Earn More, Work Less, Grow Faster
Today we're joined by Susan Schramm, a distinguished strategy expert who helps CEOs and leadership teams fast-track high-stakes initiatives when failure isn't an option. As the founder of Go to Market Impact, Susan has developed the proprietary De-Risk System for Impact®, helping organisations systematically navigate the hidden risks that can derail even the best strategies. Susan is a business consultant who has mastered the art of navigating high-stakes strategy execution and risk management. With an impressive track record of driving successful initiatives for Fortune 500 companies and a...
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119 Navigating Corporate Career Resilience with Suzanne Magee
The Leveraged Business: Earn More, Work Less, Grow Faster
Are you an entrepreneur, corporate professional, or someone at a career crossroads seeking inspiration and practical advice to help you navigate the ups and downs of your journey? In this episode of our Rising Resilience series, you’re invited to listen in to the insights of career strategist and leadership coach, Suzanne Magee (formerly Martyn-Jones) as we discuss resilience, leadership, and overcoming challenges in the corporate environment. Suzanne shares her experience of helping professionals to navigate career setbacks, aligning personal values with professional goals, and cultivating...
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118 Build Confidence in Business for Empowering Connections and Resilience with Sophie Lechner
The Leveraged Business: Earn More, Work Less, Grow Faster
Whether you're building a small business or leading a purpose-driven organisation, this episode will give you some super-powered methods to strengthen your mindset, clarify your message, and achieve entrepreneurial success. In this interview for the Rising Resilient series, we welcome back Sophie Lechner, Business Strategist and LinkedIn Coach for Mission-Driven Entrepreneurs. Sophie shares her expertise on empowering entrepreneurs to build confidence in business, create meaningful connections, and develop resilience in their personal and professional journeys. Drawing from her diverse...
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117 Avoiding Burnout with Conscious Leadership - Interview with Chris Johnson
The Leveraged Business: Earn More, Work Less, Grow Faster
Join us on this episode of "Leading with Impact" as we sit down with the multi-talented Dr. Chris L. Johnson, a psychologist, Master Somatic Coach, and business owner. With over 25 years of experience, Chris partners with leaders to create resilient, conscious, and impactful organisations, transforming the face of leadership and business. In this insightful conversation, Dr. Johnson shares her journey from growing up with entrepreneurial parents to becoming a trailblazer in embodied learning and leadership. We dive deep into her unique approach that combines the wisdom of our biology with...
info_outlineWhether you're a small startup or a large corporation, understanding the disruptive technologies of Artificial Intelligence and generative AI tools like ChatGPT and how they are infiltrating our world, is crucial for staying competitive in today's market.
In this second part of 3, we unravel the transformative potential of AI in reshaping the way we market, sell, and engage with customers. We embark on a journey that uncovers the power of AI tools in redefining marketing campaigns, enhancing customer engagement, and propelling sales growth.
From predictive analytics that decode consumer behaviour to the conversational prowess of AI-powered chatbots, businesses are experiencing a paradigm shift in their approach to marketing and sales. It's a digital revolution fuelled by data, and AI is at the helm of this transformative voyage.
And I’ll be sharing use cases and specific AI software of how AI-powered solutions are enabling businesses to make marketing campaigns smarter, customer interactions more personalised, and sales processes more efficient. Prepare to be inspired by the possibilities that AI unlocks for businesses of all sizes.
Grab an early peek at The AI Advantage, Jay Allyson’s forthcoming book, details in the show notes at http://jayallyson.com/podcast/ai-tools-to-boost-sales/.