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Mark Council: Staying Optimistic, Mentorship & Delivering an 11-Star Service

LTB Podcast

Release Date: 02/08/2021

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LTB Podcast

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Jake talks to Sally about the world of Online Coaching and what Personal Trainers should consider having ready in the early stages of building their Online Coaching service.    Find Out More About LTB: Website:  Instagram: 

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LTB Podcast

Katie first stepped into the gym as Maggie's PT client and now she’s one of the trainers who works alongside her. In this episode, Katie shares how her relationship with fitness has evolved: from her first goals, to discovering a love for kettlebells, to unexpectedly finding herself on a whole new career path. It’s an honest conversation about growth, confidence, and becoming an 'accidental PT'.   Find Out More About LTB: Website:  Instagram: 

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In today's episode, Stuart welcomes Mark Council. Mark owns a gym called Platform Performance, which he opened with a business partner in 2017. We discuss a wide range of topics including how he's staying optimistic amidst the chaos of lockdowns and uncertainty of COVID, why he prioritises professional development & mentorship, and how he ensures he gets the most out of what he invests in, how his gym delivers an 11-star service to their members and much more!
 

 

 

Timestamps:
  • [01.25] - How his lockdown is going?
  • [06.32] - Why other people's success does leave clues.
  • [08.10] - Business biography recommendations.
  • [10.15] - Why he's been so willing to ask for help and mentorship today.
  • [14.40] - How he manages feeling like there's too much to do in his business.
  • [16.00] - Business key performance indicators (KPI's)
  • [18.00] - An 11-star service.
  • [23.53] - How he applies the professional development he goes through.
  • [25.00] - Lateral thinking.
  • [29.10] - Mark discusses the harder times he's had as a gym owner.
  • [34.25] - Why he has always focussed on delivering an excellent service and experience to his clients.
  • [38.30] - How his gym, Platform Performance, recruits new personal trainers.
  • [43.35] - Why gym ownership is not a natural step for most trainers.

 

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