#430 Jake and Sally Chat About Building Your Online Coaching Service
LTB Podcast
Jake talks to Sally about the world of Online Coaching and what Personal Trainers should consider having ready in the early stages of building their Online Coaching service. Find Out More About LTB: Website: Instagram:
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#429 Claire, Maggie and Jake: How Do We Know What We Know Is Accurate
LTB Podcast
Claire chats to Maggie and Jake about how we can be confident in our knowledge and ways to verify our beliefs, or those stated by others, so that we know how to support our clients and aren't adding to the misinformation out in the world. Find Out More About LTB: Website: Instagram:
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#428 Katie Rungrojkitiyos: The Accidental PT
LTB Podcast
Katie first stepped into the gym as Maggie's PT client and now she’s one of the trainers who works alongside her. In this episode, Katie shares how her relationship with fitness has evolved: from her first goals, to discovering a love for kettlebells, to unexpectedly finding herself on a whole new career path. It’s an honest conversation about growth, confidence, and becoming an 'accidental PT'. Find Out More About LTB: Website: Instagram:
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#427 Charlie Beestone: What PTs can Learn from Other Businesses
LTB Podcast
Charlie speaks about his experience starting out in the exercise industry before finding himself working with more corporate clients. He introduces some great ideas about how personal trainers could begin to look at other businesses to improve their own. You can access a free guide from Charlie here: Find Out More About LTB: Website: Instagram:
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#426 Maggie and Claire Chat About Confidence In Coaching
LTB Podcast
In this episode Maggie and Claire chat about confidence. It's a topic that comes up a lot and something we have helped a lot of trainers with over the years. Whilst it's incredibly common and normal to have doubts it's also something that we tend to hide, so when it strikes it can leave you feeling like you're the only pt who's feeling like this and that is definitely not the case. Find Out More About LTB: Website: Instagram:
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#425 Kayleigh Young: My Journey as a PT and run coach
LTB Podcast
Claire chats to Kayleigh Young about her journey from casual gym goer to PT, enthusiastic runner and run coach. Find Out More About LTB: Website: Instagram:
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#424 Emma Regan: From garden bootcamps to running 2 successful gyms
LTB Podcast
Jake talks with Emma about her journey from leaving the corporate world, entering the fitness industry and how she went from running bootcamps in her back garden to running 2 gyms with over 400 members. Find Out More About LTB: Website: Instagram:
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#423 Liv and Ellen: Running a dance based business with over 650 students
LTB Podcast
Claire chats to Liv and Ellen, head instructors at Elite Ladies Dance about building a dance based business. Find Out More About LTB: Website: Instagram:
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#422 Joe Raynes: Fitting personal training into a multi job career
LTB Podcast
Chris chats to gym owner / personal trainer / Bath City football player Joe Raynes about his many roles both within and outside the fitness industry. Find Out More About LTB: Website: Instagram:
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#421 Skipping the Norm: Building a Values-Driven Coaching Business
LTB Podcast
In this episode of the Lift The Bar Podcast, Maggie chats with Chris, a self-taught jump rope coach who’s built a thriving, values-driven business from the ground up. From coaching in schools across the UK to launching his own app and designing eco-conscious ropes, Chris is on a mission to make jump rope more accessible, joyful, and impactful. Whether you’re a PT looking to diversify your coaching, build a purpose-led brand, or simply be inspired by someone doing things differently—this one’s for you. Find Out More About Chris Website: Instagram: Find Out...
info_outlineAre you struggling to differentiate yourself from other personal trainers on social media? With so many others offering similar services, it can be challenging to stand out and attract potential clients. After all, why would they pick your “121 sessions, personalised plans and monthly reviews” over anyone else's?!
But don’t worry, we’ve got you covered.
In this episode, Stuart is joined by Jonathan Goodman, a renowned business coach with over 15 years of experience in the personal training industry. As the founder of many successful ventures such as the Personal Trainer Development Centre, QuickCoach, Online Trainer Mentorship and author of 11 books, Jonathan shares his expertise on all things business. Expect to learn about the impact of discounts on your business, how to craft a compelling brand message that resonates with your audience, and why getting more followers is probably a waste of time.
Timestamps:
04:44- Post 1: Will discounts ruin your business?
07:48- The best and worst way to do free PT trials.
12:03- Post 1: Market what a person will become.
19:07- What about if you don’t sell client transformations?
22:17- How to set yourself apart from other businesses.
28:06- Post 2: Why getting more followers is a waste of time if you want more clients.
31:18 - Marketing offline in your local community
42:12 - Human Optimised Coaching Sales for PT’s
Find Out More About Jon:
Find Out More About LTB:
- Instagram: https://www.instagram.com/liftthebar/
- Website: https://liftthebar.com/
- Free Trial: https://liftthebar.com/free-trial