#415 Sally Eccles: Rebuilding your business in a new location
LTB Podcast
Claire chats to LTB member and mentor Sally Eccles about her various roles within the fitness industry and how she has navigated a number of changes in the type of facility she works in and a move to a different part of the country. Find Out More About LTB: Website: Instagram:
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#414 Maggie and Claire: Is shame ever a useful motivator?
LTB Podcast
Maggie and Claire chat about the use of shame in lead generation and motivating clients in this podcast. Find Out More About LTB: Website: Instagram:
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#413 Heather Elliott: Becoming a personal trainer in later life
LTB Podcast
Claire chats to Heather, AKA Maggie's mum, about her decision to qualify as a personal trainer in her late 60s, the assumptions people make about older adults and the importance of being aware of language. Find Out More About LTB: Website: Instagram:
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#412 Emily Skinner: Coaching without Perfection
LTB Podcast
Maggie chats with personal trainer and LTB member Emily Skinner about building a fitness business rooted in her values, humour and community. From coaching 'badass grannies' to creating a person-centred and weight-inclusive space where people feel safe and seen, Emily shares the real talk on supporting clients - without the need to convert them into fitness enthusiasts, or chase perfection! Find Out More About LTB: Website: Instagram:
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#411 Anthony Barnes: The importance of finding the right working environment for you
LTB Podcast
Jake chats to Anthony about the different environments that Anthony has worked in through his career to date and why finding the right environment is important to becoming the best trainer you can be.
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#410 Chris and Claire: What's working to get clients now
LTB Podcast
Chris and Claire chat about how to get more clients without overcomplicating things. Find Out More About LTB: Website: Instagram:
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#410 Luke Jones: Working As A Personal Trainer On A Cruise Ship
LTB Podcast
Claire chats to Luke about what it's like being a PT on a cruise ship. Find Out More About LTB: Website: Instagram:
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#409 Kerry Smith: Working With Older Populations
LTB Podcast
Jake chats to Kerry covering her journey into training seniors, what some of the most important aspects were for her when delivering sessions to older populations and what other trainers might need to consider if thinking about doing the same. Find Out More About LTB: Website: Instagram:
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#408 Michelle Carroll: Body Image And Fitness Professionals
LTB Podcast
Michelle Carroll is a body image coach who believes there is more to life than burpees and broccoli. Her dream is for fitness to become more inclusive and push beyond the physical which is what drives her to do the work she does, supporting personal trainers in rebuilding their relationship with food and their body so they can help their clients to do the same. Michelle is currently researching the field of body image and personal training for her PhD, has an online coaching business, her own podcast, and delivers training to fitness professionals, educating on how we can look beyond body...
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#407 Meet The New Hosts: Jake Weekes
LTB Podcast
In this episode we find out about the final host, Jake Weekes. Jake has worked in a variety of different roles within the fitness industry, starting out working with professional athletes before switching to general population clients. Jake has also created the Accessory Movement Course for LTB and provides mentorship support in LTB Essentials. Find Out More About LTB: Website: Instagram:
info_outlineIn the world of fitness, few have delved as deeply into the realms of business, personal growth, and education as our distinguished guest today. We're excited to welcome back Mark Fisher, the inspirational founder of Mark Fisher Fitness, to the Lift the Bar Podcast as he discusses his new book, The Book of Fitness Business Secrets. Join us and uncover some of the key secrets behind Mark's success.
Explore Mark's essential pillars of marketing and learn how they have contributed to the meteoric rise of Mark Fisher Fitness. Uncover practical tips for managing distractions. Even the ones that come from inside your own head! Mark also shares his invaluable approach for gathering meaningful feedback from clients and even talks about when he chooses to disregard feedback.
This episode is a treasure trove of valuable insights for personal trainers, gym owners, and fitness enthusiasts looking to up their game in the competitive fitness industry. You don't want to miss this opportunity to learn from Mark Fisher's wealth of wisdom and experience as he shares his journey with the Lift The Bar Podcast. So, sit back, listen, and learn – and be sure to have a pen ready for this one!
Timestamps
2:05- Why publish a book?
4:14- Can it be easier to publish a book than we think?
7:02- Marks hardest career moments
12:50- The pillars of marketing
17:10- Referral Campaigns.
22:41- Managing Distractions
26:33- Maximising continuing professional development.
31:20- Getting feedback from clients
35:40- The importance of time away from business.
Find Out More About Mark:
- Website: https://www.businessforunicorns.com/team/
- Youtube: https://www.youtube.com/@MarkFisherHumanBeing
Find Out More About LTB:
- Instagram: https://www.instagram.com/liftthebar/
- Website: https://liftthebar.com/
- Free Trial: https://liftthebar.com/free-trial