#402 Dr. Janet Withall: How to Start Working With The Elderly Population (Repost)
Release Date: 07/18/2023
#430 Jake and Sally Chat About Building Your Online Coaching Service
LTB Podcast
Jake talks to Sally about the world of Online Coaching and what Personal Trainers should consider having ready in the early stages of building their Online Coaching service. Find Out More About LTB: Website: Instagram:
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#429 Claire, Maggie and Jake: How Do We Know What We Know Is Accurate
LTB Podcast
Claire chats to Maggie and Jake about how we can be confident in our knowledge and ways to verify our beliefs, or those stated by others, so that we know how to support our clients and aren't adding to the misinformation out in the world. Find Out More About LTB: Website: Instagram:
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#428 Katie Rungrojkitiyos: The Accidental PT
LTB Podcast
Katie first stepped into the gym as Maggie's PT client and now she’s one of the trainers who works alongside her. In this episode, Katie shares how her relationship with fitness has evolved: from her first goals, to discovering a love for kettlebells, to unexpectedly finding herself on a whole new career path. It’s an honest conversation about growth, confidence, and becoming an 'accidental PT'. Find Out More About LTB: Website: Instagram:
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#427 Charlie Beestone: What PTs can Learn from Other Businesses
LTB Podcast
Charlie speaks about his experience starting out in the exercise industry before finding himself working with more corporate clients. He introduces some great ideas about how personal trainers could begin to look at other businesses to improve their own. You can access a free guide from Charlie here: Find Out More About LTB: Website: Instagram:
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#426 Maggie and Claire Chat About Confidence In Coaching
LTB Podcast
In this episode Maggie and Claire chat about confidence. It's a topic that comes up a lot and something we have helped a lot of trainers with over the years. Whilst it's incredibly common and normal to have doubts it's also something that we tend to hide, so when it strikes it can leave you feeling like you're the only pt who's feeling like this and that is definitely not the case. Find Out More About LTB: Website: Instagram:
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#425 Kayleigh Young: My Journey as a PT and run coach
LTB Podcast
Claire chats to Kayleigh Young about her journey from casual gym goer to PT, enthusiastic runner and run coach. Find Out More About LTB: Website: Instagram:
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#424 Emma Regan: From garden bootcamps to running 2 successful gyms
LTB Podcast
Jake talks with Emma about her journey from leaving the corporate world, entering the fitness industry and how she went from running bootcamps in her back garden to running 2 gyms with over 400 members. Find Out More About LTB: Website: Instagram:
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#423 Liv and Ellen: Running a dance based business with over 650 students
LTB Podcast
Claire chats to Liv and Ellen, head instructors at Elite Ladies Dance about building a dance based business. Find Out More About LTB: Website: Instagram:
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#422 Joe Raynes: Fitting personal training into a multi job career
LTB Podcast
Chris chats to gym owner / personal trainer / Bath City football player Joe Raynes about his many roles both within and outside the fitness industry. Find Out More About LTB: Website: Instagram:
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#421 Skipping the Norm: Building a Values-Driven Coaching Business
LTB Podcast
In this episode of the Lift The Bar Podcast, Maggie chats with Chris, a self-taught jump rope coach who’s built a thriving, values-driven business from the ground up. From coaching in schools across the UK to launching his own app and designing eco-conscious ropes, Chris is on a mission to make jump rope more accessible, joyful, and impactful. Whether you’re a PT looking to diversify your coaching, build a purpose-led brand, or simply be inspired by someone doing things differently—this one’s for you. Find Out More About Chris Website: Instagram: Find Out...
info_outlineMost personal trainers want to have a steady income. They also want to make a meaningful impact on their client’s lives. Focusing on one specific population of potential clients might help you do both. Can you guess who it is?
It’s our mums and dads. Our grandparents and maybe even our great-grandparents!
The elderly are hugely underserved by the fitness industry. So, you’re not going to have much competition. More importantly, it’s incredibly rewarding to spend your time helping people maintain their ability to walk, see their friends and, ultimately, their independence.
Today Stuart welcomes Dr Janet Withall from the University of Birmingham. Dr Withall is an expert in healthy ageing. She focuses on helping elderly people maintain their activity levels and strength. In this episode, expect to learn how to attract elderly clients to exercise services, how those services should be designed to maximise results, and how physical activity can affect people’s disease risk.
Timestamps
2:00- Why focus on older adults?
3:08- Exercise participation rates
7:20- Can PT help the older population to exercise?
9:55- Changes to governament guidelines
10:47- Marketing exercise for older populations
15:05- The importance of community for older population
17:30- The ReACT study: Introduction
21:57- Building a client base of older clients
24:08- The effects of aging and how exercise helps.
30:52- The ReACT study: Results
Find Out More About Dr Withall:
- Email: j.withall@bham.ac.uk
Find Out More About LTB:
- Website: https://liftthebar.com/
- Instagram: https://www.instagram.com/liftthebar/?