147: Does the Number of Social Media Followers, Streams, and Views Matter in 2021 & beyond for Musicians?
Release Date: 10/26/2021
Making It with Chris G.
It's hard for musicians and people in the music business to find accountants and tax experts that understand how our industry works. Steph Belcher is a tax and business expert that has worked in many different areas of the music industry for 20 years. She's worked with some really big names in the music industry, and during the 2008 market crash, started transitioning to working with taxes and bookkeeping. Today, she helps musicians all over the country with filing their taxes and setting up their businesses. To learn more about Step Belcher visit . Join the Academy: Got...
info_outline #166: Tara Divina - Developing Your Artist Brand & Music Business StrategyMaking It with Chris G.
Tara Divina is a heart-healing medicine musician who creates songs to bring our deepest prayers into reality. She draws on her experience as a Vice President at the Warner Music Group to offer business coaching for conscious musicians, visionary artists, and business owners so they can build an organic fan base using authentic self-expression, and generate a sustainable income using all of their gifts. Tara has worked with hundreds of musicians and dozens of record labels over 10+ years to generate tens of millions in digital music sales. She currently works with a small, exclusive...
info_outline #165: When Should Music Artists Start Using NFT's & How they Can Add Value to Your CommunityMaking It with Chris G.
So much talk about NFT's, Crypto, and Web 3.0. Is it something that every music artist should be using though? Or at what point should artists start using NFT's? How can they add value to your community and brand? In this episode of the NIFTY Music Show, Greg Rollett, and I discuss these topics and take a deep dive on how NFT's can create community, offer value, and much more. Connect with Greg Rollett at Join the Academy: Got questions? Leave a comment or send me a DM on IG Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's...
info_outline #164: How Do Shows Get Booked? The Booking Process from Avail to Announce (A MASTER CLASS)Making It with Chris G.
How do shows get booked? Who decides what artist plays in what venue? Who the players in the game? This episode is about the entire booking process from receiving an artist's available date to announcing a show. A concert booking Masterclass! Join the Academy: Got questions? Leave a comment or send me a DM on IG Who Am I? I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - . What's that sound?I have Tourette Syndrome, which...
info_outline #163: Buying NFT's on ROYAL - What You Need to KnowMaking It with Chris G.
For the past few weeks, I've talked about the NFT Music marketplace ROYAL. Recently, I tried to buy my first NFT on ROYAL, and have some things to share about the buying experience on the platform. In this episode, I'll go over what went wrong with the experience, how to buy on ROYAL, and more.
info_outline #162: Musicians Have the Blueprint to End PovertyMaking It with Chris G.
Musicians have the blueprint to end poverty. This episode is inspired from a talk I did for my final lecture I did for an Entertainment Finance course. It was part of a four week financial freedom series where students learned about the different economic schools, income producing assets, how to analyze stocks, Web 3.0, and finished with the musicians business blueprint.
info_outline #161: NAS Releases His First NFT's on ROYAL, the Final Nipsy Hussle Album & Audius is Ready to Compete with SpotifyMaking It with Chris G.
In this episode, Greg Rollett and I discuss NAS releasing his first two singles on ROYAL. A platform he's an investor in, and recently released its first track by 3lau, now worth over $6 Million.
info_outline #160: Will NFT’s End the Traditional Music Business and Streaming? Mike Shinoda’s NFT drop & the Future of streaming with Greg Rollett (NIFTY Music Show)Making It with Chris G.
Marketing Guru Greg Rollett returns to the show to talk Web 3.0 and how it will change the traditional music business. Recently, we both tried to buy the Mike Shinoda Ziggurats NFT Mixtape. We discuss this project, how streaming will change, and the potential impact Web 3.0 will have on the music industry, marketing tips, and much more.
info_outline #159: Should NFT's Replace the Concert Ticket? Artists Competing with Virtual Apes & Much more on The NIFTY Music Show Ep01Making It with Chris G.
Welcome to the NIFTY Music Show on the Making It Network. These shows will focus on music and NFT's, and how the music industry is transformed through Web 3.0. In this first episode, we will discuss if concert tickets should be NFT's, Bored Apes Yacht Club metaverse band, 3lau's new NFT marketplace ROYAL, and the 30 Year Anniversary of Death Row Records with Doggystyle NFT's.
info_outline #158: How An Independent Promoter Can Become a Talent Buyer for Live NationMaking It with Chris G.
I don't share my journey often, but I get asked this question all the time. What was my journey as an independent promoter and how did I become a Talent Buyer for Live Nation.
info_outlineDoes the number of followers you have on any of the social media platforms, or how many streams you get, or how many views you get matter? Kind of. But there is a whole lot more that goes into it than just that. Those are vanity metrics. In this video, I discuss what really matters for musicians when building a business.
To learn more about Phillip Stutts visit https://www.phillipstutts.com.
Join the Academy:
https://www.patreon.com/makingitacademy
Got questions? Leave a comment or send me a DM on IG
https://www.instagram.com/makingitwithchrisg/
Who Am I?
I’ve booked, promoted, and produced over 2,500 shows with the world's biggest promoters (Live Nation and AEG Presents) and independently. Here is more about my background - http://www.makingitwithchrisg.com/aboutme.
What's that sound?
I have Tourette Syndrome, which is why you may hear a regular vocal sound. My producer calls it Jazz. I have quite a few tics and have had Tourette Syndrome since I was 6 years old. To learn more about Tourette's or support research for Tourette Syndrome, please visit https://tourette.org/.