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Eps 310: When You Just Want Someone to Tell You What to Do

Mom Coaches Getting Clients

Release Date: 05/26/2025

Episode 323: How to Talk About Your Coaching So Moms Know You’re for Them show art Episode 323: How to Talk About Your Coaching So Moms Know You’re for Them

Mom Coaches Getting Clients

If you’ve ever wondered why your dream clients aren’t “getting” what you do… this episode is for you. We’re diving into what it really takes to talk about your coaching in a way that cuts through the noise, connects deeply, and clearly says: “I help moms like you.” In this episode, I share: The biggest mistake coaches make when they talk about their work How to use your private and public niche to own your message Where to find the exact words your niche is using (and how to mirror them) Why being the “coach for moms who coach moms” worked for me (even thought it...

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Eps 322: Balancing Mom Life and Coaching with Wendy Guth and Krystal Eicher show art Eps 322: Balancing Mom Life and Coaching with Wendy Guth and Krystal Eicher

Mom Coaches Getting Clients

What happens when you build a coaching business that actually aligns with your season of life and your values? In this episode, I chat with Wendy Guth and Krystal Eicher of Serendipitous Rebel about their journey from burnout to building a sustainable coaching biz together. We talk about using your character strengths, the power of aligned partnerships, and making intentional choices as a mom entrepreneur—especially during busy seasons like summer or back-to-school. If you're craving more simplicity, flexibility, and fun in your biz, you're going to love this one! In this episode, we...

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Eps 321: The Calm Way to Build a Coaching Business That Actually Pays You show art Eps 321: The Calm Way to Build a Coaching Business That Actually Pays You

Mom Coaches Getting Clients

If you’re feeling a little fried, scattered, or stuck in hustle mode - this one’s for you. Because building a profitable coaching business doesn’t have to mean launching yourself into exhaustion (ask me how I know 🙃). In fact, the calmest coaches I know are the ones who make the most consistent income. In this episode, we’re talking about what it really means to build a business with calm energy—and why it works. You’ll learn: How a grounded, consistent strategy (like my 4x1 plan) builds long-term trust The difference between hustle energy vs. calm energy—and how it feels...

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Eps 320: Your Purpose as a Mom Coach show art Eps 320: Your Purpose as a Mom Coach

Mom Coaches Getting Clients

If you’ve ever wondered, “What’s my purpose… really?” - this episode is for you. Because your coaching biz isn’t just a way to make income. It’s also your vehicle for creating a ripple effect of meaning, alignment, and joy in the world. And no, your purpose doesn’t have to be big or dramatic. It can be simple, evolving—and even playful. (Like my very real moment of shouting “I found my life purpose!” after a solid pickleball shot.) In this episode, I’m sharing: Why purpose is more like a soulmate (you can have more than one!) Three gentle methods to uncover your...

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Eps 319: Stop Spinning Your Coaching Biz Wheels show art Eps 319: Stop Spinning Your Coaching Biz Wheels

Mom Coaches Getting Clients

If you’ve been second-guessing your niche (again), starting-but-not-finishing your marketing tasks, or wondering if you need yet another course to finally get traction, you might be spinning your wheels when it comes to growing your coachin biz. And you're not alone. In this episode, I’m sharing what mom coaches actually need to grow their businesses sustainably, Without the constant tweaking, starting over, and mental gymnastics. You’ll learn: The 4x1 plan I use (and teach) to keep your marketing simple and effective What happens when you stop trying to “be everywhere” and just...

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Eps 318: Getting Clients When The Economy Feels Wobbly show art Eps 318: Getting Clients When The Economy Feels Wobbly

Mom Coaches Getting Clients

Feeling like it’s harder to get clients right now? You’re not alone. But here’s the truth: people are still investing in coaching. They’re just being more intentional. And that means your consistency, simplicity, and steady energy matter more than ever. In this episode, I’m sharing three truths about growing your coaching business in uncertain times, and how to stay grounded (and client-attracting!) even when everything else feels a little wobbly. You’ll learn: Why people still hire coaches—but only the ones they trust How small, consistent actions lead to bigger results than...

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Eps 317: Consistent Clients with a Consistent Plan show art Eps 317: Consistent Clients with a Consistent Plan

Mom Coaches Getting Clients

If you’ve ever wondered why the clients aren’t coming—when you’re definitely doing “all the things”—this episode is for you. Because consistent clients don’t come from random bursts of inspiration. They come from having a simple, repeatable plan—and sticking with it in a way that actually feels doable (even during real-life seasons like back-to-school chaos or a kid heading off to university). In this episode, I’m walking you through what consistency really looks like as a mom coach, why it matters so much for client attraction, and what happens when you drop the ball...

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316: Mom Coach to CEO show art 316: Mom Coach to CEO

Mom Coaches Getting Clients

What if the real shift you need isn’t a new strategy, but instead a new identity? In this episode, I’m diving into the moment that changes everything in your coaching business: when you stop treating it like a side hobby and start showing up like the CEO you actually are. This is about mindset, but also about structure, consistency, and trusting yourself to take the next best step (even when it feels stretchy). You’ll learn: The exact moment I stopped playing small and started treating my biz like a business What hobby-mode looks like (and how to lovingly leave it behind) Why...

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Eps 315: 3 Things to Drop From Your Biz Right Now show art Eps 315: 3 Things to Drop From Your Biz Right Now

Mom Coaches Getting Clients

What if the fastest way to more clients wasn’t adding more but letting go? In this episode, I’m sharing the three things that may be cluttering up your coaching business and keeping you from real traction. From perfectionism disguised as “just getting ready,” to a drawer full of half-baked offers, to giving away your best coaching for free, it’s time to clear the decks so you can finally scale. You’ll learn: Why waiting until your website, graphics, or house is “perfect” is delaying your income How having too many offers confuses your clients and drains your energy Why...

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Eps 314: How to Stop Overthinking In Your Biz show art Eps 314: How to Stop Overthinking In Your Biz

Mom Coaches Getting Clients

What if clarity in your coaching business isn’t something you think your way into but something you decide your way into? If you’ve been second-guessing your niche, rewriting your offer for the fifth time, or stuck choosing between three email platforms that all basically do the same thing... this episode is for you. Because overthinking isn’t just exhausting. It’s keeping you from building real traction. In this episode, I’m sharing how decision fatigue shows up for mom coaches and what changes when you have a strategist by your side helping you keep things simple and focused....

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More Episodes

There was a moment when I was giving birth where I looked up at the midwife and said, “Can someone just tell me what to do?”
And honestly, that same energy shows up for so many mom coaches when it comes to marketing their business.

In this episode, I’m sharing the deeper truth behind why we hit that wall in our business—the one where we wish someone would just give us a step-by-step—and how that desire isn’t weakness... it’s wisdom. You don’t have to figure out your niche, your messaging, or your next steps alone. There’s a simpler way forward, and support that doesn’t involve starting from scratch or trying to be someone you’re not.

Whether you're coaching moms through big life changes or building a business in the margins of your own motherhood, this episode is for you.

 

  • The marketing struggles that make you feel like you need someone to tell you step by step what you need to do even though you know in your heart what it is.
  • Why doing it alone isn't impossible but why it's fun and profitable to invest in someone to hold space for you to tap into this inner knowing and be a little bossy when it comes to what next steps to take
  • What business coaching actually looks like and why it works like the dickens
  • Why your next client is closer than you think and the spoiler alert: they’re already in your audience. You just need a few small shifts to get them to reach out.

 

Featured in the episode:

✨ My new free guide is here! Grab Ready to Coach: The Mom-to-Coach Starter Guide and learn exactly what steps to take to go from "thinking about coaching" to confidently signing your first clients.

🎯 Want a customized marketing plan that actually feels doable? The Client Magnet VIP Intensive is your two-week 1:1 sprint to sign your next client—with personalized coaching, Voxer support, and a done-with-you copywriting session. Only $297 through May 31. Learn more and book your spot here.

💜 Like the show? Leave a review here—it really helps more moms find us! And be sure to subscribe so you never miss an episode.