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The Pareto Principle and How to Use it for SEO with Kevin Roy

Marketing Growth Podcast

Release Date: 01/13/2021

Getting Paid for Your Thinking: A Discussion with Greg Hickman, CEO of AltAgency show art Getting Paid for Your Thinking: A Discussion with Greg Hickman, CEO of AltAgency

Marketing Growth Podcast

The CEO of AltAgency, Greg Hickman, joins Shane Barker on this Marketing Growth Podcast episode to share tips on how you can get paid for your thinking. Tune in to discover why you should do it, how to do it, and lessons Greg has learned from earning from his expertise:   Are you trying to get paid for your thinking? Here’s how you can establish credibility and attract more business:  

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Creating an Effective B2B Marketing Strategy with John Bruno, VP of Commerce Strategy at PROS show art Creating an Effective B2B Marketing Strategy with John Bruno, VP of Commerce Strategy at PROS

Marketing Growth Podcast

On this Marketing Growth Podcast episode, John Bruno joins Shane Barker for an educational conversation about B2B marketing. Find out how to create effective B2B marketing strategies. John also shares some examples of B2B businesses running effective campaigns. Tune in:   Want to run effective B2B campaigns? Check out some tools you can leverage for success:  

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The Future of Ecommerce Marketing with John Bruno, VP of Commerce Strategy at PROS show art The Future of Ecommerce Marketing with John Bruno, VP of Commerce Strategy at PROS

Marketing Growth Podcast

John Bruno, an expert in digital and customer engagement strategies, joins us again for an in-depth look at the future of ecommerce marketing. He tells us which trends to watch out for and how B2B marketers can leverage them to offer immersive experiences. Tune in here:   Thinking of jumping onto the ecommerce bandwagon but don’t know where to start? Check out this list of marketing guides you can reference:  

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Omnichannel Marketing The What, Why, and How with John Bruno show art Omnichannel Marketing The What, Why, and How with John Bruno

Marketing Growth Podcast

The Vice President of Commerce Strategy at PROS, John Bruno, joins Shane Barker for an in-depth discussion about omnichannel marketing for B2B marketers. John also tells us more about how PROS helps marketers succeed at omnichannel marketing. Tune in to the episode here:   Want to learn more about omnichannel marketing and how you can apply it to your business? Read my in-depth guide here:  

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Understanding Consumer Persuasion Through the Lens of Neuromarketing with Roger Dooley show art Understanding Consumer Persuasion Through the Lens of Neuromarketing with Roger Dooley

Marketing Growth Podcast

Roger Dooley joins Shane Barker on this episode of the Marketing Growth Podcast to tell us all about neuromarketing. Find out what it is, how it helps with consumer persuasion, and how you can leverage it for great user experiences. Tune in:   Wondering how to leverage persuasion in marketing? Check out persuasion techniques that can drive conversions here:  

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Serial Marketer and Neuromarketing Expert Roger Dooley Shares His Journey to Success show art Serial Marketer and Neuromarketing Expert Roger Dooley Shares His Journey to Success

Marketing Growth Podcast

International keynote speaker, author, and serial entrepreneur, Roger Dooley, joins Shane Barker on this episode of the Marketing Growth Podcast. He shares his journey to marketing success and how he became a best-selling author. Find out how he overcame startup challenges and the lessons he learned along the way. Tune in:   Need help with your startup’s digital marketing? Check out some successful strategies here:  

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Decoding the Product-Market Fit with Greg Poirier show art Decoding the Product-Market Fit with Greg Poirier

Marketing Growth Podcast

On this episode, Shane Barker and Greg Poirier discuss why brands should strive to get the right product-market fit. Greg draws on his experiences to depict how having the right product-market fit helps companies get a strong foothold in the market. Greg also explains how product-market fit can be a curse and a blessing for SaaS startups. Tune in to the episode here:   Here’s a guide to help you find the right audience for your business:  

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Growth Hacking with CloudKettle’s CEO, Greg Poirier show art Growth Hacking with CloudKettle’s CEO, Greg Poirier

Marketing Growth Podcast

Greg Poirier is the Founder of CloudKettle, a cloud-powered sales, marketing, and service solution provider. He helps companies grow their revenue and streamline their operations through Google and Salesforce ecosystems. On this episode, Greg reveals how he innovated his cloud-based SaaS business and how he gauges clients as enterprise-ready. He also shares how sales and marketing are evolving and how companies can cope in the new ecosystem. Tune in now:   Also, here are some of the best SaaS marketing tips that you can leverage to grow your brand:  

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Enterprise Sales with CloudKettle Founder, Greg Poirier show art Enterprise Sales with CloudKettle Founder, Greg Poirier

Marketing Growth Podcast

Greg Poirier is the Founder of CloudKettle, a cloud-powered sales, marketing, and service solutions provider. He helps companies grow their revenue and streamline their operations through Google and Salesforce ecosystems. On this episode, Greg reveals how he got into enterprise sales and started growing in the industry. Tune in now:   If you are planning to launch an SaaS startup, don’t forget to check out my post on SaaS marketing tips that really work:  

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Is It Worth Investing in Customer Education? A Discussion with Panos Siozos, LearnWorlds CEO show art Is It Worth Investing in Customer Education? A Discussion with Panos Siozos, LearnWorlds CEO

Marketing Growth Podcast

In this episode of the Marketing Growth Podcast, Panos Siozos from LearnWorlds talks about why businesses need to educate their customers. He also gives examples of brands that have succeeded at getting more conversions from online courses. Tune in now:   Wondering how to deploy and track your company’s online courses? Check out some of the best learning management systems here:  

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More Episodes

Kevin Roy is the Co-Founder of GreenBanana SEO, a pay-for-performance SEO company and digital marketing agency.

 

In this episode, he talks all about the importance of relevance and user experience when it comes to SEO.

 

Tune in now: https://shanebarker.com/podcast/the-pareto-principle-and-how-to-use-it-for-seo-with-kevin-roy/ 

 

Also, here are some of the best ways through which you can improve your user experience: https://shanebarker.com/blog/user-experience-seo/