EP 13: Has One Day Shipping Crashed Your Amazon Sales Velocity? (Geo Ranking and Stock Levels)
Marketplace Blueprint: Product Marketing Strategies for Amazon
Release Date: 11/05/2019
Episode 32: 12 Days of Nuggets With Michael Zagare
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this special episode of the Marketplace Blueprint Podcast, Robyn speaks with Michael Zagare, Founder and CEO of PPC Entourage, and creator of a wonderful program called 12 Days of Nuggets.
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EP 31: Brands and Private Labels with Liran Hirschkon
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this episode, we have Liran Hirschkon, who is well known in the Amazon space, not only for his expertise and his insight, but he's also a well-renowned conference speaker. He shares from his experience building and working with brands.
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EP 30: Twenty 7-figure sellers with Gary Huang
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this episode of the Marketplace Blueprint podcast, Robyn speaks with Gary Huang regarding his experience interviewing over 20 Seven Figure Ecommerce Sellers and Experts.
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Ep 29: Learning About DSP with Jeff Lieber
Marketplace Blueprint: Product Marketing Strategies for Amazon
On this episode of the Marketplace Blueprint Podcast Robyn speaks with Jeff Lieber from Turnkey Product Management. He shares his insight on the Amazon Demand-Side Platform (DSP) and how it enables clients to buy display and video ads programmatically.
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EP 28: Driving External Traffic to Amazon During The Pandemic with Mike Jackness
Marketplace Blueprint: Product Marketing Strategies for Amazon
Have you been trying to consider if you should invest in external traffic for your products on Amazon? In this episode, Robyn speaks with Mike Jackness of Ecomcrew as he shares his view on marketing strategies during these uncertain times.
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EP 27: Watching the Coronavirus with John Lawson
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this episode of the Marketplace Blueprint Podcast Robyn talks with e-commerce futurist, John Lawson, about how the coronavirus is affecting online business, online sales, and things that we should be considering as we sell online. What considerations and steps do you need to take in your business?
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EP 26: Utilizing Virtual Assistants with Nathan Hirsch
Marketplace Blueprint: Product Marketing Strategies for Amazon
Hiring someone, whether it's local or virtual, can be intimidating. In this episode, Robyn speaks with Nathan Hirsch, formally at FreeUp, now at Outsource School on how to navigate through that process and have that hire be successful and produce excellent results for your business.
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EP 26: Utilizing Virtual Assistants with Nathan Hirsch
Marketplace Blueprint: Product Marketing Strategies for Amazon
Hiring someone, whether it's local or virtual, can be intimidating. In this episode, Robyn speaks with Nathan Hirsch, formally at FreeUp, now at Outsource School on how to navigate through that process and have that hire be successful and produce excellent results for your business.
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EP 25: Preventing Stock-outs from Stagnating Amazon Sales
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this episode, Robyn goes over keeping the right stock levels with our senior analyst at Marketplace Blueprint Nate Johnson.
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EP 24: Finding Support Systems for Your Business With Associations with Sue Warfield
Marketplace Blueprint: Product Marketing Strategies for Amazon
In this episode, Robyn interviews Sue Warfield; she is the director of member relations for ASTRA (American Specialist Toy Retailing Association). She shares how manufacturer associations can be a great resource for knowledge and support as you grow your business.
info_outlineHave you noticed a recent drop in sales you can't explain?
Amazon has recently changed its search algorithm to increase the importance of geo ranking for both SERP ranking and Buy Box percentage. If you have noticed a dip in sales and you cannot identify an apparent reason why geo ranking might be impacting your sales.
While the location of the buyer and the inventory has always been a part of Amazon's algorithm since Amazon rolled out one day, shipping, the importance of the location of the search query has increased. Amazon now looks at the ability to get an item delivered with one-day shipping for both SERP ranking and buy box rotation. This has caused a sub-section of Amazon sellers to have a sudden deceleration in their Amazon sales.
In this episode, Nate and Robyn share about what Geo Ranking is and how it could be affecting your sales on Amazon.
Looking for support, training, or someone to handle your Amazon channel sales for you?
Contact us at MarketplaceBlueprint.com for more information.
We have case studies of our work with a variety of Amazon accounts on both Amazon Vendor Central and Seller Central.
You can also visit our Marketplace Blueprint Blog and schedule an appointment with Robyn.