Lauren Selig on Navigating a Career of Creativity and Impact, Live at PNW Climate Week
Conversations on Careers and Professional Life
Release Date: 07/10/2024
Conversations on Careers and Professional Life
Ted Jordan spent 24 years at Microsoft as a global program and account manager before becoming a consultant, professional speaker, and guest lecturer at UW Foster School of Business. His talk — From Outsider to Ally — reframes how we think about networking: less about tactics, more about making the other person feel seen. In this conversation, Ted shares the specific approaches he used to build relationships inside one of the world's most complex organizations — and what he teaches MBA students about doing the same. What we cover The subject line that gets a response every time Why...
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Layoffs are back in the headlines. Job postings are down. Hiring cycles are longer. What does that mean for MBA students and other professionals navigating today’s market? In this episode, I speak with Steve Jaffe, author of The Layoff Journey: From Dismissal to Discovery. Drawing on his experience of four layoffs across a 25-year marketing career, Steve maps job loss—and prolonged job search—to the seven stages of grief. This conversation is both practical and deeply human. You’ll learn: Why career disruptions are emotional, not just logistical — and how naming the grief process...
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In this episode I break down the difference between slide decks and slide docs—and talk about designing intentionally for each. Many presentation problems don’t stem from weak ideas or poor analysis. They come from using the wrong artifact for the job. Slides overloaded with text are often treated as presentations when they’re really documents meant to be read. The result? Confused audiences, long meetings, and diluted messages. I explain why slide decks and slide docs serve fundamentally different purposes—and why trying to make one file do both almost always fails. In this...
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Data doesn’t persuade. Insight does. In this episode, I break down what effective data visualization really means—and why most charts fail to do their job. This isn’t about making slides look prettier. It’s about helping your audience think clearly, decide faster, and trust your analysis. Drawing on lessons from Edward Tufte’s work and Good Charts by Scott Berinato, Gregory explains how to move from cluttered, confusing visuals to charts that make the point unmistakable. You’ll learn: Why every chart should answer one clear question—and how to define it before you design How...
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The Glance Test is a simple but powerful rule for slide design: if your audience can’t understand the point of a slide within a few seconds, the slide isn’t doing its job. In this episode, I explain why slides that demand too much reading or decoding cause audiences to stop listening—and how the Glance Test helps protect attention during live presentations. You’ll learn how strong, message-driven titles anchor understanding, why visual simplicity matters more than precision, and how to design slides that support your voice rather than compete with it. The episode also explores the...
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Many presentations fall apart not because the ideas are weak, but because the slides are doing too much at once. When a single slide contains multiple messages, charts, or competing points, the audience stops listening and starts decoding. In this episode, I explain why the “one idea per slide” principle is so effective—and why it’s one of the fastest ways to improve clarity in presentations. You’ll learn what “one idea” actually means, how strong sentence-based titles do most of the work, and how to use visuals that reinforce your message rather than compete with it. The episode...
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Foster Alumni Share What They Listen For When They Interview Job Candidates Every fall and winter, MBA students gear up for behavioral interviews with an understandable mix of anticipation and anxiety. We spend hours coaching them on frameworks, stories, and delivery. But nothing beats hearing directly from the people on the other side of the table. On this encore episode of Conversations on Careers and Professional Life, I brought together four Foster MBA alumni—now at Accenture, Google, Walmart, and Goldman Sachs—to share what they actually listen for when evaluating...
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In this episode of Conversations on Careers & Professional Life, we go inside the Autumn Quarter Integrated Case Competition at the Foster School of Business—a one-week sprint where MBA teams analyze an acquisition case, submit a written recommendation, and deliver a 25-minute presentation to faculty, alumni, and industry judges. I speak with three students from finalist teams: Nat Fernandes (Class of 2027) – whose team placed third, emphasizing early alignment and organized execution. Josh Gonzales (Class of 2027) – part of the second-place team, highlighting team cohesion built...
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On this episode I share a principle that shows up again and again in great communication but is often overlooked by professionals: you have to earn attention before you earn understanding. Too many presentations, meetings, and messages begin with dense context, background, or data. But audiences don’t start in “information-processing mode.” They start in attention mode — scanning for relevance. If the opening doesn’t grab them, the content that follows doesn’t land. The core idea of this episode is simple but transformative: Engage first. Then inform. Attention Is the...
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Structure isn’t a formatting exercise. It’s the foundation of every clear, persuasive communication. Whether you’re giving a presentation, writing an email, or leading a meeting, structure is the difference between an idea that gets ignored and an idea that creates action. In the latest episode of Conversations on Careers and Professional Life, we explore why structure matters so profoundly — and how leaders, students, and professionals can use it to communicate with more clarity and impact. Why Structure Matters Human beings aren’t wired to process information in random fragments....
info_outlineIn this special live episode recorded as part of #PNWClimateWeek and the Bloomberg Green Festival at the KEXP Gathering Space, Gregory Heller and Jonathan Azoff sit down with Lauren Selig, a film producer, investor, entrepreneur, and board member of the XPRIZE Foundation. , Lauren shares her journey from journalism to film production and investment, highlighting the importance of intuition, mentorship, and environmental consciousness in her diverse career. Tune in to discover how Lauren’s innovative projects are making a significant impact on climate tech and sustainability.