73: Forging relationships with plants, evolving as an herbalist, and building an herbal apothecary brand with Lauren Haynes of Wooden Spoon Herbs
Release Date: 09/16/2020
84: What you should(n't) do in your business (or life!)
Medium Well
This episode is a bit of a rant— I am so frustrated seeing folks on the internet telling others what to do. The truth is they have no idea how you operate, what your privilege and access is, your mental and physical health, your trauma response, how your brain works, or more. I break down why this frustrates me so much, and how to avoid it.
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83: Wtf do I do when I see a friend post conspirituality content?
Medium Well
Someone asked me how I approach seeing folks I know posting or re-posting conspiracy theory and conspirituality-focused content on social media. In this episode, I break down my approach to these conversations, when I engage, when I do not engage, and how I assess the situation!
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82: How to be an anti-capitalist rich bitch
Medium Well
Of course this title is a little tongue-in-cheek, but the question remains: how do we be anti-capitalist and also thrive within the capitalist structure we exist under? I don’t have the answer, but in this episode, I break down how I am thinking about this question which I am asking and you might be too.
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81: Finding your way in a saturated market (and is there really space for everyone?)
Medium Well
Today’s topic of conversation came about from something that recently came up at an IMBY gathering about standing out as an entrepreneur in a saturated market. Is there really space for everyone? How do you find your people? I don’t have all the answers, of course, but in this episode, I share some ideas to play around with. If you try them out, I’d love to hear how it went!
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80: Four ways I am approaching anti-capitalism in my business
Medium Well
There’s a lot of talk about anti-capitalist business in my communities, and while I have been embodying some of the principles for some time now, I built IMBY with anti-capitalism as a core value. In this episode, I break down four ways that I am approaching anti-capitalism in my business, with specific examples.
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79: Who's at the table when you're making decisions in business? (and all about my new series!)
Medium Well
Welcome back to Medium Well! Today I am launching a solo series where I break down topics I am thinking about, learning about, or have expertise in-- all in 5-15(ish) minute episodes. More about this format at the beginning of this episode! In today's episode, I speak about something I am thinking about as I learn more about equity-centered design (a reframe of design thinking)-- who's in the room, and who has access to making decisions within our businesses? I break down what I am learning and thinking about in my business and beyond! In this episode, I discuss: What my new solo series is...
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78: 2021 Update: I launched a new business! + My journey back to social justice work
Medium Well
Well hi! It’s been a while. Today I am sharing about my journey towards determining that I was out of alignment with my deep values and passion in social justice work, and my journey back, including launching a new business! If you’ve been listening to this podcast for a bit, you know I started it to figure out what I wanted to do after closing my ethical fashion business, and I am so excited to share my new business, one that feels so right for my interest, passions, and the community I seek to build and be a part of. Listen in for the journey and the details! PS— This episode is being...
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77: Life update and closing out season two (solo)
Medium Well
In today’s solo episode I give a life update on what I’ve been thinking about and working on personally and professionally, my break from Instagram, returning to the intention of this podcast, and why I am wrapping up season two. I also discuss my commitment to you as a community, and how a recent experience allowed me to further realign with that mission. If you want to stay in the loop with my offerings, thoughts, and when season 3 is released, subscribe to my weekly newsletter, Sara… lately!
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76: Exploring purpose and possibilities in the Akashic Records with Hilary Pearlson of The Dreamerie
Medium Well
In this episode, I chat with and receive an Akashic Records reading from Hilary Pearlson, a healing guide and Akashic Records reader, and a very dear friend. Hilary is such a talented healing guide as someone who has been on a powerful healing journey for quite some time and a year ago she started reading the Akashic Records. In this episode, we chat about her experience reading the records and evolving her business, and she gives me a full hour-long Akashic Records reading which you get to eavesdrop on!
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75: Kitchen herbal medicine and building a Kosmic Kitchen with Sarah Kate Benjamin and Summer Singletary of The Kosmic Kitchen
Medium Well
A long time in the making, I finally chat with my wonderful and talented friends Sarah Kate Benjamin and Summer Singletary, herbalists, and co-founders of the Kosmic Kitchen. We talk about their journey into herbalism, how they chose to focus on kitchen medicine, their thoughts on how the field of herbalism is evolving, and so much more. We also talk all about their new cookbook (which is really also an herbalism textbook!), The Kosmic Kitchen Cookbook, which they recently published.
info_outlineI am elated to chat with my friend Lauren Haynes on today’s episode. Lauren is an herbalist and the founder of Wooden Spoon Herbs, an herbal line she started over five years ago. We chat about a bunch of things related to herbalism, her background, how she formulates (for insane efficacy!), and more, as well as her journey with entrepreneurship and building Wooden Spoon Herbs to be the much-loved and trusted brand it is now, including her recent rebrand and new tea line launching this week!
In this episode, we discuss:
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How Lauren found herbalism and how Wooden Spoon Herbs came to be
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How herbalism shapes Lauren’s lens and world view
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Plants Lauren has deep relationships with
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How she's balancing her political views and her response to civil unrest with showing up as a business owner
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Wooden Spoon Herb’s brand relaunch and how it came to be
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What the new brand means to Lauren
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How Lauren artfully balances selling products with avoiding over commercialization
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How Lauren built her community and have such deep brand loyalty, including marketing tips and how to approach collaboration
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Lauren’s approaches formulation
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The importance of having fun
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What continues to keep Lauren motivated
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What Lauren’s finding nourishing lately
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The new products in her line including herbal coffee and the herbal tea line that launches this week!
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Lauren's process for evaluating products and supplements
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The challenges with safety of herbs as they become more and more trendy
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What's inspiring Lauren lately and what she hopes we carry forward from this time
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Lauren’s quick and passionate thoughts on essential oils
Mentioned in this episode:
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Sarah Chappel's podcast, So you want to be a witch
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Erin Lovell Verinder (she’s been on Medium Well twice, listed below!)
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American Herbal Products Association newsletter
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PubMed for research studies
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Rosemary Gladstar— Sage Mountain + The Science and Art of Herbalism school, plus her books
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Woke without the work by Rootwork Herbals
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Dive In Well’s Pivot into Equity course
All the deets:
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Learn more about Wooden Spoon Herbs and shop her herbal line at woodenspoonherbs.com, use code MEDIUMWELL15 for a discount (not an affiliate code!)
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Follow Lauren and Wooden Spoon Herbs on Instagram at @woodenspoonherbs and check out her gorgeous guides, tips, and more.
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Tag me (@saraweinreb) and Lauren on Instagram with your favorite takeaways from the episode and what type you are— we’d love to hear!
Related episodes:
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Episode 43: Connecting with the energies of plants, nature, and our bodies through herbalism with Erin Lovell Verinder
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Episode 61: Balancing wellness with real life, relationship building, and evaluating trends with Rachelle Robinett
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Episode 70: Plants for the people, celebrating local plants, and nourishing yourself with Erin Lovell Verinder