Brandon Purdie on the Pay it Forward Triumph of SOUND OF FREEDOM
The Marketing & Distribution Podcast
Release Date: 12/21/2023
The Marketing & Distribution Podcast
In this special episode, Alex Stolz is joined by Elin Boijens (Searchers, Netherlands) and Giulia Amadio (BIM Distribuzione, Italy), two participants in Distributors on the Move, Europa Distribution’s pioneering professional exchange programme. Together, they reflect on the transformative impact of spending time embedded within each other’s companies and exploring the day-to-day realities of film distribution in a different market. Giulia and Elin dive deep into the structural and strategic contrasts between the Italian and Benelux cinema landscapes—from differences in audience...
info_outlineThe Marketing & Distribution Podcast
In this episode of The Marketing and Distribution Podcast, host Alex Stolz welcomes Jackie Brenneman — a trailblazer in the cinema industry and President & CEO of Attend Theatrical Marketplace, Jackie shares the journey behind ATTEND, the groundbreaking platform she helped launch to empower filmmakers and exhibitors through smarter, more transparent theatrical distribution. A founding partner of The Fithian Group, Jackie brings years of leadership in policy, legal advocacy, and industry innovation. Previously Executive Vice President and General Counsel at the National Association...
info_outlineThe Marketing & Distribution Podcast
In this episode of the Marketing and Distribution Podcast, host Alex Stolz is joined by Ana Maria Jipa and Malcolm Wood, co-founders of Olyn, a new digital platform aiming to redefine how independent films are released and monetized. Drawing on their backgrounds in technology, entrepreneurship, and film production, Ana and Malcolm discuss how Olyn seeks to provide filmmakers with direct-to-consumer tools — enabling them to maintain ownership, access audience data, and control the viewing experience. The conversation covers core platform functionalities, including custom landing pages,...
info_outlineThe Marketing & Distribution Podcast
"Community isn’t just the audience—it is the audience. And that shift in thinking is where real change begins." – Shawn Dawes In this episode of the Marketing and Distribution Podcast, Alex Stolz is joined by filmmaker, producer, and platform founder Shawn Dawes, the visionary behind IndieScene—a new SaaS-based platform aiming to transform the independent film ecosystem through transparency, data, and community collaboration. With over 20 years in the creative industries—ranging from directing and development to producing and distribution—Shawn has firsthand experience of...
info_outlineThe Marketing & Distribution Podcast
In this episode, Alex Stolz is joined by Guy Bisson, Executive Director at Ampere Analysis, a leading firm in media and entertainment analytics. Guy brings over two decades of expertise in the global TV, film, and entertainment industries, offering unparalleled insights into the transformations reshaping content creation, distribution, and consumption. Together, they dive deep into the challenges and opportunities facing today’s entertainment landscape. Guy explores the ongoing impact of streaming, especially in the aftermath of the pandemic boom and the Hollywood strikes. Guy...
info_outlineThe Marketing & Distribution Podcast
"Our goal is to make every theatrical release feel like an event." Lynne Schmidt, SVP Operations and Strategic Partnerships Fathom Entertainment In this episode of the Marketing and Distribution Podcast, host Alex Stolz sits down with Shannah Miller, Vice President of Marketing, and Lynne Schmidt, Senior Vice President of Operations and Strategic Partnerships at Fathom Entertainment. Fathom has long been known as a leader in event cinema, bringing live performances, special screenings, and classic films to theaters worldwide. But as the theatrical landscape evolves, so has Fathom....
info_outlineThe Marketing & Distribution Podcast
In this episode Alex Stolz sits down with Pierre-Alexandre (Alex) Labelle, co-founder of Under the Milky Way, the global digital distribution company helping studios, filmmakers and rights holders bring their films to VOD platforms worldwide. Alex shares his journey in the film industry, from the early days of digital distribution to working with major platforms like Apple, Google, and Amazon. He dives into the industry's evolving landscape, discussing the rise of SVOD, the ongoing relevance of transactional VOD, and the growing impact of AVOD and FAST channels (although cautioning that this...
info_outlineThe Marketing & Distribution Podcast
"We want to be a positive force in the ecosystem." Jen Davies In this episode, Alex Stolz speaks with Jen Davies and Graham Fulton, co-founders of Conic, the Glasgow-based film distribution company formed in 2022. They discuss the origins of Conic, their mission to support independent cinema, and the evolving landscape of film distribution. The conversation covers their values, team dynamics, acquisition processes, and the challenges of theatrical releases, all while emphasizing the importance of community and collaboration in the film industry. Jen and Graham discuss the journey of a young...
info_outlineThe Marketing & Distribution Podcast
In this episode we welcome world leading film researcher Stephen Follows to the show for a deep dive into the data behind the horror genre. With insights fresh from Stephen’s new exhaustive exploration of the space, The Horror Movie Report 2.0, we explore the significant increase in horror film production and the numbers behind its profitability. In a conversation that covers the importance of theatrical releases for horror films (and why they are so important for cinemas!) and the demographics of horror audiences, we also look at global trends in horror film production, including in...
info_outlineThe Marketing & Distribution Podcast
"Data and AI can increase risk taking" Tobias Queisser In this episode we are joined by Tobias Queisser, co-founder and CEO of Cinelytic, the AI-powered platform designed to optimise decision-making across film production and distribution. As perhaps the most controversial - and misunderstood - topic in film and entertainment at this time, AI is often portrayed as a creative destructor but Tobias shares why he believes the technology will actually unlock greater risk taking in the filmmaking process. In the conversation, Tobias discusses the genesis of CineLytic, the pain points...
info_outlineIn 2023, outside of the phenomenon of 'Barbenheimer', one film and release stands out as truly remarkable: SOUND OF FREEDOM. The hard hitting thriller, starring Jim Caviezel and Mira Sorvino, currrently stands at a colossal box office of $184m in the US and Canada and over $220m globallly. In this episode, we meet one of the key architects of this success, Angel Studios' EVP Global Theatrical Distribution, Brandon Purdie. In this conversation, Brandon sheds light on Angel Studios' unique model for acquistions and approach to distirbution, including how the innovative 'Pay it Forward' model - so key to the film's success - actually works. In a wide renaging conversation, Brandon also shares his career journey from tearing tickets at his local theatre and his thoughts on the future of thetrical in 2024 and beyond.
About Brandon Purdie
Since childhood, Brandon Purdie has been obsessed with bringing inspiring films to captive audiences. After moving up from tearing tickets and sweeping floors at his local theater to managing a regional theater chain, Purdie immersed himself in box office numbers, concession margins, team management, and the cinematic experience. This blossomed into a career at the indie distributor Excel Entertainment, moving from Marketing Director to overseeing the marketing and release of dozens of projects a year in theaters and on DVD. Shortly after, he founded Purdie Distribution, advising filmmakers on how to make and sell their films. In 2023, Angel Studios enlisted Purdie to launch their theatrical division, and out of the gate Purdie and his team beat the odds. The first theatrical release, HIS ONLY SON, a film that was made for only $250,000 grossed over $12M in domestic box office. This was followed by the global blockbuster SOUND OF FREEDOM (Jim Caviezel, Mira Sorvino) that grossed over $183M domestically since its July 4 release, and continues to launch in new markets internationally and boasts a worldwide gross of over $230M. Upcoming Angel theatrical titles include AFTER DEATH (Oct 27, 2023), THE SHIFT (Dec 1, 2023), and CABRINI (March 8, 2024). Purdie is also a proud member of the Executive Board of Directors for the Zions Indie Film Festival.