#437 Why Stories Matter in Leadership: Niels Brabandt in Conversation with Sierra Melcher
The Leadership Podcast by Niels Brabandt EMBA MBA / NB Networks
Release Date: 09/10/2025
The Leadership Podcast by Niels Brabandt EMBA MBA / NB Networks
Artificial Intelligence is no longer experimental. It is embedded in daily business decisions, workflows, and leadership processes. Yet across organisations, trust in Artificial Intelligence remains fragile. In this episode of the Leadership Podcast, Niels Brabandt explains why AI adoption fails not because of technological limitations, but because leadership underestimates the human, cultural, and organisational risks attached to its use. Business leaders often interpret hesitation towards AI as resistance to change. In reality, scepticism is frequently rational. When Artificial Intelligence...
info_outlineThe Leadership Podcast by Niels Brabandt EMBA MBA / NB Networks
In this episode of The Leadership Podcast, Niels Brabandt provides an evidence-based, executive-level analysis of how to lead Generation Z effectively in today’s organisations and why traditional authority-driven leadership models are no longer sufficient. Drawing on organisational psychology, labour market dynamics and practical leadership experience, Niels Brabandt explains why credibility now outweighs hierarchy, why purpose has become a decisive factor in motivation, and why psychological safety is a strategic prerequisite for performance, innovation and retention. He demonstrates how...
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In this episode of The Leadership Podcast, Niels Brabandt analyses a growing and highly relevant challenge in modern organisations: conflict incompetence combined with pseudo-coaching. Based on a real, legally adjudicated case from an international company in London, Niels Brabandt explains how professionally conducted critique conversations are increasingly being interrupted or rejected with references to unqualified coaching advice, emotional self-protection and the misuse of concepts such as “safe spaces”. The episode explores why subjective discomfort is not a legal or organisational...
info_outlineThe Leadership Podcast by Niels Brabandt EMBA MBA / NB Networks
How can Innovation and Efficiency take place at the same time? Anne J. Thorensen shares her experiences on this interview with Niels Brabandt. Host: Niels Brabandt / Contact with Niels Brabandt: Niels Brabandt's Leadership Letter: Niels Brabandt's Website:
info_outlineThe Leadership Podcast by Niels Brabandt EMBA MBA / NB Networks
How can you deliver innovation in your organisation while at the same time staying in time, on track and on target with your daily business? Kris Poria and Jeff Penrose share their approach, their expertise and their experience in this interview with Niels Brabandt. Host: Niels Brabandt / Contact with Niels Brabandt: Niels Brabandt's Leadership Letter: Niels Brabandt's Website:
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How may a modern approach to coaching look like? Scott Abbott shares his approach in this interview with Niels Brabandt. Host: Niels Brabandt / Contact with Niels Brabandt: Niels Brabandt's Leadership Letter: Niels Brabandt's Website:
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How to optimise Public Services? Vijay K. Luthra shares his insights and expertise in this interview with Niels Brabandt. Host: Niels Brabandt / Contact with Niels Brabandt: Niels Brabandt's Leadership Letter: Niels Brabandt's Website:
info_outlineIn this exclusive interview, leadership expert Niels Brabandt speaks with publishing specialist and author Sierra Melcher about the critical role of storytelling in business leadership and organisational success.
While executives often rely on data and performance metrics, it is stories that create trust, credibility, and sustainable influence. Sierra Melcher explains why every leader has a story worth telling, how publishing a book can transform visibility and authority, and what pitfalls to avoid — from vanity publishing to the misuse of AI-generated content.
Key insights from this conversation include:
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Why storytelling is a strategic leadership tool for decision makers.
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How publishing strengthens credibility in ways short-form content cannot.
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The advantages and drawbacks of self-publishing versus traditional publishing.
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Why authenticity matters more than ever in the age of AI and ghostwriting.
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How the process of writing transforms leaders themselves.
For executives and business leaders, this episode offers actionable perspectives on communication, influence, and leadership credibility.
Host: Niels Brabandt / NB@NB-Networks.com
Contact to Niels Brabandt: https://www.linkedin.com/in/nielsbrabandt/
Niels Brabandt's Leadership Letter: http://expert.nb-networks.com/
Niels Brabandt's Website: https://www.nb-networks.biz/