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Episode 99: David Greenberg on Decision-making in Volatile Markets

OODAcast

Release Date: 06/24/2022

Episode 100 - Providing actionable insights for future risks and opportunities. show art Episode 100 - Providing actionable insights for future risks and opportunities.

OODAcast

In 2020, we launched the designed to provide insightful analysis and actionable intelligence to decision makers. In this 100th episode, co-hosts Matt Devost and Bob Gourley review some of the key insights from the series. Matt and Bob also discuss a OODA's recent assessment of risks and opportunities given the geopolitical and technological environment, leading to a discussion of recommended actions for C-suite leaders. We start with a review of an OODAcast episode which had deep personal meaning for the team, and opportunity to hear directly from one of John Boyd’s peers, . Chet was in the...

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Episode 99: David Greenberg on Decision-making in Volatile Markets show art Episode 99: David Greenberg on Decision-making in Volatile Markets

OODAcast

While the OODA Loop was been heralded in the domain of conflict, we often find the concept in business and there is no greater business analogy to dogfighting that David Greenberg's experience as a trader on the floor of the world's largest physical commodities exchange. David's job required rapid decision making based on constantly changing information and the mental fortitude to move onto the next decision and rapidly learn from both successes and mistakes. In addition to his work as a trader, David also guided the New York Mercantile Exchange (NYMEX) through its largest period of growth and...

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Episode 98:  John Spencer on Connected Soldiers and the Future of Conflict show art Episode 98: John Spencer on Connected Soldiers and the Future of Conflict

OODAcast

John Spencer is a writer, thinker, speaker scholar who currently serves as the Chair of Urban Warfare Studies at the US Military Academy. He brings the experience of a veteran who has led in combat to his work, and in his latest book, Connected Soldiers, also provides insights from his time as a stay at home parent as his wife deployed. His analysis of connectivity and ints impact from multiple angles makes his book a very well rounded examination of how the Internet age is transforming how nations go to war. In this OODAcast we discuss the book as well as John's career and insights he has for...

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Episode 97: Duyane Norman on Disrupting the CIA to Deal with Emerging Threats show art Episode 97: Duyane Norman on Disrupting the CIA to Deal with Emerging Threats

OODAcast

Duyane Norman spent nearly 30 years in the CIA with three Chief of Station and multiple other tours in a variety of interesting geographies and also had a focus on technology issues serving as Deputy Director of the Office of Technical Service within CIA’s Directorate of Science and Technology, and as a member of the CIA Counterterrorism Center’s Incident Response Team. Duyane established a reputation as an innovator and a disruptor looking for ways for the intelligence services to flourish given the fast pace of technological change and the dynamic threats emerging on the global...

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Episode 96: First Federal CISO Greg Touhill on Advanced Cybersecurity by Design show art Episode 96: First Federal CISO Greg Touhill on Advanced Cybersecurity by Design

OODAcast

Greg Touhill is one of the nation’s premier cybersecurity, information technology and risk management leaders. As an Air Force officer he led technology efforts in some of our nation's most demanding organizations including combatant commands during time of war. He is an accomplished speaker and author and business executive and also served as our nation's first Chief Information Security Officer (CISO). Touhill is currently the director of the Carnegie Mellon University Software Engineering Institute's CERT Division. In this capacity he leads one of the most highly regarded organizations in...

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Episode 95: Former Tenable CEO Ron Gula Applies a Hacker Mindset to Investing, Public Awareness, and Philanthropy show art Episode 95: Former Tenable CEO Ron Gula Applies a Hacker Mindset to Investing, Public Awareness, and Philanthropy

OODAcast

In this OODAcast, we interview Ron Gula, co-founder and CEO of the highly successful Tenable Security(NASDAQ:TENB) and currently President of Gula Tech Adventures. Ron has a long history in the cybersecurity field that includes starting his career as an NSA hacker and then transitioning into an entrepreneur responsible for multiple innovations in the market and several successful companies. Ron remains a hacker at heart, and currently focuses his energy on investing in and mentoring emerging companies, improving public awareness on cybersecurity, and engaging in philanthropic efforts. In our...

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Episode 94: Jim Lawler on the Art of Espionage and the Perfect Intelligence Operation show art Episode 94: Jim Lawler on the Art of Espionage and the Perfect Intelligence Operation

OODAcast

In this OODAcast, we talk with Jim Lawler who is a Senior Partner at MDO Group, which provides HUMINT training to the Intelligence Community and the commercial sector focused on WMD, CI, technical and cyber issues. Mr. Lawler is a noted speaker on the Insider Threat in government and industry. Prior to this, Mr. Lawler served for 25 years as a CIA operations officer in various international posts and as Chief of the Counterproliferation Division's Special Activities Unit.  We talk with Jim about his career in intelligence and national security, his views on the current threats including...

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Episode 93: Lifelong Hacker and Experienced Security Executive Alyssa Miller, Author of Cybersecurity Career Guide show art Episode 93: Lifelong Hacker and Experienced Security Executive Alyssa Miller, Author of Cybersecurity Career Guide

OODAcast

Alyssa Miller is a life-long hacker and highly experienced security executive who has a passion for security and the security community. She is an excellent advocate for continuous improvement in the community and a frequent speaker to audiences of both fellow business leaders and security community audiences. This combined with her deep experience in the industry makes her the perfect person to research and write the Cybersecurity Career Guide. The guide is a much needed  resource  for our community. In this OODAcast we ask Alyssa for context of use to cybersecurity professionals,...

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Episode 92: Dr. Scott Shumate Profiles Russian President Vladimir Putin show art Episode 92: Dr. Scott Shumate Profiles Russian President Vladimir Putin

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This OODAcast is a special edition focused on profiling Russian President Vladimir Putin with Dr. Scott Shumate, who has over 30 years of experience evaluating national leaders, terrorists, spies, and insiders.  Scott shares his unique perspective's on Putin informed by his extensive experience and insight.  During this session we explore: Is Putin suicidal? Is Putin a rational actor? How would Putin feel about an escalatory use of cyber attacks? What is Putin's primary motivation in attacking the Ukraine? How does Putin value propaganda? Should we expect more nuclear bravado from...

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Episode 91: Chris Butler on the Value of Adversarial Thinking in Product Design and Management show art Episode 91: Chris Butler on the Value of Adversarial Thinking in Product Design and Management

OODAcast

In this OODACast, Matt talks with Chris Butler about how concepts like adversarial thinking can be applied to product design and management.  Chris is an exemplar of someone who has excelled in his field but also looks to study and bring disruptive ideas like randomness and future framing from other disciplines to determine their value and applicability in product management.   As it turns out, he's a big fan of John Boyd's OODA Loop and even made a trip to the Boyd archives where he discovered that Boyd was a fan of a certain science fiction book.   Chris Butler is a...

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More Episodes

While the OODA Loop was been heralded in the domain of conflict, we often find the concept in business and there is no greater business analogy to dogfighting that David Greenberg's experience as a trader on the floor of the world's largest physical commodities exchange. David's job required rapid decision making based on constantly changing information and the mental fortitude to move onto the next decision and rapidly learn from both successes and mistakes. In addition to his work as a trader, David also guided the New York Mercantile Exchange (NYMEX) through its largest period of growth and through a digital transformation.

In this OODAcast, David shares his story and talks about how to make decisions in complex environments, but also developing the mental resiliency to deal with rapid change and impactful mistakes. David also shares his experiences from 9/11 and how one tiny circumstance saved his life and re-focused his energy on helping others.

Full bio:
Mr. Greenberg is the President of Greenberg Capital. He served as an Executive Board and Board Member of the New York Mercantile Exchange (NYMEX). He oversaw a decade of its largest growth from $800 million to $12 billion. Notably, at the time it was the world’s largest physical commodities exchange. While at NYMEX, David was the Chairman of the Corporate Governance, Marketing, International Expansion, Electronic Trading and Security Committees.

Mr. Greenberg’s twenty years as President of Sterling Commodities shaped the firm into one of the largest local clearinghouses at NYMEX.

Mr. Greenberg served as Director of Development for Executive Education at Florida Atlantic University. As a seasoned speaker, he has graced the podiums of the country’s most prestigious colleges and universities: West Point Military Academy, Columbia Business School, New York University, Syracuse University’s Whitman School of Business and Sacred Heart University’s Jack Welch School of Business.

He currently serves on the Executive Committee of Junior Achievement of South Florida and the Leadership Council for the United Negro College Fund of South Florida. Mr. Greenberg is a graduate of Connecticut’s Suffield Academy, where he later served on the board. David is a graduate of Syracuse University.

In addition to his successful career in significant advisory capabilities, he is a globally renowned and noted market analyst and media contributor. Having appeared on CNN, Fox Business News, Bloomberg and CNBC, Mr. Greenberg is often quoted on times such as the present. Mr. Greenberg’s expert opinions can be found in The Wall Street Journal, Bloomberg, The Financial Times and other publications.

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