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088: Emerging Technology in Real Estate with Dan Weisman and Dave Conroy of NAR

Center for REALTOR® Development

Release Date: 08/01/2023

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Center for REALTOR® Development

Today’s topic is so essential: negotiation! It has always been important. As our markets have  been shifting and industry changes are happening, we need to go back to remembering the basic  and core tenets of good negotiation while also understanding the nuanced parts of that shift  within the market and the specific needs of our clients.  My guest today, Evan Fuchs, is a 28-year award-winning REALTOR® and industry leader from  Bullhead City, Arizona. Negotiation is one of those topics we need to learn about all the time.  Unless you’re writing a book on...

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Center for REALTOR® Development

We are in Part 2 of my conversation with Dan Weisman about AI in the real estate industry. Dan is  a director of innovation strategy in the Strategic Business Innovation and Technology Group at  the National Association of REALTORS®. In his role, he researches technology, strategizes what  this tech may mean in the future, and builds relationships with tech leaders to better understand and drive innovation in the real estate space.  This episode is where we get practical, starting with using generative AI instead of Google for  searches. How would that help you? What...

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Center for REALTOR® Development

Today, we will talk about AI in the real estate industry with Dan Weisman, a director of innovation  strategy in the Strategic Business Innovation and Technology Group at the National Association  of REALTORS®. In his role, he researches technology, strategizes on what this tech may mean in  the future, and builds relationships with tech leaders to understand better and drive innovation in  the real estate space. He is in the thick of thought leadership, creating new things for us.  I asked him how I, as an agent, could personally use AI to help me in my business....

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Center for REALTOR® Development

Today we have Ali Whitley and her son Martin Whitley back with us for Episode 2, where we  discuss generational dynamics in the workplace and with our clients. Martin tells us more about  his journey and how he decided he needed the specific house he purchased. There might be a pet  involved! We discuss how it is a discouraging time for first-time home buyers, but there are ways  you can get into the market. These two episodes are great to share with your clients! We are  talking to REALTORS®, but this conversation is great for giving hope to potential buyers...

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Center for REALTOR® Development

People are all different. With an open attitude on our part, they are a constant source of opportunity for education, and learning. I love learning from other people. One of my favorite topics over the last 10 years or more has been about generations. I’ve been learning and teaching about how people of different generations act and react since I began teaching the Senior Real Estate Specialist course in 2009. While stereotyping people is never good as a general rule, there are some things we can learn from studying cultural differences and commonalities within a group. My guests this month,...

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Center for REALTOR® Development

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Center for REALTOR® Development

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Center for REALTOR® Development

In Part 1 with Brent Lancaster, we started the conversation about the Buyer Agreement and it’s a timely conversation. We recorded this before the proposed settlement from NAR was released. While the settlement is still proposed, and it’s not final, one of the key points in it is the importance of a signed agreement with our buyers. There are details to be clarified but it seems this topic is even more relevant than before we recorded it.   This agreement with buyers to work together and get paid for the work you do is crucial for us. Brent owns a school and teaches CE classes in many...

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Please Note: Effective August 17, 2024, all MLS Participants working with a buyer are required to obtain a written buyer agreement before touring a home. For details about this and other practice changes, please visit facts.realtor. This is our 100th episode — 100 great episodes with so many amazing people who volunteered their time to help you be the best agent you can be! So many helpful topics for your business! Who has been with me on the whole journey, even if you missed a few? If you see me out on the road at Midyear, Annual, or in a class, greet me and tell me what your favorite...

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Please Note: Since the recording of this episode, NAR entered into a proposed settlement agreement that would end litigation of claims brought on behalf of home sellers related to broker commissions. To learn more, and to prepare for the practice changes taking effect August 17, 2024, go to .   Welcome to Part 2 of my conversation with Lynn Madison! Today we are talking about different business models. As you refresh your presentation of what you do and what you charge, we want you maybe to consider some other options or, at least, some other parts of the business and we also want...

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More Episodes

In this episode, we are talking about emerging technology. Dan Weisman and Dave Conroy work at NAR and are sharing with us their knowledge about technology in the real estate industry. We’re talking AI — yes, we all love ChatGPT — Chatbots, Fractional real estate, and what they see for the future of cryptocurrency. They have some software suggestions and usage tips for us as well. So, join us for this informative episode!

[2:31] Dan Weisman and Dave Conroy are the Directors of Emerging Technology at NAR.

[3:51] If agents do not feel they are able to keep up with emerging technologies, Dan encourages them not to feel bad. Even Dave feels on some days it’s like drinking from a firehose and keeping up with emerging technology is his full-time job.

[5:05] Proptech is any form of property technology. Dan and Dave also look at the adjacent industries of construction tech, financial tech (fintech), insurance tech, and mortgage tech.

[6:59] There is no shortage of data to feed proptech tools to help agents get a better understanding of their market and customers and complete more transactions.

[8:49] Dave explains the amount of data over the past 10 years has grown exponentially. Ninety percent of our data was created in the last 10 or so years.

[10:59] Some companies are backed by NAR, Second Century Ventures, and Reach. Plunk is one of them. They’ve got an AI-powered valuation model that digs into MLS showing data.

[15:09] Dan discusses AI products he and Dave have been researching for years similar to ChatGPT. 

[16:37] When you log into Amazon, it offers things you might be interested in, whether or not you have been thinking of it. That’s AI based on your habits, predicting your next move.

[18:22] ChatGPT feels like having a human-level intelligent personal assistant to answer questions about anything; how to write an email, recipes, and no shortage of help for REALTORS®.

[21:16] There will still need to be a person involved with the end product to make sure it’s written as you want it, the information is the way you want it to be displayed, and that it’s accurate.

[22:32] Monica points out that CRD is teaching classes on applying ChatGPT.

[24:53] ChatGPT is powerful but make sure you understand what problems or what areas you’re trying to be better at to increase your revenue, increase your business and provide better service.

[25:36] If Dave were recommending to a REALTOR® how to incorporate one of these large language models, Bard or ChatGPT, into their workflow, he would suggest they use it as a creative muse.

[27:03] Dan discusses image generation.

[30:54] Dan and Dave discuss ways to keep in touch and to join their monthly proptech meetups.

[33:56] Cryptocurrency has disappointed Dave who was bullish on it early. Make sure the tech you’re looking at isn’t a solution looking for a problem.

[38:03] Fractional real estate or fractional ownership of properties isn’t new, but there are new ways to get access to it.

[44:45] Global funding for technology is down. What does that mean for the United States agents?

[48:48] Automated listings use AI to analyze listing photos to help assist agents in creating listings.

[50:32] Some of the changes coming to real estate may require agents to be much more efficient. Agents can improve their efficiency with some of the AI tools discussed in this episode.

[57:46] There are lots of basics in our industry that are about people and relationships, and they’re based on that relationship. Technology is a tool to help us, not remove us from our clients’ lives. 

[58:19] You can follow up with Dan and Dave on LinkedIn to learn more. If you want to expand your tech knowledge, NAR also offers the e-PRO® certification. 

Tweetables: 

“You need to also know that it’s still a machine that was trained by someone that’s pulling data from somewhere. … It’s like 90% accurate. There’s still that 10%, which can get you in a lot of trouble sometimes. … Test it out but … verify everything.” — Dan Weisman 

“I would suggest that you just use [ChatGPT] as a muse; like a creative muse. …  It helps me get from zero to one. I feel like if I can just get started with something, finishing it is so much easier.” — Dave Conroy 

“How we operate has changed, and most of it is due to technology. It can be overwhelming but what’s most important is to understand the problem you’re trying to solve and what technology may be out there to help you solve it or at least be better at it.” — Dan Weisman 

“People will try a new piece of technology and it doesn’t work right out of the box, so they dismiss it. I would urge your listeners, please don’t dismiss technology because it can be very hard to predict how quickly the technology will advance and be adopted.” — Dave Conroy 

Guest Links:

 

Additional Links: 

Microcourses found at Learning.REALTOR. Use the coupon code PODCAST to obtain 15% off the price of any microcourse! 

[email protected]

Crdpodcast.REALTOR

Learning.REALTOR — for NAR Online Education

Training4RE.com — List of Classroom Courses from NAR and its affiliates

CRD.REALTOR — List of all courses offered

 

Host Information:

Monica Neubauer

Speaker/Podcaster/REALTOR®

[email protected]

MonicaNeubauer.com

FranklinTNBlog.com

 

Monica’s Facebook Page

Facebook.com/Monica.Neubauer

Instagram

Instagram.com/MonicaNeubauerSpeaks

 

Guest Bio

Dan Weisman

Dan Weisman is a Director of Emerging Technology within the Strategic Business, Innovation & Technology group at the National Association of REALTORS®. In his role, he focuses on how the intersection of business processes and technology may impact the real estate industry. 

Dave Conroy
Dave Conroy is a Director of Emerging Technology within the Strategic Business, Innovation & Technology group at the National Association of REALTORS®