833: Nicole Nocella Chef/Owner at Stalk Restaurant
Restaurant Unstoppable with Eric Cacciatore
Release Date: 10/04/2021
Restaurant Unstoppable with Eric Cacciatore
Today's guests join the Restaurant Unstoppable Network for a live Q+A on April 27th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! David T. Denney is the founder of Denney Law Group, a Dallas-based firm that counsels startups and growing companies on corporate transactions, business litigation, real estate, franchising, and beverage alcohol licensing, with a particular focus on the food,...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Eric Reed and Natalie Hurley (also of Layne's) join the Restaurant Unstoppable Network for a live Q+A on April 20th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Eric Reed is the Chief Development Officer at Layne’s Chicken Fingers, where he leads the brand’s aggressive growth and real estate strategy as the company scales its footprint across existing and new markets. With more than two...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Natalie Hurley and Eric Reed (also of Layne's) join the Restaurant Unstoppable Network for a live Q+A on April 20th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Natalie Hurley is the Vice President of Marketing at Layne’s Chicken Fingers, where she leads brand strategy and growth for the “Soon to be Famous” chicken finger franchise as it expands nationwide. With nearly 20 years of...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Alex Camp and Cuyler Esposito join the Restaurant Unstoppable Network for a live Q+A on April 13th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Alex Camp is the vice president of operations services at Layne’s Chicken Fingers, where he serves as the “central nervous system” of the brand’s rapidly growing franchise system. After joining Layne’s in 2024 as senior director of...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Albert Sanchez and Chris Schultz join the Restaurant Unstoppable Network for a live Q+A on April 6th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Albert Sanchez is the co‑founder and owner of Beto’s Mexican Restaurant, a family‑owned Mexican restaurant based in Grand Prairie, Texas, that has been serving the community since 1993. A lifelong Grand Prairie resident and graduate of South...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Chris Schultz joins the Restaurant Unstoppable Network for a live Q+A on April 6th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Chris Schultz is the CEO of , a fast-casual taco brand known for its globally inspired, chef-driven tacos and cult-favorite Weekly Taco Feature program. He brings more than 30 years of restaurant leadership experience to the role and is focused on leading Velvet...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Jo Irizarry and Skeeter Miller join the Restaurant Unstoppable Network for a live Q+A on March 23rd, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Jo Irizarry is an investor and mentor in the modern Texas barbecue scene, best known for backing nationally acclaimed concepts like Barbs-B-Q and butcher shop and restaurant Thorn & Bred. As an early believer in Barbs-B-Q, Jo helped support...
info_outlineRestaurant Unstoppable with Eric Cacciatore
John Russ and Kim Beechner join the Restaurant Unstoppable Network for a live Q+A on March 30th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Chef John Russ is the chef-owner of , a celebrated neighborhood restaurant in San Antonio known for its seasonally driven menus and warm, family-centered hospitality. A New Orleans native and 2023 James Beard Award finalist for Best Chef: Texas,...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Kim Beechner joins the Restaurant Unstoppable Network for a live Q+A on March 30th, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Kim Beechner is the CEO and founder of Embark Marketing, a boutique digital agency specializing in the food and beverage and hospitality industries. Drawing on more than a decade in marketing and many years in the restaurant and bar world, she helps...
info_outlineRestaurant Unstoppable with Eric Cacciatore
Skeeter Miller joins the Restaurant Unstoppable Network for a live Q+A on March 23rd, 2026 at 11AM EST. To join us and engage with all our guests and events, go to restaurantunstoppable.com/live -OR- to just catch today's guest, head over to restaurantunstoppable.com/cwe and we will get you a link to join that specific event for FREE! Don “Skeeter” Miller is the longtime owner and president of The County Line, the iconic Texas barbecue institution he helped launch in Austin in 1975. Starting as the restaurant’s first dishwasher, he worked every job in the house before being invited into...
info_outlineWith Excitement allow me to introduce to you today's guest, Chef and Co-founder of Stalk Restuarant Nicole Nocella. Chef Nicole Nocella is From Londonderry, NH. After high school she spent some time in California, then returned to the Northeast where she became a graduate of Le Cordon Bleu School of Culinary Arts- Cambridge, MA. She's has since spent the majority of her career on the NH Seacoast serving as Chef for notable restaurants such as The Rosa, Row 34, and Jumpin Jay's Fish Cafe. In early 2020, Chef Nicole partnered with John Daniels to open Stalk Restaurant in Dover, NH.
Past guests from the Row 34 restaurant family:
Check out episode 071 with Garrett Harker as mentioned in today's episode
Check out episode 248 with Shore Gregory as mentioned in today's episode
Check out episode 554 with Matty Bailey as mentioned in today's episode
Check out episode 744 with Jamie Bissonnette as mentioned in today's episode
Check out episode 831 with George Bezanson as mentioned in today's episode
Past guests from the Jay McSharry restaurant family:
Check out episode 755 with Dave Vargas as mentioned in today's episode
Check out episode 764 with Kate McGrath as mentioned in today's episode
Check out episode 770 with Will Myska as mentioned in today's episode
Show notes…
Calls to ACTION!!!
- Join Restaurant Unstoppable Network and get your first 30 days on me! Connect with my past guest and a community of superfans.
- Subscribe to the Restaurant Unstoppable YouTube Channel
- Join the private Unstoppable Facebook Group
- Join the email list! (Scroll Down to get the Vendor List!)
Favorite success quote or mantra:
- “Invest in your people, not your business.”
- "Imperfection is perfection."
- Creating relationships with your crew
- Culinary school?
- Being a woman in the industry
- Sexual harassment in the industry
- Communicating to e poses that they are valued
- Recipe management
- Manager/owner presence
- Retaining employees by creating opportunity
- Taking a break from the industry
- Educating your employees
- Premeal emphasis
- Implement systems and documentation
- Buildout lessons
- Plumbing issues
- Double-check contractor licenses
Today's sponsor:
7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free.
Meez One platform to organize, cost, scale, and share your recipes. With a built in database of thousands of ingredient yields and unit conversions for laser accurate costs. Train your teams with step by step video and image slideshows that live right alongside the recipe. Build ops guides and SOPs, create and upload content in seconds. Never let anyone make the wrong outdated recipe again, all the while keeping your IP safe and secure.
At Popmenu, we know that in today’s world, a great hospitality experience usually begins online. Keeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn’t have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu!
Knowledge bombs
- Which "it factor" habit, trait, or characteristic you believe most contributes to your success?
- Being stern with people
- What is your biggest weakness?
- Asking for help
- What's one question you ask or thing you look for during an interview?
- Where does your passion lie and where does it come from?
- What's a current challenge? How are you dealing with it?
- Free time
- Share one code of conduct or behavior you teach your team.
- Respect your co-workers
- What is one uncommon standard of service you teach your staff?
- Call the guests "guests"
- What's one book we must read to become a better person or restaurant owner?
- White Heat by Marco Pierre White
GET THIS BOOK FOR FREE AT AUDIBLE.COM
- White Heat by Marco Pierre White
- What's one thing you feel restaurateurs don't know well enough or do often enough?
- Being part of the team and doing any job in the restaurant that's necessary
- Name one service you've hired.
- Accounting
- What's one piece of technology you've adopted within your restaurant walls and how has it influence operations?
- If you got the news that you'd be leaving this world tomorrow and all memories of you, your work, and your restaurants would be lost with your departure with the exception of 3 pieces of wisdom you could leave behind for the good of humanity, what would they be?
- Invest in your people
- Be the role model
- Be strong-willed
Contact info:
Social: @stalkrestaurant
Call Stalk: 603-343-2600
Thanks for listening!
Thanks so much for joining today! Have some feedback you’d like to share? Leave a note in the comment section below!
If you enjoyed this episode, please share it using the social media buttons you see at the top of the post.
Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them.
And finally, don’t forget to subscribe to the show on iTunes to get automatic updates.
Huge thanks to Nicole Nocella for joining me for another awesome episode. Until next time!



