Ep 443 The Power of Gratitude with Don Williams
Richer Soul, Living A Life on Purpose!
Release Date: 05/27/2025
Richer Soul, Living A Life on Purpose!
From Trauma to Triumph: Dr. John A. King on Living from the Inside Out Most of us carry invisible stories — old pain, expectations, and patterns that shape how we live, lead, and love. Dr. John A. King knows that journey firsthand. After surviving years of childhood abuse and losing everything when his repressed memories resurfaced at 45, he had to rebuild his identity from the ground up. Today, he helps men recover from trauma, rediscover authenticity, and live from the inside out through The Phoenix Collective and Mindfire Challenge. This conversation isn’t just about...
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From Startups to a $941 Million Exits: The Execution Formula for Entrepreneurs Most entrepreneurs don’t fail because they lack ideas—they fail because they stop executing. Planning feels safe. Execution exposes reality. Billion-Dollar Coach Marc L. Daniels learned that truth the hard way—from paper routes to startups to a $941 million exit. In this episode of Richer Soul, Marc reveals why 85 percent of business plans fail, how to build the discipline to follow through, and the system that keeps momentum alive even when markets shift. Key takeaways and reflection: ...
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Unlock Your True Potential with Human Design: Create Success That Feels Aligned Most entrepreneurs follow every strategy they’re told — post daily, hustle harder, chase the next goal — only to end up exhausted and disconnected from why they started. What if the missing piece isn’t effort, but alignment? That’s the shift Stefanie Carlstedt discovered after building a six-figure business that looked successful on paper but felt completely wrong inside. Through Human Design, she learned how to build a business — and a life — that actually fits who she is. In this...
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How to Dream, Drive, and Deliver Plan D: How Disruptors Turn Problems into Possibilities Disruptors aren’t pyromaniacs—they’re builders. Mike Maddock has launched seven companies, advised Fortune 100 innovators, and co-chaired the Gathering of Titans at MIT. In this episode, we unpack his Plan D: the mindsets, rooms, and questions that turn pressure into breakthroughs—and why your “ghost” might be your greatest edge. Key Points + Reflection Questions: See possibilities where others see problems. Disruptors reframe first, act second. Reflect: Where am I...
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The Spiritual Practice That Literally Saved My Life with Regan Caruthers The Spiritual Practice That Saved My Life with Regan Caruthers What if the path to real success wasn’t money, titles, or material possessions—but the ability to connect with your heart, shift your energy, and live in coherence? In this episode of Richer Soul, Regan Caruthers shares her remarkable journey from Silicon Valley executive to yoga teacher and spiritual guide—and how a daily practice of devotion and gratitude literally saved her life. Key Lessons: Money Doesn’t Equal...
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Radical Engagement: How to Work With, Not Against, Broken Systems Radical Engagement: 7 Everyday Habits for Transforming Systems We blame “the system,” but systems are just elements + relationships + results. If that’s true, then changing a system means changing how we relate and respond—daily. Adam Kahane, author of Everyday Habits for Transforming Systems, shares seven habits that let ordinary people move complex issues forward—at work, in community, and at home. Key Points: Radical Engagement (the umbrella). Engage with the system—alert, curious,...
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From Bomb Blast to Abundance: A Story of Grit and Growth “Complacency Kills”: Aaron Hale on Grit, Humor, and the Discipline of Doing Hard Things Most of us wait for confidence before we act. Aaron Hale lost his sight in service—and later his hearing—then chose to act anyway. He rebuilt a meaningful life with courage, craft, and a lot of humor. In this episode, we unpack the mindset that turns struggle into service and purpose into action. Key Insights: Ban the word “can’t”. When you say “can’t,” you shut off innovation and potential. Leadership is...
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Invisible Distortions: Why We Misunderstand Each Other (and How to Stop) Have you ever walked away from a conversation thinking, “How did that go so wrong?” You were clear. They were clear. And yet somehow, you both walked away feeling misunderstood, hurt, or even resentful. Erin and Evan call these hidden forces “distortions.” They’re like funhouse mirrors in our relationships—subtle patterns, beliefs, or unspoken feelings that bend what we say and hear. Left unchecked, distortions quietly erode connection, fuel resentment, and create conflict that seems impossible to...
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From Drug Runner to $60M Exit: A Redemption Story Most of us never stop to think how much our past — the pain, the wounds, the survival patterns — shape our future. For Jason Sisneros, that past meant delivering drugs at age 12, becoming a violent debt collector at 16, and nearly losing his life in a knife fight. But his story didn’t end there. He rebuilt himself, learned directly from legends like Tony Robbins and Keith Cunningham, and eventually achieved a $60 million exit. In this episode of Richer Soul, Jason shares the hard-won wisdom he’s gathered along the way —...
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Breaking Free from Hidden Patterns and Rewiring Your Brain for Success Rewire Your Brain: Adele Spraggon on Breaking Free from Hidden Patterns Like many of you, I’ve seen firsthand how money stories and old habits can run our lives without us even realizing it. I work with business owners every day who want more profit, more freedom, but they’re trapped in repeating cycles—just like I’ve been in my own journey. Our guest today, Adele Spraggon, is an award-winning author, international speaker, and behavioral change expert. In her book Shift: 4 Steps to Personal...
info_outlineThe Power of Gratitude
What if the key to massive business success wasn’t about selling harder — but about serving deeper?
In this electrifying episode of the Richer Soul podcast, we sit down with Don Williams, a serial entrepreneur, 8-time author, and the voice behind “The Proven Entrepreneur Show.” Don takes us beyond business blueprints and shares the soulful philosophy that’s powered his multi-decade journey working with half of the Fortune 500.
Raised with baling wire fixes and $5 junkyard fridges, Don grew up with strong Midwestern values and a reverence for saving, service, and self-reliance. But this isn’t a story about frugality — it’s about learning how to help others help others, and building scalable business success through intention, emotional intelligence, and micro-learning.
Key Takeaways:
- Micro-Learning is the Future of Growth. Don explains how bite-sized learning — done the right way — can teach even complex sales and leadership skills in record time.
- Sales is a Transfer of Enthusiasm. With a deep background in customer experience, Don reframes sales as something positive: "Enthusiasm sells."
- Put People First: The Y.O.U & M.E. Values. Don’s values are deceptively simple — “You and Me.” It’s about putting others first, offering outstanding effort, and staying mission-focused.
- Helping Others Help Others is the Ultimate Fulfillment. Don’s personal mission — and his challenge to listeners — is to create a ripple effect by empowering others to uplift those around them.
Money Learning: Frugality With Purpose
Don’s childhood shaped his relationship with money profoundly. Raised in a family that fixed everything before replacing anything, he inherited values of delayed gratification and practical spending. His grandfather — a slumlord by today's terms — was rich in assets but lived modestly, tracking rental income on brown grocery bags to avoid buying notebooks.
This episode reveals how frugal beginnings can fuel entrepreneurial fire — especially when combined with the desire to give and serve.
About Don Williams:
Don Williams is a business growth strategist, 8x author, and podcast host with a passion for helping others, help others. Over the past 30 years, he has worked with hundreds of Fortune 500 companies, advising them on sales, customer service, and marketing strategies that deliver measurable results. He’s also the founder of The Microlearning Academy and The Proven Entrepreneur Show.
When not building businesses or writing books, Don lives outside Fort Worth, TX with his wife Leta (a.k.a. “the redhead”), their children, and grandchildren.
Key Discussion Points:
- Don’s “perfect” childhood and his frugal, values-driven upbringing.
- The origin of “You & Me” as a personal and business philosophy.
- Lessons from a grandfather who tracked rent payments on grocery bags.
- The power of micro-learning to transform employee performance.
- How to build emotional connection into the sales process.
- The real secret to scaling a service-based business.
Conclusion:
- Stop selling, start serving — treat every sales call as a mission to help.
- Simplify your values — consider Don’s Y.O.U. & M.E. model in your business or personal life.
- Invest in micro-learning — break down your skill-building into short, intentional lessons.
- Ask this question daily: “How can I help someone else help someone else?”
Links:
Websites:
https://provenentrepreneurshow.com
https://themicrolearningacademy.com
Social Media:
https://www.facebook.com/profile.php?id=100015725708842
https://www.linkedin.com/in/don-williams-a63375a
https://www.instagram.com/don_williams_global/
https://www.tiktok.com/@donwilliamsglobal
https://www.youtube.com/@Don-Williams-Global
Watch the full episode on YouTube: https://www.youtube.com/@richersoul
Richer Soul Life Beyond Money. You got rich, now what? Let’s talk about your journey to more a purposeful, intentional, amazing life. Where are you going to go and how are you going to get there? Let’s figure that out together. At the core is the financial well-being to be able to do what you want, when you want, how you want. It’s about personal freedom!