Ep 491 You're Not in Charge: What Ayahuasca Teaches High Achievers with Yasha Shah
Richer Soul, Living A Life on Purpose!
Release Date: 04/24/2026
Ep 515 They Are Lying to You. The Self-Help Delusion with Federico Malatesta
Richer Soul, Living A Life on Purpose!
They Are Lying to You. The Self-Help Delusion Federico Malatesta spent fifteen years in the energy business, the last four running operations in Russia, before he walked away to do something nobody who knew him expected: coach people through the parts of life no protocol can fix. His argument is that self-help never had the tools for the job it promised to do, because it treats a human life like an engineering problem instead of a question of wisdom and judgment. If you have ever finished a routine, a protocol, or a book that was supposed to fix something and quietly blamed yourself...
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Ep 514 Achievement Addiction with Dr. Jack Groppel
Richer Soul, Living A Life on Purpose!
Achievement Addiction Dr. Jack Groppel spent decades filming elite athletes, briefing Congress, and building a company he eventually sold to Johnson and Johnson, all without a single business or speech class. But the accomplishment that mattered most to him, a standing ovation in front of 20,000 people with his father in the crowd, got answered with a compliment about someone else on the program. This conversation names what was actually driving him, and what finally let him put it down. Most people who have built something real have, at some point, worked hard for approval that never...
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Ep 513 Your Bank Account Is Your Subconscious with Lillian Eve Moore
Richer Soul, Living A Life on Purpose!
Your Bank Account Is Your Subconscious Lillian Eve Moore spends her days telling successful people the same uncomfortable thing: your bank account is not a record of bad decisions. It is your subconscious, printed out in numbers. She has spent two decades helping people heal trauma fast, and she keeps finding the exact same law running underneath grief, chronic illness, and the finances people are most afraid to look at. If you have ever noticed a pattern in your bank balance, your relationships, or your health that you can't quite explain, this conversation gives you a way to actually...
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Ep 512 Navigating Crazy: How to Live and Work Sanely in an Insane World with Mike Staver
Richer Soul, Living A Life on Purpose!
Navigating Crazy: How to Live and Work Sanely in an Insane World Most people trying to lead and live well are doing it without an anchor. Mike Staver has spent decades inside the rooms where leaders admit what they will not say out loud anywhere else, and he has reached a blunt conclusion: people do not rise to the level of their intentions. They live at the level of their behavior. If you have ever explained yourself instead of fixing what actually happened, or if your own anxiety has become so normal you stopped noticing it, this conversation names both patterns and gives you a...
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Ep 511 Escaping Optimization Culture to Restore Health, Meaning, and a Life That Fits with Ramona Roemer & Andreas Heigl
Richer Soul, Living A Life on Purpose!
Escaping Optimization Culture to Restore Health, Meaning, and a Life That Fits with Ramona Roemer & Andreas Heigl Some of the healthiest-looking patients Ramona Roemer and Andreas Heigl have ever treated were also the most quietly falling apart. Two decades of running a private longevity clinic taught them something the wellness industry doesn't advertise: chasing perfect numbers can make people feel worse, not better. If you've ever tracked every metric you could find and still didn't feel like you had answers, this conversation names exactly what's missing. Ramona and...
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Ep 510 He Almost Hit His Biggest Goal. Then Felt Nothing with Mike Brcic
Richer Soul, Living A Life on Purpose!
He Almost Hit His Biggest Goal. Then Felt Nothing. Mike Brcic built a mountain bike adventure company toward a goal of operating in a hundred and fifty countries, and got close enough to see himself crossing the finish line. Then he felt nothing. What came after: selling the company, sitting with a therapist, and building a new career that takes entrepreneurs into the wilderness to meet the parts of themselves they have spent years avoiding. Most people who build something real eventually hit a version of Mike's morning: the goal in sight, the champagne imagined, and an emptiness nobody...
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Ep 509 The Belief That Built His Empire Nearly Broke Him with Art Blanchford
Richer Soul, Living A Life on Purpose!
He was lying in a hospital bed as one of the most senior executives at a public company, wealthy by any measure, when the first thought that crossed his mind was whether he could survive on food bank groceries. Art Blanchford had already built a fortune, lost it, and built it again. The fear never checked his bank statement before it showed up. Art grew up inside a religious cult where love and safety were conditional on performance. That belief followed him into a corporate career where he ran multibillion-dollar divisions of a global company, and it was still running the show even after he...
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Ep 508 You Already Have the Life. You're Reading It Wrong with Dr. Michael Glock
Richer Soul, Living A Life on Purpose!
Dr. Michael Glock spent seventy years earning the right to say something simple. Twenty-eight startups. Two marriages. A doctorate in depth psychology. Talks at Yale, Princeton, and the University of London. And the thing he keeps coming back to with clients is not a strategy. It's a sentence a client said to him days before this recording: standing on a beautiful plot of land, deciding what to build next. Most people chasing the next milestone assume it will finally quiet a low-grade unease they stopped noticing years ago, because it's been there so long it feels like personality....
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Ep 507 I'm Still Here: Told Six Months to Live, Three Times with Tom LeNoble
Richer Soul, Living A Life on Purpose!
I'm Still Here: Told Six Months to Live, Three Times Tom LeNoble has been given six months to live three separate times. He has lived with metastatic cancer for fourteen years. In this conversation, he explains why none of that made him slow down, and why the real work after a crisis is not recovery. It is deciding what you are going to do with whatever time is left. If you have ever scome through a hard stretch and gone right back to operating exactly the way you did before it, this conversation names why that happens and what it costs. What was covered: Why Tom's father kept...
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Ep 506 He Made the NFL. He Always Saved His Dad a Seat in the Stands with Corey Parchman
Richer Soul, Living A Life on Purpose!
He Made the NFL. He Always Saved His Dad a Seat in the Stands Every game Corey Parchman played, in any city, he got to the stadium early and found a seat in the stands. That's where his father was sitting, in his mind. His dad died of a heart attack at thirty nine, when Corey was ten. Corey has spent his career proving he can figure things out alone: five seasons in the NFL after going undrafted, a real estate portfolio he built by never over-leveraging, and now a business acquisition company built to buy small-town companies from retiring owners before they disappear. This...
info_outlineYou're Not in Charge: What Ayahuasca Teaches High Achievers
You have done the work. Built the business. Hit the goals. So why does something still feel off? For high achievers and entrepreneurs, the hardest realization is not that something is broken. It is that the very skill that built everything, your need to control, might be the thing standing between you and what you are actually searching for.
In this episode, Rocky sits down with Yasha Shah, founder of Mahadevi Ayahuasca Retreat in Colombia, to explore why so many driven, successful people are turning to plant medicine, what actually happens during and after ceremony, and why the path to deeper meaning requires learning to receive instead of lead.
In This Episode:
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Why ayahuasca is not a miracle cure and the reality of layered, ongoing healing
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How the need for control becomes the biggest obstacle for entrepreneurs in ceremony
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The five archetypes of integration Yasha uses to support people after ayahuasca
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The trap of projection and why we instinctively look outward instead of inward
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The spiritual and indigenous origins of ayahuasca and why context matters
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What "meaning making" is and why it is essential after a psychedelic experience
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Who ayahuasca is not for and how to know if you are ready
Key Insights:
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The most fulfilling part of healing is not arriving at "healed" but the freedom, joy, and wisdom you cultivate through the process itself.
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High achievers spend their lives planning and controlling outcomes, but in ceremony, you are not in charge. You are supposed to be led. Learning to receive is the transformation.
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Projection is one of the biggest traps in self-work. The instinct to focus on what others need to fix is often a defense against turning inward.
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People are not lacking purpose. Centuries of survival-driven thinking have disconnected us from our bodies and the earth. Many are searching for a return to their original selves.
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Not investing in yourself is not saving money. It is the most expensive decision you will ever make.
Money Lesson from Yasha:
"What it cost me a lot was that I should not — investing in myself is not an expense." For someone who once made and lost millions as a stock trader, this realization didn't come cheap. Yasha learned the hard way that the returns from investing in personal growth, healing, and self-understanding far outweigh anything a balance sheet can measure. It's a mindset shift that mirrors the philosophy of the Richer Soul podcast itself — that true wealth isn't just financial, it's internal. Whether it's the cost of a retreat, a therapy program, or simply carving out time for self-reflection, Yasha's experience is a reminder that the most transformative investment a person can make is the one directed inward. The ROI doesn't show up in a quarterly report, but it shows up in the quality of every decision, relationship, and moment that follows.
Why This Conversation Matters:
We live in an era where mental health struggles are at an all-time high, yet the conventional solutions — talk therapy, medication, self-help books — leave many people feeling stuck. At the same time, psychedelic therapy is moving from the cultural fringe into mainstream conversation, with research institutions, medical professionals, and even Fortune 500 executives taking it seriously. But with that momentum comes hype, misinformation, and a growing number of retreat operators more interested in profit than participant safety. This conversation matters because Yasha Shah offers something rare in this space: honesty without the sales pitch. He doesn't promise miracles. He doesn't dress things up in vague spiritual language. He speaks plainly about what ayahuasca can and cannot do, who it's safe for and who it's not, and why the real work begins after the ceremony ends. For anyone curious about plant medicine — especially entrepreneurs and high achievers who are used to optimizing every aspect of their lives — this episode provides the grounded, no-nonsense perspective they need before making one of the most significant decisions of their personal journey. It's not a commercial for ayahuasca. It's a roadmap for approaching it wisely.
About Yasha Sha:
He’s not your typical plant medicine guy. He doesn’t do new age BS, and he sure as hell doesn’t do spiritual bypassing. He had crippling anxiety, depression, suicidal tendencies. He was a stock trader who made and lost millions, and his life was a mess. He went to the Amazon in 2017 desperate for answers after therapy, medication, and everything else failed. Ayahuasca helped, but it wasn’t some magic cure like people want to believe. He got sick again, so he spent a year in Nepal and India searching, and what he found was fake gurus, charlatans, and desperate people projecting their needs onto anyone exotic enough. In 2023, he went back to the jungle, and that’s when everything changed. He got initiated by the Shipibo in Peru and Kamsa in Colombia, and learned that real transformation requires discernment, integration, and being grounded in reality, not fantasy. He founded Mahadevi Ayahuasca Retreat because he’s against the idea of everyone becoming a shaman. He works with indigenous healers who’ve spent years mastering this medicine. Here’s the thing: he’s bilingual in a sense. He can understand the spiritual realm and language without losing his sanity, and he can bring it into the real world. That’s why entrepreneurs and go-getter types like working with him the most. Good business isn’t less spiritual than ceremony, it shows you’re integrated and wise. With his partner Ania, they created the Ayahuasca Framework where anyone can learn the truth about ayahuasca and know if this is the right choice for them. Your audience will hear the real story about plant medicine, the traps he’s seen, and how to approach this work without the bullshit.
Links:
Website: https://mahadeviayahuasca.com/
Watch the full episode on YouTube: https://www.youtube.com/@richersoul
Richer Soul Life Beyond Money. You got rich, now what? Let’s talk about your journey to purposeful, intentional, amazing life. Where are you going to go and how are you going to get there? Let’s figure that out together. At the core is the financial well being to be able to do what you want, when you want, how you want. It’s about personal freedom!
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