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238. Stay Small to Make More Money in Your Business

The CEO Help Desk from Run Like Clockwork

Release Date: 06/11/2025

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The CEO Help Desk from Run Like Clockwork

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info_outline 238. Stay Small to Make More Money in Your Business show art 238. Stay Small to Make More Money in Your Business

The CEO Help Desk from Run Like Clockwork

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info_outline 237. Running a $5M Business with a Lean Team with Denise Duffield-Thomas show art 237. Running a $5M Business with a Lean Team with Denise Duffield-Thomas

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne Dorison and Emily Doyle sit down with best-selling author Denise Duffield-Thomas to explore how she and her husband built a $5M business with a small, part-time team — and how they’ve structured their lives to work less without sacrificing income or success. Denise opened up about the strategies and mindset shifts that allowed her to create a thriving business while maintaining balance and freedom. If you’ve ever wondered how to grow your business without overloading your schedule, this one’s for you!  Here’s what we cover: ✅ How Denise built a $5M...

info_outline 236. How to Stop Doing Everything in Your Business show art 236. How to Stop Doing Everything in Your Business

The CEO Help Desk from Run Like Clockwork

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info_outline 235. Breaking Free from Doing It All with Beth Carter show art 235. Breaking Free from Doing It All with Beth Carter

The CEO Help Desk from Run Like Clockwork

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info_outline 234. More On How To Fix Business Bottlenecks show art 234. More On How To Fix Business Bottlenecks

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info_outline 233. Cracking the Attract Code with Leslie Liondas show art 233. Cracking the Attract Code with Leslie Liondas

The CEO Help Desk from Run Like Clockwork

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info_outline 232. Welcome to the CEO Help Desk! show art 232. Welcome to the CEO Help Desk!

The CEO Help Desk from Run Like Clockwork

In the very first episode of CEO Help Desk, Adrienne Dorison and Emily Doyle introduce the fresh new format designed to serve overwhelmed small business owners—just like you. Here’s the deal: Each week, you'll hear a real business owner walk through a specific operational or leadership challenge on air with Adrienne and Emily. Then in the following episode, your co-hosts debrief and go even deeper with ideas, context, and strategies to help you apply the same lessons to your own business. Whether you're looking to delegate more, streamline operations, or step out of the day-to-day, CEO...

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In this episode, Adrienne and Emily unpack their biggest takeaways from the conversation with Denise Duffield-Thomas and discuss how to the Clockwork business and their own personal growth.

Denise built a $5M business with a lean, part-time team by staying focused on one core offer and simplifying her operations — and Adrienne and Emily reflect on how that same principle applies to Clockwork and the challenges they’ve faced while scaling.

Here’s what we cover:
✅ Why trying to launch too many offers creates chaos
✅ How staying focused on one offer creates consistent growth
✅ Why mindset shifts around success and simplicity are essential
✅ How to avoid the trap of thinking you’ve saturated the market (you haven’t!)
✅ The importance of finding fulfillment outside of your business

They also reflect on the challenges of navigating business growth, why it’s easy to feel stuck when things feel hard, and how to use creative energy without overcomplicating the business model.

 If you’re feeling overwhelmed or scattered in your business, this is the episode you need to reset and refocus.

🔑 Top 5 Takeaways:

  1. Lean Growth is Possible – Denise built a multimillion-dollar business with a small team by staying focused on her core offer.

  2. Focus on One Offer – Scaling happens more easily when you focus on improving and selling what’s already working.

  3. Stop Adding to Fix a Problem – The urge to create new offers usually comes from feeling like something isn’t working — but it’s usually a messaging or marketing problem, not a product problem.

  4. Seasons Matter – Your business will have different seasons — understanding and respecting them creates longevity.

  5. Set Personal Goals – Achievements outside of work create balance and prevent burnout.

⏰ Chapters:

01:24 – Why Denise’s business model works so well
04:50 – The power of staying focused on one offer
06:46 – Why simplifying creates more growth, not less
10:42 – The trap of thinking you’ve saturated the market
14:44 – How to create fulfillment outside of work
18:31 – How creative energy can either fuel or complicate your business
22:34 – Finding the right balance between growth and simplicity
29:44 – Lessons from running a lean, profitable business

📲 Links & Resources:

Connect with Denise: denisedt.com
 Follow Denise on Instagram: @denisedt
 Listen to Denise’s episode: ADD LINK
Connect with Adrienne: @adriennedorison
Learn more about Run Like Clockwork: www.runlikeclockwork.com