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240. How to Deliver Value at Any Price Point

The CEO Help Desk from Run Like Clockwork

Release Date: 06/25/2025

245. Scaling a People-Powered Sales Team with Lisa Whitehouse show art 245. Scaling a People-Powered Sales Team with Lisa Whitehouse

The CEO Help Desk from Run Like Clockwork

In this coaching session, Adrienne Dorison and Emily Doyle sit down with Lisa Whitehouse, founder of Clever Vine — a UK-based outsourced business development agency — to unpack the mental and operational roadblocks keeping her from hiring and scaling with confidence. If you’ve ever second-guessed whether it’s safe to grow your team, this one’s for you. Here’s what we cover: ✅ What “team trauma” looks like — and how it lingers in your decision-making ✅ Why Lisa keeps jumping back into client work (and what it’s costing her) ✅ The challenge of hiring for soft skills and...

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244. Building Trust After Big Changes In Your Business show art 244. Building Trust After Big Changes In Your Business

The CEO Help Desk from Run Like Clockwork

In this debrief session, Adrienne Dorison and Emily Doyle break down the key takeaways from their about managing a fast-growing team and handling the challenges of an acquisition. If you’ve ever faced pushback from your team during a big change, this episode is for you! Here’s what we cover: ✅ Why resistance to change is normal — and how to work through it ✅ How to create user manuals to improve team communication ✅ Why you need to frame change around the benefits to your team ✅ How to present new systems in a way that creates buy-in ✅ When saving money isn’t worth the team...

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243. Managing Fast Growth and Change with Robert Gauvreau show art 243. Managing Fast Growth and Change with Robert Gauvreau

The CEO Help Desk from Run Like Clockwork

In this coaching session, Adrienne Dorison and Emily Doyle sit down with Robert Gauvreau, CEO of Gauvreau CPA, to tackle a major challenge — navigating a fast-growing team and a recent acquisition.  If you’ve ever struggled with managing change, integrating new teams, or setting clear expectations, this one’s for you! Here’s what we cover: ✅ How to lead through acquisitions without creating friction ✅ The power of curiosity in change management ✅ Building trust with a newly acquired team ✅ Why user manuals are the key to working better together ✅ How to clarify roles and...

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242. Quality Over Quantity When It Comes to New Clients show art 242. Quality Over Quantity When It Comes to New Clients

The CEO Help Desk from Run Like Clockwork

In this follow-up episode, Adrienne Dorison and Emily Doyle reflect on . Danielle shared how she solved one business challenge — needing more stylists — by purchasing a hair school. But with every solution comes a new bottleneck, and now Danielle is focused on recruiting high-quality students to keep her business thriving. Here’s what we cover: ✅ Why buying a school created a new business challenge ✅ How Danielle is rethinking her recruiting strategy for long-term success ✅ Why focusing on high-quality students is more important than filling seats ✅ The role of social media and...

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241. The Recruiting Challenge: How to Attract Top Talent with Danielle Cherewyk show art 241. The Recruiting Challenge: How to Attract Top Talent with Danielle Cherewyk

The CEO Help Desk from Run Like Clockwork

In this coaching session, Adrienne Dorison and Emily Doyle dive deep with Danielle Cherewyk, a former client and successful salon owner, to tackle a major challenge — recruiting high-quality students for her newly purchased hair school. If you’ve ever struggled to create a consistent talent pipeline, this one’s for you! Here’s what we cover: ✅ How purchasing a school created new opportunities (and new challenges) ✅ Strategies for recruiting top-tier students and building a long-term talent pipeline ✅ The power of partnerships with local businesses and high schools ✅ Creating...

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240. How to Deliver Value at Any Price Point show art 240. How to Deliver Value at Any Price Point

The CEO Help Desk from Run Like Clockwork

In this follow-up episode, Adrienne Dorison and Emily Doyle reflect on their conversation with Ryan Koral, founder of Tell Studios, about the challenges of scaling creative businesses without losing quality. If you've ever felt torn between delivering high-end results and making your services more accessible, this one’s for you! → Missed Ryan Koral’s episode? Here’s what we cover: ✅ How to create tiered offers without lowering your brand standards ✅ Why your “6/10” might be your client’s “10/10” ✅ The importance of protecting your QBR (Queen Bee Role) at every price...

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239. Scaling with Simplicity with Ryan Koral show art 239. Scaling with Simplicity with Ryan Koral

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne Dorison and Emily Doyle sit down with Ryan Koral, founder of Tell Studios, to tackle a common challenge among creative entrepreneurs — scaling without losing quality. If you've ever felt like you need to burn it all down and start over, this one’s for you!  Here’s what we cover: ✅ How to simplify your business offerings without sacrificing quality ✅ The difference between premium vs. ready-to-wear product models ✅ Overcoming the mindset blocks that stop you from scaling ✅ The power of meeting clients where they are — without compromising your...

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238. Stay Small to Make More Money in Your Business show art 238. Stay Small to Make More Money in Your Business

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne and Emily unpack their biggest takeaways from the and discuss how to the Clockwork business and their own personal growth. Denise built a $5M business with a lean, part-time team by staying focused on one core offer and simplifying her operations — and Adrienne and Emily reflect on how that same principle applies to Clockwork and the challenges they’ve faced while scaling. Here’s what we cover: ✅ Why trying to launch too many offers creates chaos ✅ How staying focused on one offer creates consistent growth ✅ Why mindset shifts around success and...

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237. Running a $5M Business with a Lean Team with Denise Duffield-Thomas show art 237. Running a $5M Business with a Lean Team with Denise Duffield-Thomas

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne Dorison and Emily Doyle sit down with best-selling author Denise Duffield-Thomas to explore how she and her husband built a $5M business with a small, part-time team — and how they’ve structured their lives to work less without sacrificing income or success. Denise opened up about the strategies and mindset shifts that allowed her to create a thriving business while maintaining balance and freedom. If you’ve ever wondered how to grow your business without overloading your schedule, this one’s for you!  Here’s what we cover: ✅ How Denise built a $5M...

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236. How to Stop Doing Everything in Your Business show art 236. How to Stop Doing Everything in Your Business

The CEO Help Desk from Run Like Clockwork

In this episode, Adrienne Dorison and Emily Doyle reflect on their r with Beth Carter, Beth shared how she struggles to step out of the doing in her business — even with a team of 10 and a seven-figure business. Adrienne and Emily dive deeper into the root of this challenge, unpacking the Four D’s (Doing, Deciding, Delegating, and Designing) and how understanding them can help business owners break free from the day-to-day grind. Here’s what we cover: ✅ The Four D’s – Why knowing the difference between Doing, Deciding, Delegating, and Designing is key to business growth ✅ Why...

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More Episodes

In this follow-up episode, Adrienne Dorison and Emily Doyle reflect on their conversation with Ryan Koral, founder of Tell Studios, about the challenges of scaling creative businesses without losing quality.

If you've ever felt torn between delivering high-end results and making your services more accessible, this one’s for you!

→ Missed Ryan Koral’s episode? Listen to it here.

Here’s what we cover:
✅ How to create tiered offers without lowering your brand standards
✅ Why your “6/10” might be your client’s “10/10”
✅ The importance of protecting your QBR (Queen Bee Role) at every price point
✅ Why adjusting your offers doesn’t mean disappointing past clients
✅ How to balance exclusivity and accessibility to reach more clients

Adrienne and Emily explore how luxury brands like Chanel offer both runway and ready-to-wear collections — and how creative entrepreneurs can apply that model to their business. They dive into the mindset shift required to deliver high-value outcomes at different price points without compromising on quality.

If you’re struggling to find the right balance between premium and accessible offers, this episode will give you the framework you need to scale confidently. Hit play and let’s get into it! 

Top 5 Takeaways:

1. Client Perception > Your Own Standards – Your client’s 10/10 might be what you see as a 6/10. Focus on their satisfaction, not perfection.

2. Protect Your QBR at Every Tier – Your core offering and big promise should stay consistent, even if the execution varies.

3. Tiered Pricing Increases Accessibility – Offering different pricing levels allows more clients to experience your services without sacrificing quality.

4. Don’t Worry About Past Clients’ Perceptions – Markets change, and it’s okay to create new offers to adapt.

5. Adjusting Your Offer Doesn’t Mean Lowering Standards – You can simplify your offer while maintaining brand alignment and delivering strong results.

Chapters:

01:52 – Creating Tiered Offers – How to scale creative services without losing quality
03:11 – Client Perception vs. Reality – What matters more than perfection
05:25 – Protecting the QBR – How to maintain your core promise at all levels
13:28 – Luxury vs. Ready-to-Wear – Applying a brand model to creative businesses
18:34 – Managing Client Expectations – How to communicate value at different price points
24:44 – Why Past Client Opinions Shouldn’t Hold You Back – Adapting to market changes
29:44 – Tiered Pricing Strategy – How to balance exclusivity and accessibility
34:38 – Delivering Value at Every Level – Meeting client expectations without overdelivering
36:11 – Business Growth Through Simplification – Why less can be more
39:30 – Take Action – Next steps for simplifying and scaling

Links Mentioned:

🔗 Learn more about Ryan Koral and Tell Studios: tellstudios.com/easy
🔗 Connect with Ryan on LinkedIn: Ryan Koral

Want help Clockworking your business: www.runlikeclockwork.com