#22 3 words to invent a new address system with Chris Sheldrick, What3Words
Samira Stalks: Startups | Business Education | Innovation | Impact
Release Date: 08/28/2017
Samira Stalks: Startups | Business Education | Innovation | Impact
Shine is a self-care app for millennial women - the largest growing share of the workforce. Shine operates in the wellness space in over 165 countries. Leveraging the power of text to reach people with a 98% open rate, Naomi and March found a way to recreate the feeling of a hand on your shoulder every morning.
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“Align yourself with marketing efforts that can be repeated and if you see something that's working, press that button as fast as possible.”
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“The feeling of being a migrant is a universal one” explains Mohsin Hamid, the award-winning novelist of Exit West and The Reluctant Fundamentalist.
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“I know the power of finding a book that changes someone’s life.”
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“Artificial intelligence will move software from being passive to active, the software will be expected to make decisions on our behalf.”
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“For one client, we improved the prediction power from 23%, worse than chance, to 86% confidence on what people were going to eat for dinner.”
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Against the backdrop of Airbnb, citizenM has come to the fore as a boutique hotel for the modern mobile citizen. Born out of the frustration of the fashion traveller, this startup hotel deploys user centered design to solve for modern luxury. 12 hotels later, 40% repeat business and artwork such as Andy Warhol casually placed around the sites, citizenM is a fresh burst in the hotel industry.
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“With education, the people you learn from aren’t just your teachers, it’s your peers as well.”
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Firing off an irreverent note to attract non-techies to an event, Sam Parr had never envisaged he would resurrect email to start a media company - The Hustle - a daily email newsletter. A young gun set to be the next media mogul uncovers bumping into Tim Ferriss walking his dog and writing amazon romance novels to journey through The Hustle’s own hustle. Today, The Hustle has over 0.5m subscribers, a cash positive balance fuelled by advertising and over $1m in funding.
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“Applying the principles of the consumer internet and smartphone world to our personal finances.”
info_outlineChris is an entrepreneur who has invented a better way to navigate by taking on the address, GPS and postal space. He’s divided up the world into 57 trillion 3m squares and assigned 3 words to each one - a giant grid and the simplest way to communicate a location.
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