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182: Scaling Up Insights — Coach Panel with Andres Zylberberg and Kim Bayer-Augustavo

Scaling Up Business Podcast

Release Date: 12/24/2019

201: Daniel Ramsey — Setting up for Remote Work During a Health Crisis. show art 201: Daniel Ramsey — Setting up for Remote Work During a Health Crisis.

Scaling Up Business Podcast

Companies now have everyone working remotely. If you don’t have it yet, you’re about to. Remote work is becoming the new normal and most of us are not set up for it! Today’s episode is all about ways you can optimize your working-from-home situation.

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200: Bill Gallagher — Big Moves for Crisis Leadership show art 200: Bill Gallagher — Big Moves for Crisis Leadership

Scaling Up Business Podcast

Each day this week, Bill has been sharing a podcast about important information you need to know during a crisis. We first started with Warren Rustand, who discussed leading in a time of crisis; he was followed by Heidi Hanna and she covered the mental health aspects of dealing with a crisis.

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199: Verne Harnish — The 5Cs For Leading in a Crisis show art 199: Verne Harnish — The 5Cs For Leading in a Crisis

Scaling Up Business Podcast

Panic is contagious out there but so is leadership. It’s time for leaders to rise up! This is why we have a very special guest today and that’s Verne Harnish. He has spent 38 years working with the best leaders dealing with crises and has some words of wisdom for you today.

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198: Cameron Herold — Execution During a Crisis. show art 198: Cameron Herold — Execution During a Crisis.

Scaling Up Business Podcast

Basic routines still matter as you are going through change and a bit of disruption in your standard patterns. Focus and great execution will help get you through this period of stress and uncertainty.

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197: Rich Manders — Creating Your Plan B Without Panic show art 197: Rich Manders — Creating Your Plan B Without Panic

Scaling Up Business Podcast

How do you move from surviving to thriving during the worst pandemic crisis we’ve seen in a very long time? You can write your own breakthrough growth story right now. Today, you’ll learn how to use the Strengths, Weaknesses, and Trends (SWT) tool to help accelerate your growth.

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196: Greg Crabtree — Keeping Your Business Financials Healthy show art 196: Greg Crabtree — Keeping Your Business Financials Healthy

Scaling Up Business Podcast

Cash is a king and you can’t survive without cash. You also cannot take advantage of opportunities without cash. If you’ve prepared well, you have a big cash reserve right now and you will be able to maximize your return on luck during this period. However, what happens if you don’t currently have enough in reserves?

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195: Heidi Hanna — Taking Care of Your Mental Health During a Crisis show art 195: Heidi Hanna — Taking Care of Your Mental Health During a Crisis

Scaling Up Business Podcast

We’ve all heard of the advice that you must put on your own oxygen mask first before helping others. But how can you do that if you’re losing it yourself? We have a mental health expert to help calm your nerves. This episode is two of a series of five episodes on the five big moves leaders need to make right now during a crisis.

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194: Warren Rustand — Leading in a Time of Crisis show art 194: Warren Rustand — Leading in a Time of Crisis

Scaling Up Business Podcast

How do you lead people when you don’t know what’s going on? Nor when you have a plan in place for an unexpected crisis? Teams are desperate for your leadership. This episode is one of a series of five episodes on the five big moves leaders need to make right now during a crisis.   Warren Rustand is a serial entrepreneur, educator, and public servant. He served as Appointments Secretary to President Gerald Ford and has been Chairman or CEO of 17 companies. He was the previous Chairman of the World Presidents Organization and the Dean of Leadership for the Entrepreneurs’ Organization....

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193: Lindsay Pedersen — Building an Ironclad Brand show art 193: Lindsay Pedersen — Building an Ironclad Brand

Scaling Up Business Podcast

How do you get your marketing to work better? How do you know when your messaging is working and how do you optimize it for maximum conversions? If you’re worried about whether your message is hitting home for your customers, chances are you have a branding issue.

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192: George Papazov — Start Small and Keep Scaling Up! show art 192: George Papazov — Start Small and Keep Scaling Up!

Scaling Up Business Podcast

George Papazov started his trading career at Scotiabank and roughly 10 years later he launched TradePro, an academy to help provide trading education, growth, and collaboration. George trades daily with his community of professional traders and is also a licensed Master Practitioner of NLP.

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Today’s panel coaches are Andres Zylberberg and Kim Bayer-Augustavo. Andres has over 15 years of experience as a consultant and business growth coach and Kim worked as the Marketing Officer for McDonald’s for over 22 years and now impacts companies as a growth coach, as well.

 

Our panel will be discussing and sharing their thoughts on some of Verne’s insights and will be highlighting some of the world’s most interesting events for the month of December. They talk about gender equality in the workplace, whether culture fit hurts diversity, and why you should stop saying your company is like a family.

 

There’s a big shift in culture around the world, not just in the Middle East. However, Saudi Arabia is a prime example showcasing that it’s never too late to make a change and go against what is considered ‘tradition’ with their recent end to gender segregation in restaurants.

 

When it comes to equality in the workplace, the more equal the culture, the more likely they are to innovate and create something amazing. Cultures that have a balance of both genders were not afraid to fail in the pursuit of innovation.

 

There is often a disconnect between what we want the company to be versus what it actually is from a culture perspective. Andres highlights an example where if you’re not happy with the culture of the company, it starts with you first. A CEO commented to him that his culture began to change the moment he stopped wearing a suit to work. People within the organization realized very quickly that it was okay to change!

 

Ben Horowitz is out with a new book, What You Do Is Who You Are: How to Create Your Business Culture. In it, he discusses that strong cultures include a ‘shocking rule.’ Kim really likes this idea and will be working with clients going forward on incorporating more of this into a company’s culture. A shocking rule captures people’s attention and helps them think outside of the box.

 

Denise Lee Yoh makes the case to not talk about your company like they are your family. Bill once had ‘we’re like a family’ in his company values and he had to retire it because he realized that when you fire the employee, you’re not inviting them to Thanksgiving dinner.

 

Kim agrees. When she worked with McDonald’s, they used to call themselves a McFamily. However, the culture has changed dramatically since its inception and the prior CEO, Steve Easterbrook, said that family doesn’t apply anymore because they are a business.

 

Andres worked with a client where the family concept was no longer applicable in their business as well. Instead of tying a family connection into the company, they shifted focus and developed a growth mindset instead. They asked everyone, ‘What do you want to get out of this company?’ Andres feels this is a much better approach than trying to build a family connection in a company. It’s a give-and-take approach and it sets the right expectations for everyone.

 

Interview Links:

Andreszylberberg.com

Augustavointernational.com

Accentures Latest Report on Equality

Google Founders Step Aside

What You Do Is Who You Are: How to Create Your Business Culture, by Ben Horowitz

Stop Saying Your Company Is Like A Family,” by Denise Lee Yohn

 

Resources:

Scaling Up Workshop: Interested in attending one of our workshops? We have a few $100 discounts for our loyal podcast listeners!
Scaling Up for Business Growth Workshop: Take the first step to mastering the Rockefeller Habits by attending one of our workshops.

Scaling Up Summits (Select Bill Gallagher as your coach during registration for a discount.)

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