No Exam Life Insurance with Sagicor's President - Bart Catmull
Release Date: 12/04/2014
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As the internet continues to provide increasing access to more products, the need for direct mail will grow as means to differentiate brands and sustain existing customer relationships
info_outlineThis week we have Bart Catmull, President and COO of Sagicor Life Insurance.
Bart and I have a conversation about Sagicor Life Insurance and the no medical exam life insurance marketplace. Specifically his thoughts on where it's going and challenges it faces.
People in the episode:
Jeff Root: [email protected]
Bart Catmull
Mentioned on this episode:
Sagicor Life Insurance
Recent Action in the Sell Term Life Community:
Some of the community action this week involved a few great opportunities for agents just making the move to selling remotely. There was a starter website for sale at a rediculously low price that was already generating leads. An agent decided to focus on his 2 core websites and gave an agent an opportunity to purchase a site he had been ignoring...which is a great asset for a new agent at a price most agents could afford. I also personally hired several full-time agents from the community who are writing several applications per day now.
There was a topic on optimizing for impact. In other words, agents spend so much time on building a beautiful website or writing a great article, but not enough time on optimizing their website or content to get people to request quotes from you. We talk about best practices to do this.
We also discuss why many agents are focusing on content marketing and SEO as a foundation for their business, but not SOLELY their whole business.
Learn how you can get access to these discussions, a powerful community of like-minded life insurance agents, and much much more by visiting the SellTermLife Community.