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SOS102: How To Start Your Business and Build Your Brand as a Maker, Artist or Creative Entrepreneur, With The Founder of Girl Gang Craft

She Owns Success

Release Date: 11/30/2021

Self-Love, Mental Fitness, and the Inner Work Behind Resilience with Lulu Essey show art Self-Love, Mental Fitness, and the Inner Work Behind Resilience with Lulu Essey

She Owns Success

In this powerful conversation, Executive Creative Director and podcast host Lulu Essey shares her journey with self-love, mental fitness, bipolar disorder, and the deep inner work that supports both resilience and success. We explore:• Why self-love is the infrastructure for everything you’re trying to achieve • The difference between self-love and self-acceptance • How introverts hold a natural advantage in inner work • What “mental fitness” really means • How leaders can support people experiencing mental health challenges • The LOVE Framework — simple practices for...

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When Your Old Identity No Longer Fits: Kristina Dipalo on Becoming Who You’re Meant to Be show art When Your Old Identity No Longer Fits: Kristina Dipalo on Becoming Who You’re Meant to Be

She Owns Success

At some point, we all outgrow the version of ourselves we once performed. In this episode, leadership coach and strategic communicator Kristina Dipalo joins Ant to discuss the moment of truth that comes when your old identity no longer fits, and how to step into who you’re meant to be. We talk about: Identity, leadership, and alignment How to navigate “watershed moments” with courage and faith Why breaking your old icons is an act of renewal, not loss The parallels between personal and organisational transformation 🔗 Connect with Kristina: |  

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Lisa Shumate on Maximum Q: Outlook, Trust, Executive Presence & Board Leadership show art Lisa Shumate on Maximum Q: Outlook, Trust, Executive Presence & Board Leadership

She Owns Success

Lisa Shumate is a longtime media executive, board member with PBS and the PBS Foundation, and founder of Maximum Q, an organization helping leaders raise their personal and professional quotient. In this episode, she joins She Owns Success to talk about the kind of leadership that holds up in real life, when things get messy, uncertain, or human. We unpack what it takes to build culture through trust, empowerment, and accountability, and walk through the Five Qs of Maximum Q — the framework behind sustainable, human-centered leadership. Lisa also gets practical about time, boundaries,...

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Being Smart Is Stupid: The Secret to Wise Leadership with Tricia Brouk show art Being Smart Is Stupid: The Secret to Wise Leadership with Tricia Brouk

She Owns Success

Being Smart Is Stupid: The Secret to Wise Leadership with Tricia Brouk What if the problem isn’t that leaders aren’t smart enough — but that they’re not wise? In this conversation, Tricia Brouk — founder of The Big Talk and author of Being Smart Is Stupid — joins She Owns Success to explore why intellect alone can’t create great leadership. She shares what it means to lead from your Buddha nature (compassion, awareness, empathy), how to get still before you act, and why detaching from ego and fear leads to stronger teams and more sustainable success. You’ll learn: How...

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SOS112: Delegate Like a Boss: Systems, Hiring & Sanity with Dot Rock show art SOS112: Delegate Like a Boss: Systems, Hiring & Sanity with Dot Rock

She Owns Success

If you're a solopreneur or Type A business owner struggling to let go, this conversation is your reset moment. In this episode, I'm joined by Dot Rock, founder of Dot Rock Consulting, who helps small business owners scale sustainably — by setting up the right systems, hiring the right people, and learning how to delegate without losing their mind. We explore why so many entrepreneurs wait too long to bring on help, the risks of hiring out of desperation, and how ignoring your intuition can create chaos in your business. Dot shares powerful insights on how to build a team you actually trust,...

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The Rebalancing Act: A Transformational Journey with Carol Enneking show art The Rebalancing Act: A Transformational Journey with Carol Enneking

She Owns Success

Like many women, Carol Enneking has worn many hats and carried countless responsibilities. Her journey has been one of extraordinary resilience—navigating divorce, surviving cancer, and even facing the life-altering challenge of losing her sight. A celebrated author, consultant, and speaker, in this episode, Carol shares her personal and professional evolution, revealing how she navigated life's challenges through surrender, to finally find balance and fulfillment. From her Amazon bestseller, "The Rebalancing Act," to her insights on leadership and emotional intelligence, Carol's story is a...

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SOS110: Embracing Rebel Leadership with Executive Leadership Coach, Maria DeLorenzis Reyes show art SOS110: Embracing Rebel Leadership with Executive Leadership Coach, Maria DeLorenzis Reyes

She Owns Success

In this insightful interview, Maria DeLorenzis Reyes, an Executive Leadership Coach, shares her journey from corporate America to founding her own training company. She discusses the concept of "rebel leadership," emphasizing the importance of rejecting outdated norms and fostering environments where people feel valued and engaged. Maria also introduces her "Scale Factor Formula," a framework designed to help organizations grow sustainably. Tune in to discover how leadership impacts not just businesses, but the lives of individuals and communities.   To learn more about Maria's work or to...

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SOS109: The Healing Power of Embodiment: Hertha Lund on Trauma, Healing & Coming Home to Yourself show art SOS109: The Healing Power of Embodiment: Hertha Lund on Trauma, Healing & Coming Home to Yourself

She Owns Success

In this deeply moving episode, I sit down with Hertha Lund, Equine Gestalt Coach and founder of Four Horses for Wholeness. Hertha shares her remarkable journey: from surviving childhood trauma and living with PTSD, to achieving professional success, and ultimately experiencing a life-altering near-death experience that led her to profound healing and purpose.   We talk about trauma, embodiment, the wisdom of horses, and how reconnecting with the body is the gateway to reclaiming your wholeness. Hertha also shares insights from her upcoming book, Alchemy of Resilience: My Rugged Path to...

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SOS108: How To Increase Your Productivity [While Working In Alignment With Your Natural Energy Levels] show art SOS108: How To Increase Your Productivity [While Working In Alignment With Your Natural Energy Levels]

She Owns Success

So much to do and so little time, and energy. If you want to find out how to increase productivity without zapping all your energy then you've come to the right place. In this episode, I’m joined by Claire Barker a UK-based Productivity Coach. A former Business Analyst, Claire knows a thing or two about making things more efficient. After experiencing extreme health challenges which left her having to perform a full-time job, often with only two days of health, she also knows the importance of managing your energy levels. Claire now helps her clients to shift their thinking, increase their...

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SOS107: 7 Essentials For Making A Successful Career Change  show art SOS107: 7 Essentials For Making A Successful Career Change

She Owns Success

If you’ve been thinking about changing your career direction then this episode is for you! A successful career change is definitely possible and you can make it happen! But how can you be sure that you’re making the right move? And how do you know that your new career will make you happy long term?  In this episode, I’m sharing the 7 essentials for making a career change that will ensure your new career is as successful and fulfilling as possible, and for as long as possible.  Resources mentioned in this episode:            

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More Episodes

Are you an artist, maker, or creative entrepreneur? If so, then this episode is definitely for you!

Phoebe Sherman is a yogi, turned craft maker, turned entrepreneur, and the founder of Girl Gang Craft,  a community and craft events company that helps small biz owners, makers, and creatives to turn their side hustles into profitable full-time businesses.

After struggling to find suitable and affordable craft shows and events as a beginner creative, Phoebe decided to host her own event, and Girl Gang Craft was born. What started as a small craft event held in a friend's cafe quickly grew, becoming a large-scale event with 120 vendors and over 3000 attendees.

In this interview Phoebe shares some of the lessons she’s learned while building her business, as well as her actionable tips and advice for makers and creatives who are just getting started and want to make money from their art.

Topics discussed: 

  • The essential first steps you need to take when starting an art and craft-based business
  • How to find customers who want to buy your products
  • How to start building your brand and how to be seen
  • The biggest obstacles holding most people back that you’ll need to overcome in order to build a successful business as a maker, artist, or creative entrepreneur 
  • How to manage your time in a way that works for you
  • Time management and productivity tips: How to find time to create content in your business.
  • Taking care of yourself and your wellbeing as a creative entrepreneur
  • Making the pivot from events to an online education focus

Connect with Girl Gang Craft

Website: https://www.girlgangcraft.com

IG: @girlgangcraft or @phoebesherman

Tiktok: @Girlgangcraft

Resources

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