Small Biz 101 Podcast
In this episode, we’re joined by Donna Kozik, USA Today & Wall Street Journal bestselling author and creator of the "Write a Book in a Weekend" program. Donna also offers publishing services through her Done for You Publishing program, helping aspiring authors bring their books to life with ease. During our conversation, Donna shares why every small business owner should consider writing a book, the simplest way to get it done, and the steps to successfully publish and market it on Amazon. Whether you're looking to boost your credibility, connect with customers on a deeper level, or...
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In this episode, we’re joined by Jaya Rose, a renowned Speaker and Video Marketing Coach. Jaya's mission is to help individuals make a big impact with their work through the power of video marketing and authentic storytelling. Together, we explored various topics, including how to attract raving fans and paying clients using the power of authenticity on video, honoring your needs as a profitable business practice, and becoming the star of your brand by creating a super niche and movement message. About Jaya Rose: Jaya Rose is a distinguished Speaker and Video Marketing Coach known for...
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In this episode, we were joined by the incredible Daniela Wolfe, an expert in helping stressed and burnt-out professionals. Together, we uncovered the ways you might be setting yourself up for burnout and explored practical strategies to create more work/life balance. Daniela shared her invaluable insights on prioritizing self-care, managing stress, and transforming your daily routine for a healthier, more balanced life. About Daniela Wolfe: Daniela Wolfe is an LMSW with 27 years of experience in self-care, stress management, mindfulness, relationships, parenting, and managing daily...
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In this episode, we're joined by Michael Roach, the founder of Michael Roach Creative and a seasoned expert in marketing and communications. During our discussion, Michael shares his insights on the transformative power of marketing automation for small businesses. Whether you're a solo entrepreneur or managing a small team, this episode is packed with actionable tips to streamline your marketing efforts and enhance your business's efficiency. Don't miss out on these valuable strategies that can help elevate your marketing to the next level. About Michael: Michael Roach is...
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In this episode, we’re joined by Julie Takac, a Certified Health Coach and owner of TakAction. Julie’s mission is to empower busy professionals to transform their lives from barely surviving to thriving in their health, home, and work lives. Together we discussed a variety of topics including how your health can impact your productivity, and some easy changes you can make right now to improve your health each day. About Julie Takac: Julie Takac is a Certified Health Coach and owner of TakAction. Her mission is to empower busy professionals to transform their lives from barely...
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Joining me is international speaker, author, and consultant Alex Theis. In this episode, Alex shares his personal journey from introvert to sought-after speaker, offering valuable advice on honing your speaking skills, establishing credibility, and seizing speaking opportunities. From navigating the virtual vs. in-person speaking landscape to leveraging the power of props for impactful presentations, Alex covers it all. Whether you're a seasoned speaker or just starting out, this discussion is packed with actionable tips and inspiring insights to help you elevate your...
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In this episode, we had the opportunity to speak with Kristi Mitchell, Marketing Strategist and Consultant. During our discussion, we explored the difficulties business owners face in marketing and how Kristi helps them create a strategy that not only gets results but gets them excited. We'll also dive into a variety of marketing topics including how to market if you don't yet have a ton of contacts, creating a compelling lead magnet, and how to prioritize your marketing list and not get overwhelmed. About Kristi Michell Kristi Mitchell is a Marketing Strategist & Consultant....
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As a small business owner, do you ever find yourself thinking or feeling: You don't have what it takes to make this business work Guilty asking for money or a certain level of payment. You just want to provide your service and not worry about charging. Resistant to raising your rates to match the value you provide You hate selling When you do surpass your financial goals, you don't give yourself credit or celebrate Those are just some of the mindsets discusses the importance of overcoming on this call. Curious what Money Type you currently embody?...
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In this episode, we’re joined by the founder and principal of Integrated Management & Sales Consulting Denise Horan. Denise also launched a national sales platform, Sales Club USA where sales and other professionals can go for resources, events, clubs, guest speakers and more. During our conversation Denise shares with us the importance of sales and marketing along with being active in your community. There are some great sales tips for small business owners that you’re not going to want to miss. About Denise: Denise Horan, the founder and principal of...
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In this special episode of the Small Biz 101 Podcast, we're thrilled to have Alex Theis, a renowned expert in client relationships and business growth, join us to delve into the critical subject of client retention. Discover how focusing on client retention can be your secret weapon for breaking through revenue plateaus and achieving long-term business success. About Alex: Alex is an international speaker, author, consultant, and podcast host. He specializes in helping organizations and individuals reach new levels of growth and success by breaking through their self-imposed...
info_outline- Self-assessment
- Generating Biz ideas
- Business Styles
- Business Cautions
- Research - Is you idea a viable one?
- What you anticipate the costs will be to start the business?
- What the ongoing costs will be?
- Determining your cash flow and – the highlight – what is your breakeven point? When will your business turn the corner into profitability.
Start-up costs
Even at this early stage, it’s a good idea to at least have a sense of these numbers. They will reveal many critical things to you:- How much you will need to begin to open the doors.
- Whether you afford the business on your own.
- Whether you need to put off starting the business for a bit while you save money.
- Should you use other sources of financing?
- Down payment, if purchasing space
- Rent, if renting space + security deposit
- Build-out Costs
- Facility equipment
- Office furniture
- Technology equipment
- Initial supplies
- Decorating
- Signage
- Lighting
- Starting inventory
- Accountant
- Attorney – his/her own fees + incorporation fees
- Business Coach
- Graphic Designer
- Website designer
- Person who comes to your location to set up your computers and phones
- Education/Certifications
- Memberships
- Professional library
- Domain name
- Webhosting
- Online Scheduler
- Online payment processing
- Advertising and other marketing costs
- Brochures, flyers
- Business cards
Cash Flow and Break even Analysis
Estimate of the gross income you anticipate generating on a monthly basis Estimate your ongoing monthly expenses:- Rent/mortgage
- Insurance
- Utilities
- Online charges
- Loan payments
- Marketing and advertising fees
- Employee salaries
- Your salary
- Ongoing independent contractor fees
- Inventory costs
- Taxes
- Maintenance
- + 15%
- How much money will you need to set aside to support the business until it reaches a profit point?
- Do you need to adjust factors around the source of your income (even changing your business model, possibly) to take your business into the black in a time frame that works for you?
- Can you cut expense estimates to meet your needs?
- Do you have enough money to start this business on your own or will you need to obtain funding from other sources?
- You
- Your family, friends, and associates
- Debt financing
- Equity financing
- Crowdsourcing