BONUS CONTENT: Using social media to market your small biz
Release Date: 11/14/2018
The perks of working for yourself
Small Biz Brunch
Today we have Mackey McNeill, CPA, PFS; member of the AICPA’s Consumer Financial Education Advocate’s group and President/CEO of Mackey Advisors. We to discuss a recent poll that shows how young adults would rather work for themselves and start their own business than work for someone else.
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How new leasing standards affect small business owners
Small Biz Brunch
During this episode, I’ll be speaking with Kathryn Fletcher, CPA, MBA and Partner at Draffin Tucker, an accounting firm in Atlanta. We’ll be discussing the new leasing standards from the Financial Accounting Standards Board (FASB) and how it will affect small business owners.
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Revenue recognition and small business
Small Biz Brunch
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Cryptocurrency and Small Business
Small Biz Brunch
Today we have Sean Stein Smith, CPA, CGMA, member of the AICPA’s National CPA Financial Literacy Commission and Assistant Professor in the Business and Economics department at Lehman College. We’re going to discuss cryptocurrency and its impact on small businesses.
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Financial wellness for small businesses
Small Biz Brunch
April is Financial Literacy Month, so it’s a great time to talk about financial wellness. Today we have Kelley Long, CPA/PFS, financial wellness activist and financial planner at Financial Finesse – and she’s going to discuss some ways small business owners can help improve their employee’s financial wellness.
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Retirement savings options for entrepreneurs
Small Biz Brunch
April is Financial Literacy Month, so it’s a great time to talk about the importance of entrepreneurs taking care of their own personal finances. Today we have Kelley Long, CPA/PFS, financial wellness activist and financial planner at Financial Finesse – and she’s going to discuss some options for small business owners, entrepreneurs and freelancers who want to save for the future.
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BONUS EPISODE: The financial side of work-life balance
Small Biz Brunch
March is Women’s History Month – and while it’s important to celebrate the success of women all year long, I’m excited to feature women entrepreneurs and CPAs over the next few weeks.
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Building a business out of your home
Small Biz Brunch
March is Women’s History Month – and while it’s important to celebrate the success of women all year long, I’m excited to feature women entrepreneurs and business owners and learn about their journeys over the next few weeks.
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Financial tips for female entrepreneurs
Small Biz Brunch
March is Women’s History Month – and while it’s important to celebrate the success of women all year long, I’m excited to feature women entrepreneurs over the next few weeks.
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Bonus episode: Overcoming challenges as black women entrepreneurs
Small Biz Brunch
According to a recent USA Today article, black women are the nation's fastest growing demographic of entrepreneurs, generating tens of billions in revenue. However, there are still significant roadblocks they face based on both gender and race.
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This week, we're bringing you a slightly different episode that focuses on the other small biz necessity (besides hiring a CPA), which is how to market your small business using social media - so you can make that money!
WHAT WE DISCUSS:
- Viral content
- Paid social media advertising
- Networking via social media
GUESTS:
- Liz Rock, Associate Manager of Enterprise Social Media at the Association of International Certified Professional Accountants
- Danielle Riley, Owner of Danielle Riley Photography
Resources:
- cpapowered.org
- Danielle Riley Photography Instagram
- French toast recipe (Danielle's favorite brunch item!)
About #CPApowered:
#CPApowered is a national campaign sponsored by the AICPA to show millennials how CPAs can help grow businesses of any size, but especially small businesses. The Small Biz Brunch and CPApowered website offers general information for starting and managing small businesses and does not recommend specific financial actions. For small business advice tailored to your situation, please contact a CPA.
About AICPA:
The AICPA represents the CPA profession nationally regarding rule-making and standard-setting, and serves as an advocate before legislative bodies, public interest groups and other professional organizations. AICPA members represent many areas of practice, including business and industry, public practice, government, education and consulting.