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Marketing Tools & Tactics: How to Attract Customers Online [Episode #3]

Small Marketing Teams

Release Date: 11/11/2016

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Small Marketing Teams

Inbound leads are amazing. You create helpful, insightful, educational, and original content for your market, and people find you. Unfortunately, most salespeople don’t know what to do with them. In fact, converting leads at the top and middle of the funnel is problematic for most organizations. In the following podcast episode, we’ll explore how your lead management process can serve two very important purposes.

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Small Marketing Teams

There are 4.5 million new blog posts published every day. What does that mean for a company that is publishing content to get found?

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Small Marketing Teams

The sales efficiency experiment outlined in this podcast shows how using HubSpot’s sales tools correctly can help sales reps redirect 30 hours a month back to selling and building relationships.

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Small Marketing Teams

Is your sales team is struggling to get leads on the phone?

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For most performers, a concert is a one-time event. They move from city to city scooping up revenue from each performance’s ticket and merchandise sales.

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Do you feel like you have tried everything to increase sales, but you are only seeing slight growth?

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Did you feel that? That is the traditional SEO ground shifting beneath your feet.

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Are you ready to jump head first into the HubSpot CRM or another new CRM?

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Small Marketing Teams

This tradition inbound marketing model works great if you are the type of business that has a big enough target market.

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In business, we are trained to constantly learn. We are told that we are at a disadvantage if we are not always seeking ideas, advice, and tips.

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More Episodes

Getting found by buyers in your target market is the first step in growing your business. The good news is that it is easier than you might think.

Attracting buyers is the first part of the process I use to generate qualified leads and get more customers. You can’t show off your superpowers in qualifying leads, tying your solution to prospects’ problems, and closing the deal if people don’t find you first.

In this episode of the Small Marketing Teams podcast, I’ll walk you exactly how I get my business found and how you can follow the same path to grow your business.

You’ll also learn where you should get started when improving your marketing results.

To kick it off, I’ll also explain why there is a big difference between being busy with marketing and spending time in the right places.