How To Create A Chatbot That Turn Website Visitors Into Sales Conversation [Episode #21]
Release Date: 02/12/2019
Small Marketing Teams
Inbound leads are amazing. You create helpful, insightful, educational, and original content for your market, and people find you. Unfortunately, most salespeople don’t know what to do with them. In fact, converting leads at the top and middle of the funnel is problematic for most organizations. In the following podcast episode, we’ll explore how your lead management process can serve two very important purposes.
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The sales efficiency experiment outlined in this podcast shows how using HubSpot’s sales tools correctly can help sales reps redirect 30 hours a month back to selling and building relationships.
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This tradition inbound marketing model works great if you are the type of business that has a big enough target market.
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In business, we are trained to constantly learn. We are told that we are at a disadvantage if we are not always seeking ideas, advice, and tips.
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- What if you could provide specific answers to those questions without making prospects and customers dig for info on your website?
- How would your business be impacted if you could use those opportunities to bring people down your funnel faster?
I recently lead a session for the HubSpot User Group in my hometown of Phoenix on How to Create A Chatbot In HubSpot That Turns Website Visitors Into Sales Conversations In Your Sleep.
During the two-hour seminar, I facilitated a discussion about both how conversational marketing is different than other types of inbound marketing and how to develop an on-site lead generation strategy using chatbots.
In this episode of the Small Marketing Teams podcast, I walk you through these same tips that I gave the HubSpot User Group. You’ll learn how to build a chatbot that helps you impact every phase of the marketing and sales process.