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Small Business Change Masters with Barry Moltz - #005

The Small Business Matters Podcast

Release Date: 03/14/2022

Loan Ready: How To Approach Your Lender With Confidence show art Loan Ready: How To Approach Your Lender With Confidence

The Small Business Matters Podcast

In this episode of Small Business Matters, we tackle one of the most crucial steps for any small business owner: preparing to approach a lender for financing. With over 19 million new businesses formed in the last two years, accessing capital has become a common challenge for many entrepreneurs. However, many small business owners are simply not prepared when they step into a lender’s office. Whether it's underestimating their capital needs, being unsure about the necessary documents, or misunderstanding how the lending process works, these gaps can prevent them from securing the funding...

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Unleashing Productivity and Energy Resources with Kris Ward show art Unleashing Productivity and Energy Resources with Kris Ward

The Small Business Matters Podcast

In today's hyperspeed, do it now, do it fast business climate, small business owners are facing a growing crisis. According to Ramsey's State of Small-Business Owners in America research study, a staggering 11.3 million business owners report struggling to find capable employees to do the work they need to be done. A challenge exacerbated by rising unemployment and a persistent labor shortage.   This scarcity threatens not just business performance but the very survival of many small enterprises. But an increasing number of entrepreneurs are shouldering heavy burdens alone, spiraling into...

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Driving Real Business From Your Podcast with Molly Ruland show art Driving Real Business From Your Podcast with Molly Ruland

The Small Business Matters Podcast

For this episode of The Small Business Matters podcast we delve into the transformative world of podcasting with the expert guidance of Molly Ruland, CEO of Heartcast Media. Molly, a seasoned veteran in podcast production. As you will hear from our discussion, she really understands this space, and knows what it takes to convert podcasts into lasting client relationships.   A few key takeaways:   Defining Success in Podcasting - Molly emphasizes the importance of clarity in a podcast's goals. Whether aiming for thought leadership, enhancing visibility, or generating sales,...

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Making AI Work For Your Small Business with Pam Didner show art Making AI Work For Your Small Business with Pam Didner

The Small Business Matters Podcast

Are you looking to make AI work for your small business? You have come to the right place. This week, our Small Business Matters podcast dives into AI with expert and author Pam Didner. Pam is a powerhouse in the marketing world. She’s not just a marketing expert; she’s a problem solver, a digital enthusiast, and a lover of all things tech. With a rich background in B2B marketing, Pam is a much sought-after keynote speaker and trainer for B2B marketing teams. She’s the host of a popular podcast, B2B Marketing and More, where she dives into marketing strategies and trends that shape...

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The ABC's of LLC's with Imani Law show art The ABC's of LLC's with Imani Law

The Small Business Matters Podcast

Each year, there are roughly 4.7 million new small businesses created, but according to the U.S. Census that number shot up to 5.5 million in 2023, the highest year on record.   Many of these new ventures are Limited Liability Corporations or LLC's, and with so many small businesses being created we thought it would be a good time to talk about LLC's, how they differ from other business structures and what advantages you have as a business owner by forming one.   Our show research on TikTok led us to discover Imani Law, co-founded by Carmel and Camellia Imani. This forward-thinking...

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Crafting The Perfect Sales Pitch with April Dunford show art Crafting The Perfect Sales Pitch with April Dunford

The Small Business Matters Podcast

In this episode of Small Business Matters, we are in discussion with April Dunford on crafting compelling sales pitches and the importance of positioning in sales strategies.  

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Accounting For Success with Cassie Saquing show art Accounting For Success with Cassie Saquing

The Small Business Matters Podcast

Millions of new businesses are launching around the country, and many of these businesses are being run by new entrepreneurs, people who may not be familiar with the accounting side of a business, so we thought it would be a great opportunity to talk about setting your accounting systems up for success with .   Cassie is a money mindset and business management coach. She helps business owners kill the hustle and make a profit.  As a soul-centered financial and money mindset coach, she's also a dedicated wife and mother to four children. In her early days, she applied her skills and...

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Busting Myths About Advertising On LinkedIn with AJ Wilcox show art Busting Myths About Advertising On LinkedIn with AJ Wilcox

The Small Business Matters Podcast

In this episode, Gary Stockton interviews AJ Wilcox, the LinkedIn ads myth buster. AJ shares expert perspectives on advertising ROI and the significance of LinkedIn ads for small businesses and highlights the power of LinkedIn's data for targeting ideal customers in the business-to-business space. During the episode AJ dispels the myth that LinkedIn ads are expensive, emphasizing the higher ROI potential. We also spend some time talking about the use of video ads, showcasing their effectiveness in connecting with the audience.     Highlights:     00:05 Introduction and...

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Boosting Email Security For Your Small Business show art Boosting Email Security For Your Small Business

The Small Business Matters Podcast

In this episode of Small Business Matters, Gary Stockton interviews of , a noted expert in the field, about the importance of email security for small businesses. They discuss the concept of DMARC (Domain-based Message Authentication, Reporting, and Conformance) and its role in preventing cyber breaches and email fraud. Stephen emphasizes the need for small businesses to implement DMARC to protect their email addresses, improve the reputation of their legitimate email messages, and be a good neighbor on the internet. He also highlights the challenges faced by small businesses in setting up...

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Retirement Plans For Small Business Owners show art Retirement Plans For Small Business Owners

The Small Business Matters Podcast

We dive into two great topics in this episode — in our first segment, we speak with Jean Smart, CEO of , a fast-rising platform that makes 401Ks accessible for small business owners.  In our second segment, we speak with Shaun G. Bull, CEO of Enterprise Consultants Group in Los Angeles, California, about tax resolution and how he has come to the aid of small business owners dealing with tax debt.  SEGMENT #1 We discuss Penelope's mission to make 401Ks accessible to small businesses and entrepreneurs with Jean Smart from Penelope. Jean shares insights from her extensive financial...

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More Episodes

We have three segments in this week's episode:

  • Small Business Change Masters with Barry Moltz
  • Inclusion-Forward Story - Brandelyn Green 
  • Highlights from the Fed's Small Business Credit Survey

SEGMENT 1

In this talk we explore change, coming up with a plan and following through with Barry Moltz (@barrymoltz). 

Barry gets business owners unstuck. He’s a nationally recognized expert on small business, he’s given hundreds of presentations to audiences ranging in size from 20 to 20,000, appearing on many TV and radio programs.

Barry speaks from experience, founding and running many small businesses with a great deal of success and failure for more than 20 years. His first book, “You Need to Be A Little Crazy: The Truth about Starting and Growing Your Business” describes the ups and downs and emotional trials of running a business.

In his seventh book “Change Masters” Barry explores follow-through, and why so many small business owners pay for expensive advice, agree to take action ... and then never follow through.

SEGMENT 2

Brandelyn Green - Turning health adversity into triumph

For our Inclusion-Forward segment this week we focus on the power of community to grow a successful small business.
From the onset of her business, Brandelyn Green (@voiceofhair) understood the value a strong community could bring. Her company, Voice of Hair helps women of color find the best hairstylists, hair products and hair extensions through a portfolio of pictures, videos and reviews. But it was a personal health crisis that spawned the idea for her thriving line of hair care products which she sells on voiceofhaircare.com. She also cultivates a thriving community on her instagram channel.
 
SEGMENT 3
 
Emily Wavering Corcoran - Program Manager
The Federal Reserve Bank of Cleveland

We taped our  interview on Friday, March 4th, 2022, ahead of the Federal Open Market Committee meeting.

In November of last year, The Federal Reserve Banks conducted the Small Business Credit Survey. In all they surveyed nearly 11,000 small businesses to ask them about their financial condition, whether they had sought financing in the prior 12 months and what effect the pandemic had on their business. The results of that survey have just been published in the 2022 Report On Employer Firms.

We spoke with the Fed's Program Manager, Emily Wavering Corcoran. She works in the Community Development Department of the Federal Reserve Bank of Cleveland.  She touched on some of the most interesting highlights in the latest survey results. 

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