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6 Questions to Help You Clarify Your Social Business Offers

Social Change Leaders Podcast

Release Date: 07/21/2022

Reflections and Learnings from our Podcasting Pause show art Reflections and Learnings from our Podcasting Pause

Social Change Leaders Podcast

You can't see the whole picture when you're stuck in the middle of it. - Anonymous   More information can be found at   The Social Change Leaders Podcast is back after a 6 month break! In this episode, Stephanie and Traci share reflections, lessons and reminders during the ‘pauses’ in their lives.   They discuss what has helped them sustain their efforts and expand their vision. In their conversation, they discuss: What Stephanie and Traci have been up to the last 6 months What Traci and Stephanie have discovered /  re-discovered for themselves What is next for...

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The Evolving Landscape of Systems Change for Social Change Leaders show art The Evolving Landscape of Systems Change for Social Change Leaders

Social Change Leaders Podcast

We are weaving the future on the loom of today  - Grace Dawson Do you see and think about the different systems impacting your social change efforts?  With the current challenges we face now as we emerge from a global pandemic, social change can feel even more out of reach.  It is important to understand the integration of systems when addressing our biggest community challenges.  Co-host Traci Warnberg-Lemm shares some observations about the emerging landscape of system change and how to maximize your impact as we move into 2023.   In this episode you...

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Creating an Aligned Sales Strategy for Your Social Enterprise show art Creating an Aligned Sales Strategy for Your Social Enterprise

Social Change Leaders Podcast

More information can be found at As a social entrepreneur, do you find sales challenging?  Does setting prices and then talking about them make you cringe?  Take a listen to this episode where co-host, Stephanie Malon-Rufi, has a conversation with Kat Luckock, founder of Share Impact,  about her work with social entrepreneurs specifically in the area of sales.  Through the conversation with Kat you will: Learn about how Kat first started working in the social enterprise field Understand why sales can be so challenging for social entrepreneurs and the work Kat does to work...

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Growing Your Social Business with the Right Support in Place: A Conversation with Casey Gromer show art Growing Your Social Business with the Right Support in Place: A Conversation with Casey Gromer

Social Change Leaders Podcast

“What really draws me to this business is the power we have as women to change the world.”   - Casey Gromer     More information can be found at As you continue to grow your business, do you struggle with how to grow your team?  Do you know how to use team members the most effectively? How can you build an effective team even for a small business?  We get into all of these topics and more on this episode with C-Suite Boutique Founder and CEO, Casey Gromer.  Co-host, Stephanie Malon-Rufi, has a conversation with Casey about her work building a business...

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Building A Business Without Burning Yourself Out  show art Building A Business Without Burning Yourself Out

Social Change Leaders Podcast

More information can be found at   Do you experience entrepreneurial burnout? Are you constantly running around wearing all the hats and putting out fires? This episode is a replay of a workshop that co-hosts Stephanie Malon-Rufi and Traci Warnberg-Lemm presented as part of Twin Cities Start-up Week.  In this episode, they  walk you through an assessment tool that will help you identify: areas in your business that need better systems in place the types of support you need to keep the business on the right track good time management skills that work and how to maintain good...

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Creating and Implementing Your 2023 Annual Plan show art Creating and Implementing Your 2023 Annual Plan

Social Change Leaders Podcast

“The number-one thing that you will have to sacrifice to be great, to achieve what you are capable of, and to execute your plans, is your comfort.” -Brian P. Moran & Michael Lenningston, 12 Week Year More information can be found at     Have you started to think about planning your 2023?   Now is the time to decide when you will be doing this important part of getting ready for the new year.   In this episode, co-host Stephanie Malon-Rufi goes solo and talks about the annual planning process she does for herself and with her clients. In this episode, you will: ...

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Spreading Gratitude show art Spreading Gratitude

Social Change Leaders Podcast

“Start every morning with deliberate thinking and thanks giving!!!” -Invajy   More information can be found at Have you fallen out of practice with your gratitude routines and habits? This is the time of year when we take time to connect with loved ones, get ready for the holiday season, and reflect on the things we have gratitude for.  Sometimes in life, we have to ‘dig a bit deeper to final gratitude.  If you have traditionally had a gratitude practice you may have fallen out of practice with it. In this episode we discuss a few ways to spread gratitude to others which...

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Podcast Guest Updates Part 3: Supporting the ecoSystem for Social Change show art Podcast Guest Updates Part 3: Supporting the ecoSystem for Social Change

Social Change Leaders Podcast

More information can be found at The Social Change Leaders Podcast is 3 years old!  To celebrate, some of our former podcast guests are back giving social change leaders updates, lessons learned and some inspiration. In this episode, we will hear from Nancy Meyer, Elaine Rasmussen, Brenden Kumasari and Ann Price to share updates on their work in the social change landscape and ecosystem to effectively do social change, fund it, communicate the value, and evaluate community efforts.  In this episode we referenced:    Traci Warnberg-Lemm, Stepahnie Malon-Rufi, ...

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Podcast Guest Updates Part 2: Equity Leadership show art Podcast Guest Updates Part 2: Equity Leadership

Social Change Leaders Podcast

More information can be found at The Social Change Leaders Podcast is 3 years old!  To celebrate, some of our former podcast guests are back giving social change leaders updates, lessons learned and some inspiration. In this episode, we will hear from Carl Young, Bukata Hayes and Stacy Wells who all share updates on the work they are doing in the community around racial equity and how the equity leadership space has evolved. In this episode we referenced: Traci Warnberg-Lemm, Stepahnie Malon-Rufi,  

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Podcast Guest Updates #1: Integrating Wellness and Continuous Learning show art Podcast Guest Updates #1: Integrating Wellness and Continuous Learning

Social Change Leaders Podcast

The Social Change Leaders Podcast is 3 years old!  To celebrate, some of our former podcast guests are back giving social change leaders updates, lessons learned and some inspiration. In this episode, we will hear from Felicia Boone, Sarah Turino and Jory Mickelson who all shared updates on how they are integrating wellness, self improvement and continuous learning while doing social impact work.     In this episode we referenced: Traci Warnberg-Lemm, Stepahnie Malon-Rufi,

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More Episodes

“The more clarity and focus you have around what you are offering the world, the easier it will be to authentically sell and have a positive social impact.”  

- Stephanie Malon-Rufi

 

More information can be found at www.socialchangeleaders.net

 

Do you use your business as a vehicle for social change? Have you clearly defined your target audience(s)? Are you crystal clear on what exactly you are selling and the social impact you are seeking?  It can be tempting to create and customize offers so that *everyone* can buy, but this can make your marketing efforts and sales process messy and undefined.  In this episode, Stephanie Malon-Rufi, owner of Spark Good, goes solo and walks you through a set of 6 simple and powerful questions to get clarity on your offers.  Get the free ‘Social Business Check-up” download now and listen to this episode to help you get clarity on the who, what, when, where, why and how of your social business offers so you are generating more revenue and having an impact. 

 

In this episode, we reference: 

 

More about Stephanie Malon-Rufi

Stephanie Malon-Rufi, Owner of Spark Good, is a business consultant and leadership coach working with entrepreneurs who want to build their business to be a vehicle for social change.  Stephanie has a passion for sparking good in the world with having  20+ years of experience working with social enterprises, start-ups and nonprofits and an MBA with focus on entrepreneurship. She specializes in the areas of strategic business planning, revenue growth, marketing & communications and helping entrepreneurs be the leaders they want to be.  She also co-hosts the Social Change Leaders Podcast, geared for social innovators with tips, actionable ideas, and stories to inspire from the front lines of social change.