Jens Ludwig on American Gun Violence
Social Science Bites
Let’s cut to the chase: “The overwhelming majority of murders in the United States involve guns,” says economist Jens Ludwig. “And in fact, most of the difference in overall murder rates between the United States and other countries are due to murders with guns.” This may seem intuitively obvious to outside observers, but studying guns within the United States has long been , and the amount of research isn’t commensurate with the impact on U.S. society. That said, Ludwig has taken on exploring the roots of American gun violence, work that serves as grist for the Crime Lab he...
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Crystal Abidin on Influencers
Social Science Bites
A new people has emerged in the digital age, that of ‘internet famous’ celebrities. And that new people has a class of social scientist focused on studying them, the digital anthropologist. , a and founding director of the Influencer Ethnography Research Lab there, is such as digital anthropologist. Her research covers influencers – both adult and child and the general pop culture centered on social media, especially in the Asia Pacific region. In this Social Science Bites podcast, Abidin offers interviewer David Edmonds a metaphor to understand how her cyber-ethnography and digital...
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Katy Milkman on How to Change
Social Science Bites
Everyone, we assume, wants to be their best person. Few of us, perhaps, none, hits all their marks in this pursuit even if the way toward the goal is generally apparent. If you want to know how to do a better job hitting those marks, whether its walking 10,000 steps, learning Esperanto, or quitting smoking, a good person to consult would be . Working at the nexus of economics and psychology, Milkman – the James G. Dinan Professor at The Wharton School of the University of Pennsylvania and co-founder of the at Penn – studies the almost alchemical process of turning good intentions into...
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Janet Currie on Improving Our Children’s Futures
Social Science Bites
There is a natural desire on the part of governments to ensure that their future citizens -- i.e. their nation's children -- are happy, healthy and productive, and that therefore governments have policies that work to achieve that. But good intentions never guarantee good policies. Here's where economist Janet Currie steps in. at Princeton University, where she co-directs, with Kate Ho, the . In this Social Science Bites podcast, the pioneer in assessing the nexus of policy and parenting explains to interviewer David Edmonds how programs like Head Start in the United States and Sure Start...
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Joshua Greene on Effective Charities
Social Science Bites
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Julia Ebner on Violent Extremism
Social Science Bites
As an investigative journalist, Julia Ebner had the freedom to do something she freely admits that as an academic (the hat she currently wears as postdoctoral researcher at the at the University of Oxford) she have been proscribed from doing - posing as a recruit to study violent extremist groups. That, as you might expect, gave her special insight into how these groups attract new blood, and on the basis of that work, as well as more traditional research for groups such as the Quilliam Foundation and the Institute for Strategic Dialogue, she has been hosted by the United Nations,...
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Nick Camp on Trust in the Criminal Justice System
Social Science Bites
The relationship between citizens and their criminal justice systems comes down to just that - relationships. And those relations generally start with essentially one-on-one encounters between law enforcement personnel and individuals, whether those individuals are suspects, victims or witnesses. When those relations get off on the wrong foot - or worse, as in the case of a number of high-profile police killings in the United States attest to - the repercussions can resonate far away from where a traffic stop occurs. This is the field that social psychologist researches. As his website at...
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Daron Acemoglu on Artificial Intelligence
Social Science Bites
Listening to the ongoing debate about artificial intelligence, one could be forgiven for assuming that the technology is either a bogeyman or a savior, with little ground in between. But that’s not the stance of economist Daron Acemoglu, and the author, with Simon Johnson, of the new book Power and Progress: Our Thousand-Year Struggle Over Technology and Prosperity. Combining a cogent historical analysis of past technological revolutions, he examines whether a groundbreaking new technology “augments” the status quo, as opposed to merely squeezing out human labor. “[M]y favorite...
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Iris Berent on the Innate in Human Nature
Social Science Bites
How much of our understanding of the world comes built-in? More than you’d expect. That’s the conclusion that , a professor of psychology at Northeastern University and head of the Language and Mind Lab there, has come to after years of research. She notes that her students, for example, are “astonished” at how much of human behavior and reactions are innate. “They think this is really strange,” she tells interviewer David Edmonds in this Social Science Bites podcast. “They don't think that knowledge, beliefs, that all those epistemic states, could possibly be innate. It...
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Megan Stevenson on Why Interventions in the Criminal Justice System Don’t Work
Social Science Bites
Do policies built around social and behavioral science research actually work? That’s a big, and contentious, question. It’s also almost an existential question for the disciplines involved. It’s also a question that Megan Stevenson, a at the University of Virginia School of Law, grapples with as she explores how well randomized control trials can predict the real-world efficacy of interventions in criminal justice. What she’s found so far in that particular niche has echoed across the research establishment. As she writes in the abstract of an article she saw published in...
info_outlineIs giving to a charitable cause essentially equivalent to any other economic decision made by a human being, bounded by the same rational and irrational inputs as any other expenditure? Based on research by psychologist Deborah Small and others working in the area of philanthropy and altruism, the answer is a resounding no.
In this Social Science Bites podcast, Small, the Adrian C. Israel Professor of Marketing at Yale University, details some of the thought processes and outcomes that research provides about charitable giving. For example, she tells interviewer David Edmonds, that putting a face to the need – such as a specific hungry child or struggling parent – tends to be more successful at producing giving than does a statistic revealing that tens of thousands of children or mothers are similarly suffering.
This “identifiable victim effect,” as the phenomenon is dubbed, means that benefits of charity may be inequitably distributed and thus do less to provide succor than intended. “[T]he kind of paradox here,” Small explains, “is that we end up in many cases concentrating resources on one person or on certain causes that happened to be well represented by a single identifiable victim, when we could ultimately do a lot more good, or save a lot more lives, help a lot more people, if – psychologically -- we were more motivated to care for ‘statistical’ victims.”
That particular effect is one of several Small discusses in the conversation. Another is the “drop in the bucket effect,” in which the magnitude of a problem makes individuals throw up their arms and not contribute rather than do even a small part toward remedying it.
Another phenomenon is the “braggarts dilemma,” in which giving is perceived as a good thing, but the person who notes their giving is seen as less admirable than the person whose gift is made without fanfare. And yet, the fact that someone goes public about their good deed can influence others to join in.
“[O]ne of the big lessons in marketing,” Small details, “is that word of mouth is really powerful. So, it's much more effective if I tell you about a product that I really like than if the company tells you about the product, right? You trust me; I'm like you. And that's a very effective form of persuasion, and it works for charities, too.”
Small joined the Yale School of Management in 2022, moving from the University of Pennsylvania’s Wharton School, where she had been the Laura and John J. Pomerantz Professor of Marketing since 2015. In 2018, she was a fellow of the American Psychological Society and a Marketing Science Institute Scholar.