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149: A Different Way of Setting and Achieving Your Speaking Goals with Carol Cox and Diane Diaz [Goals & Planning Series]

Speaking Your Brand: Public Speaking for Women

Release Date: 12/03/2019

388: What Makes a Stand-Out Conference Speaking Proposal and Presentation with Cathy McPhillips show art 388: What Makes a Stand-Out Conference Speaking Proposal and Presentation with Cathy McPhillips

Speaking Your Brand: Public Speaking for Women

Many conferences get hundreds of speaker submissions. How can you make yours stand out so it gets selected? Then, once you do get selected, how do you make sure you deliver an engaging presentation at the conference? That’s what I talk about with my guest Cathy McPhillips, who is Chief Growth Officer at the Marketing AI Institute. Along with the virtual events they host year-round, they also host an in-person conference called MAICON, which I spoke at in 2023. I invited Cathy on the show to share with us: Her background and what brought her to the Marketing AI Institute How Cathy and the...

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387: Escaping the Ivory Tower: Stepping into Thought Leadership for Greater Impact with Laura McGuire, EdD show art 387: Escaping the Ivory Tower: Stepping into Thought Leadership for Greater Impact with Laura McGuire, EdD

Speaking Your Brand: Public Speaking for Women

I talk quite a bit on this podcast about "the expert trap" and how so many of us get stuck teaching and training and don't step into thought leadership. This applies not only to those of us who are entrepreneurs, but of course to all the academics out there as well (hand raised!). This episode is a treasure trove of insights for anyone passionate about making a difference through their work, particularly in academia or any field where expertise is a given, but thought leadership can make an even bigger impact.  My guest is Laura McGuire, EdD, a social scientist, educator, and entrepreneur...

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386: The Power of the Performing Arts to Find and Use Your Voice with Theresa Smith-Levin show art 386: The Power of the Performing Arts to Find and Use Your Voice with Theresa Smith-Levin

Speaking Your Brand: Public Speaking for Women

A couple of months ago, I attended an event to honor non-profits. What was really cool was that each non-profit had 2-½ minutes to share their story.  When my guest Theresa Smith-Levin, founder of Central Florida Vocal Arts, shared her story, I was instantly inspired and I knew I had to have her on the podcast. Our conversation is a testament to the power of storytelling, vulnerability, and community in fostering personal and collective growth. Theresa's work with Central Florida Vocal Arts is not just about singing; it's about creating a space where young people can grow into their...

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385: Leading with Story in Your Talks [Roundtable] show art 385: Leading with Story in Your Talks [Roundtable]

Speaking Your Brand: Public Speaking for Women

You know how powerful storytelling is in your presentations and talks. How can you go about integrating your stories in a way that truly connects you to your audiences? There is no *one way* to integrate stories into your talks. Your story can be central to your talk or it can be a supporting element. You can play with the timeline of the story - start in the middle and then come back to the beginning later or start at the end. In this episode, our lead speaking coach Diane Diaz hosts three of our clients who were at our recent 3-day in-person speaking retreat, Darci Foshay, Dani Einsohn, and...

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384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Neha Pathak, MD show art 384: How to Tackle a Big Global Issue in Your Thought Leadership and Talks with Neha Pathak, MD

Speaking Your Brand: Public Speaking for Women

If you’ve ever felt like your topic or message may be overwhelming to your audience or the issue you want to address is a really big one and you’re not sure how your audience is going to relate to it or know how to take action, you’re going to appreciate this conversation. My guest is Dr. Neha Pathak, a physician and lead medical editor at WebMD, who graduated from our Thought Leader Academy last fall. Neha and I talk about: Her roles as a primary care physician, lead medical editor at WebMD, and host of WebMD’s podcast How she came to her signature talk topic and thought leadership...

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383: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 2] show art 383: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 2]

Speaking Your Brand: Public Speaking for Women

You heard half of our latest Thought Leader Academy grads deliver a 10-minute section of their signature talk last week on episode 381, now you get to hear the other three. In this episode, our lead speaking coach Diane Diaz hosts Maria Flynn, Karen Williams, and Brigette Serfaty, PharmD. You’ll hear how they’ve incorporated their thought leadership message, storytelling, humor, and their frameworks into their talks. We also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders. This...

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382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking show art 382: 3 Signs You're Stuck in the Expert Trap with Your Public Speaking

Speaking Your Brand: Public Speaking for Women

I know you want to grow your business and brand and have a bigger impact as a thought leader. But, as high-achieving women, there are beliefs we have that get us stuck in the expert trap. We believe that we need to teach/train to provide value; that training content is what our audience wants; and our identity is tied to seeing ourselves as the expert. These beliefs are what can hold you back from thought leadership and the impact and income you want to make. The problem is that your presentations and content are undifferentiated and lack emotional resonance. In this episode, I share 3 signs...

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381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1] show art 381: Using Their Voices: Live Signature Talks from Our Thought Leader Academy Grads [Part 1]

Speaking Your Brand: Public Speaking for Women

Want to know what it’s like to create a signature talk with us? There’s no better way than to hear our Thought Leader Academy grads deliver a 10-minute section of their talks! You’ll hear how they’ve incorporated storytelling and their frameworks into their talks. We’ll also have a roundtable discussion about what they’ve learned from being in the Thought Leader Academy and what’s next for them as speakers and thought leaders. In this episode, I’m joined by Sandy Robinson, M.Ed., Yewande Fadojutimi, M.D., and Joanne Lane, Ed.D.   This audio is from a live broadcast we did...

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380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson show art 380: Building Your Speaker Brand Separate From Your Corporate Identity with Sandy Robinson

Speaking Your Brand: Public Speaking for Women

The power of women’s voices doesn’t just relate to women who own and run their own businesses; it’s also for women who work in corporate spaces.  Building your personal brand and speaker brand separate from your corporate identity can give you a voice and mission that has a greater impact beyond the day-to-day work you do in your job.  In this episode, our lead speaking coach Diane Diaz talks with one of our Thought Leader Academy clients, Sandy Robinson.  Sandy works in revenue operations and she’s carved a niche for herself by building a personal and speaker brand...

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379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable] show art 379: How to Develop Stage Presence and Build Confidence as a Speaker [Roundtable]

Speaking Your Brand: Public Speaking for Women

We held our in-person speaking intensive last week in Orlando and it was so much fun! Over three days, the women who attended worked on their speaking segments, practiced them on our stage with our coaching and feedback, and then had their segments professionally filmed on the final day. Oh, and there were dance parties and improv exercises throughout! I’ve invited three of our clients who were there, Shannon Bumgarner, Lei Comerford, and Denise Musselwhite, for a roundtable discussion on what they learned and insights they have for you as speakers. We talk about: Why they decided to attend...

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More Episodes

Before you ask yourself *what* goals you want to achieve as a speaker, ask yourself *who* do you want to *be* as a speaker and then what do you need to do to become that?

Taking on that identity is what will make the goals real to you.

This has been so helpful to me because traditional goal setting has never worked that well.

I’d make a goal, like guesting on 2 podcasts a month or doing 1 speaking engagement a month.

But, I never felt truly motivated to keep pursuing them. I’d give a bit of an effort and then it would fizzle out.

Until I read a book earlier this year about a different way of setting and achieving goals: WHO you want to be comes first. Then, the goals and habits follow.

In this episode, you’ll learn a different way of setting goals:

  • First, we go through specific questions to reflect on the speaking and visibility you did this year (Diane shares hers)
  • Visualizing the big picture of what you want with a journaling exercise
  • Stepping back and thinking about WHO you want to become as a speaker
  • Identifying what you’ll need to do to make that happen, using a handy acronym S.E.A.M. we came up with

 

→ Download the prompts we go through and the S.E.A.M. acronym in the free PDF guide at https://www.speakingyourbrand.com/149

This episode is the first in our new series on Goals & Planning.

 

ENROLLMENT IS OPEN! Join our Master Your Speaking coaching program that begins in mid-January: https://www.speakingyourbrand.com/mastery/.

You get the best of one-on-one work with us on your signature talk (Virtual VIP Day) + a 3-month online group coaching program so you learn how to position, market, and promote yourself as a paid speaker.

Spots are limited to 10-12 women, so secure your spot today at https://www.speakingyourbrand.com/mastery/.

 

About Us: The Speaking Your Brand podcast is hosted by Carol Cox, joined in this episode by our top speaking coach Diane Diaz. At Speaking Your Brand, we help women entrepreneurs and professionals create their signature talks and gain more visibility to achieve their goals. Our mission is to get more women in positions of influence and power: on stages, in businesses, on boards, in the media, in politics, and in our communities. Check out our coaching programs at https://www.speakingyourbrand.com

 

Links:

Download the FREE PDF guide for this episode at https://www.speakingyourbrand.com/149

Join our Master Your Speaking program at https://www.speakingyourbrand.com/mastery

Get instant access to our LinkedIn for Speakers online masterclass = https://www.speakingyourbrand.com/linkedin 

Brainy Business podcast episode 70 on goals = https://thebrainybusiness.com/podcast/70-how-to-set-achieve-exceed-brainy-goals/

Book: Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones” by James Clear

 

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