You are the Messenger: How to Activate the Idea that’s Been Calling You
Speaking Your Brand: Public Speaking Tips and Strategies
Release Date: 03/27/2025
Speaking Your Brand: Public Speaking Tips and Strategies
Do you ever feel like you're stuck in the "expert trap" - sharing lots of great information, but not quite connecting with your audience the way you want to? In this episode, I talk with Dr. Teri DeLucca, founder of Impact Early Education and a graduate of our Thought Leader Academy, about how she made the bold leap from academic researcher and fact-based presenter to transformational speaker and sought-after thought leader. Teri has not one, but TWO PhDs (yes, you read that right!), and like many high-achieving women, she found comfort in data and research. But as she began training preschool...
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If you're using speaking for lead generation, you won’t want to miss this episode. I’m joined by Danielle Hayden, CEO of Kickstart Accounting, Inc., who came to me for a VIP Day to create a new signature talk. Like many entrepreneurs, Danielle had been speaking often, but she knew she was overloading her audience with too much information and not enough transformation. In this conversation, we pull back the curtain on the process we used to refine her message, develop her thought leadership, and craft a presentation that truly connects - with results to prove it. You’ll learn: Why...
info_outlineSpeaking Your Brand: Public Speaking Tips and Strategies
We believe that every presentation, whether internal or external, at a conference or at a board meeting, has the power to shift how your audience views a topic and the positive changes that can come as a result. It’s not just about delivering information – it’s about shifting perspectives, sparking new ideas, and inspiring action. This episode is the audio from a live show we did with two of our recent Thought Leader Academy grads: Dr. Bonnie Boles and Denise Cárdenas López. Both Bonnie and Denise are executives at companies and often present both internally to team members as...
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The key to a powerful presentation isn’t just telling stories – it’s uncovering the lessons within them. When you share a personal experience or an impactful moment, you’re not just recounting events; you’re inviting your audience to see the world through your eyes, to feel what you felt, and to learn from what you lived. Your stories become more than just a narrative – they can spark change in the hearts and minds of your audience. This episode is the audio from a live show we did with three of our recent Thought Leader Academy grads: Moe Boles, Melinda Hrynewycz, and Sara...
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What if you could go from a completely blank page - or in this case, a blank poster board - to mapping out and practicing your signature talk… all in just one day? That’s exactly what happened at our recent in-person Speaking Accelerator Workshop in Orlando, and in this episode, you’ll hear directly from three of the incredible women who participated: Lesline Pittman, Monica Mitchell, and Dr. Emma Jones. You’ll get the behind-the-scenes scoop on what it’s like to go from idea to delivery in a single day (yes, it’s totally possible!) - including the unexpected improv exercises,...
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I vividly remember the day after Christmas 2022. Not because I was relaxing, but because I was at my laptop, updating my university courses and diving headfirst into AI tools for my business and podcast. ChatGPT had just launched, and I knew instantly: this was different. This wasn’t just another tech trend; this was a transformation. In this episode, I share the talk I recently delivered at the ElleX Summit, where I wove together history, technology, and the urgent need for women’s voices in AI. From Ada Lovelace and the women of NASA to Eleanor Roosevelt and the Brontë sisters, women...
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Ever wish you had an extra set of hands - or better yet, an AI assistant - to take care of all those repetitive tasks in your business? In this episode, I’m taking you behind the scenes to share the exact AI-powered workflows I’ve built and now rely on every week at Speaking Your Brand. From automating my podcast production (yes, even these show notes!) to cloning my voice for a brand-new companion podcast, you’ll get a sense at what’s possible - and what's already working. I walk you through real-world examples of how I’m using AI to: Save time with automated content workflows ...
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AI isn’t just on the horizon - it’s already here, reshaping how we work, connect, and show up in our businesses, no matter what industry you’re in. In this episode, I share how AI has fundamentally changed how I run Speaking Your Brand, well beyond using tools like ChatGPT (though I use that too!). I walk you through 4 powerful questions, originally posed by Wharton professor Ethan Mollick, that I’ve been reflecting on deeply and that can help you rethink your own services, content, and visibility. You’ll hear: What I used to do in my business that AI now does better (and...
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You’ve packed your presentation with data, insights, and value — but your audience isn’t responding the way you hoped. If you’ve ever looked out and seen glazed-over eyes… or walked off stage and didn’t get the results you wanted, this episode is for you. As a former software developer and technology strategist who has presented at countless conferences and meetups, I’ve learned what works — and what doesn’t — when it comes to making technical or detail-heavy presentations land with impact. If you’re in a technical field — technology, software, AI, science, healthcare,...
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Have you ever wondered what it really takes to create, practice for, and deliver a powerful TED-style talk - especially one that’s only 8 minutes long? In this episode, I’m joined by Diane Diaz, our lead speaking coach at Speaking Your Brand, as we take you behind the scenes of our recent TED-style speaking experience. We were invited to be part of a live event called ElleX, hosted by a women’s entrepreneurship group at a local college. We had only one week to prepare our full talks for the audition! Diane and I share: How we came up with our topics and aligned them with the...
info_outlineHave you ever had an idea that tugged at you, asking to be brought to life?
In this episode, I share why I believe so strongly that you are the exact messenger for your idea and your audience. Not someone else. You.
Yes, your topic may be similar to what others are talking about. But ,your idea, your lens, your story, and your experiences are what make it yours.
And your audience? They’re waiting for you to say it in the way only you can.
We dig into:
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The difference between having a topic versus having an idea (this is a game-changer for standing out!)
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Why thought leadership is more than just expertise—it’s about the courage to show up with your unique take
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The two ways ideas tend to come to us (and what stops us from activating them)
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Why fear and perfectionism are such sneaky dream stealers (and how to move through them)
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What Lin-Manuel Miranda, Elizabeth Gilbert, and Greta Gerwig can teach us about being the messenger for your idea
I even share a behind-the-scenes moment from preparing my 2016 TEDx talk when I realized I needed something more than a “good” talk - I needed to say something only I could say.
If you’re feeling that nudge that there’s an idea stirring inside you - or one that’s been sitting dormant - it’s time to give it voice.
Remmber: Your audience is waiting for you.
This episide originally aired as episode 343 on August 21, 2023.
Links:
Show notes at https://www.speakingyourbrand.com/343/
Discover your Speaker Archetype by taking our free quiz at https://www.speakingyourbrand.com/quiz/
Enroll in our Thought Leader Academy: https://www.speakingyourbrand.com/academy/
Connect on LinkedIn: https://www.linkedin.com/in/carolcox
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Related Podcast Episodes:
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Episode 341: Unearthing Your Unique Message: Discovering What Makes You Stand Out with Judy Carlson
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Episode 337: Sharing Your Story as a Catalyst for Transformation with Karen Keene
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Episode 262: The Four Layers of Thought Leadership with Carol Cox
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Episode 92: Deconstructing My TEDx Talk: Why We’re Uncomfortable with Women in Power with Carol Cox