How Upcycled Accessories Led to an Ingenious Idea for a Whole New Brand with Arkansas Maker Alyssa Bird of Picktokits
Out There with Lorraine Sanders
Release Date: 11/04/2021
From Sand Hill to Florida: Kristen Ostro on Consulting, Community, and Building VIA for VC Operators
Out There with Lorraine Sanders
What happens when a Bay Area-born VC operator turns a solo consulting practice into a scaled firm and a thriving community for venture’s back office? Kristen Ostro shares how she built Strut Consulting, why she rebranded Let’s Talk Ops to VIA, and what she’s learned about choosing clients, scaling thoughtfully, and creating leverage without losing quality. In this episode, Kristen breaks down: How she moved from NEA and emerging funds into consulting, and why the pandemic and a major life reset pushed her to scale. Why consulting can be a powerful path for VC operators who want more...
info_outline
Connect the Dots: VC Marketer Stephanie Rich on Visibility, Brand Sprints, and Vibe Coding Your Way into Platform
Out There with Lorraine Sanders
What happens when a former journalist, film sales agent, and startup operator becomes the platform partner helping shape a venture firm’s visibility, messaging, and community presence? Stephanie Rich shares how she built a nonlinear career in venture by leaning into curiosity, creativity, and a deep love of connecting people, ideas, and resources. In this episode, Stephanie breaks down How Bread and Butter Ventures uses personal LinkedIn accounts, community presence, and a small-team mindset to prioritize quality over vanity metrics. Why clear ICP and core messaging matter more than...
info_outline
Stay Curious: VC Marketer Dan Landau on Curiosity, the Generalist's Advantage and Art in the Age of AI
Out There with Lorraine Sanders
What happens when a higher ed PR professional becomes the sole marketer for a venture studio with 40 portfolio companies? Dan Landau shares how he landed at AI Fund through an unexpected connection in a Seth Godin marketing course, built a viral app in 30 minutes using Claude Code, and developed a framework for triaging work between human hands and AI assistance. In this episode, Dan breaks down: His three-tier system for deciding what to automate and what to keep hands-on How he uses Orbit for event matchmaking, OnePitch for finding reporters, and Opus Clip for video repurposing Why Claude...
info_outline
From Idea to Launch: The Two Colorful Years Behind Building a Sustainable, Ethical Fashion Brand with Jola's Joie LaFrentz
Out There with Lorraine Sanders
In today’s episode of ‘Spirit of 608’ podcast host, Lorraine Sanders talks with guest Joie LaFrentz telling us what she has been up to and sharing the real deal behind how she has been building Jola.
info_outline
How to Start Making it in the Metaverse Without Spending Anything at All
Out There with Lorraine Sanders
Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here's How to Start Making it in the Metaverse without Spending Anything At All. Consider this your toe-dip into the landscape from a journalist-turned-ethical-fashion-advocate who got crypto curious in '18 but didn't fall all the way down the rabbit hole until mid-2021. Let me make your journey easier, more fun, less scary. Special bonus: Couples & Crypto. None of this is financial advice y'all. Just a girl with a complicated...
info_outline
6 Ways Regular Folks Can Start Making it in the Metaverse
Out There with Lorraine Sanders
Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here are 6 Ways Regular Folks Can Start Making it in the Metaverse. Consider this your toe-dip into the landscape from a journalist-turned-ethical-fashion-advocate who got crypto curious in '18 but didn't fall all the way down the rabbit hole until mid-2021. Let me make your journey easier, more fun, less scary. Special bonus: Couples & Crypto. None of this is financial advice y'all. Just a girl with a complicated life in a...
info_outline
5 Things You Need to Know About Crypto Culture
Out There with Lorraine Sanders
Welcome! Come along with me on my journey into the metaverse and what's next. Kicking off the first season of the Making it in the Metaverse, here are 5 Things I Want You to Know About Crypto Culture. Consider this your toe-dip into the landscape from a journalist-turned-ethical-fashion-advocate who got crypto curious in '18 but didn't fall all the way down the rabbit hole until mid-2021. Let me make your journey easier, more fun, less scary. None of this is financial advice y'all. Just a girl with a complicated life in a complicated world aiming to make it on the path to...
info_outline
New Series: Making it in the Metaverse
Out There with Lorraine Sanders
Oh hey we have a brand new series coming out this spring (and beyond). A head’s up on what’s happening is waiting for you in today’s episode. More to come so soon. The TLDR: come with me on my journey into web3, blockchain, crypto and all things metaverse-y. There’s so much happening. Let’s figure it out together. <3 <3 <3 Oh hey there! Please help the podcast out and leave us a rating and review . This stuff is key to the show's success, and I appreciate you helping me play the game. <3 <3 <3 HOW TO LISTEN: Listen online: Just press play above...
info_outline
NY's Fashion Act Facts + Industry Insiders' Response Explained
Out There with Lorraine Sanders
Mentioned in the show: Thanks to our episode sponsor Magic Mind! .
info_outline
Why Ethical Fashion Should Care About Web3 (Plus, How to Get Started)
Out There with Lorraine Sanders
In this episode of the Spirit of 608 podcast, we dive into web3 and why ethical fashion should be paying attention to the possibilities in this rapidly unfolding space. If you’ve wondered how web3 technology and everything under that umbrella (cryptocurrency, blockchain technology and the Metaverse for a start) could be relevant, useful and game-changing for fashion brand and entrepreneurs seeking to create positive change in the space. You’ll hear how web3 is not to be ignored — and how you can get started in this new reality. Mentioned in the show: Thanks to our episode sponsor Magic...
info_outlineNeed inspiration for your evolution as an entrepreneur? Well that’s coming to your ears in this week’s episode, which features a conversation with Arkansas-based designer and maker Alyssa Bird. Well-known in the indie design scene that’s bubbled up online in recent years, Alyssa has garnered fans with her brightly-colored, upbeat accessories and jewelry — not to mention her fun, authentic personality that comes through in her regular Instagram videos and social media.
When you’re entrenched in one business, it can be easy to stay there even when you foresee challenges to growth and scale. Earlier this year, facing some of those challenges, Alyssa made the bold move to launch a new business that carries her commitment to upcycling and making forward in a form that has the potential to reach many more people through ingeniously cute wall art kits that pair deadstock fabric with wood cut frames anyone at any age can use to craft their own eco-friendly art.
Listen in for her story and how she’s building a new company that continues her path in a whole new way.
More below:
Meet Alyssa:
Pictokits founder Alyssa Bird spent 3 years in the Los Angeles fashion industry and saw a desperate need to reduce the waste from clothing production. Her innovation, mission for upcycling, and love for learning reached a turning point when she developed a new mixed-media art concept by merging the rescued textiles with laser cut wood.
Picto Kits is an elevated hands-on experience of art and education that requires no previous training and delivers a playful adventure inspiring individuals of any age.
You can learn more about Alyssa and her company at www.pictokits.com.
<3 <3 <3 Oh hey there! Please help the podcast out and leave us a rating and review on iTunes. This stuff is key to the show's success, and I appreciate you helping me play the game.
<3 <3 <3 HOW TO LISTEN:
Listen online: Just press play above or subscribe via RSS to receive all new episodes.
iOS, iPhone, iPad: Subscribe via iTunes or download the Apple Podcast app and subscribe by searching for Spirit of 608 in the app.
Android: Download the free Stitcher app and search for Spirit of 608 in the app.
Thanks to our episode sponsor Magic Mind! Boost your productivity and get 20% off your next order with code spirit20 at checkout.
Want More Visibility? Get Access to Our Free DIY PR Masterclass for Ethical Fashion Brands Now
Pictokits is offering 25% off on individual kits to the Spirit of 608 podcast listeners! Use code SPIRIT25 for 25% off your first purchase.
Linkage — Connect with Pictokits
Facebook: @PictoKits
Instagram: @pictokits
Website: www.pictokits.com
Looking for a job in FEST? Get access to the new Spirit of 608 jobs page
Find more episodes featuring women at the forefront of FEST online at www.Spiritof608.com.