Analyzing The Results of Your Digital Marketing Campaigns (with Jillian Kernats)
Release Date: 09/11/2020
Boosting VS Facebook Ads Manager (featuring Jillian Kernats)
The Start Marketing Podcast
What's the difference between boosting posts on Facebook and using Facebook Ads Manager? Jillian and Joe discuss key strategies for each approach and explain why both can be effective marketing tools.
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SEO and Google My Business Tips for Small Businesses (featuring John Duda)
The Start Marketing Podcast
Do all small businesses need SEO? Joe gets answers from John Duda, a world-renowned expert in website design and SEO, who spent 15 years at Bank of America. Joe and John discuss how SEO works, and how Google My Business continues to become a very important platform for all small businesses to use to enhance their local search presence.
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Social Media Lead Generation (featuring Jillian Kernats)
The Start Marketing Podcast
Can you generate quality leads from social media? Yes! Jillian and Joe explain how to gain more customers and create quality leads from Facebook, Twitter, Instagram, and more! Learn how to create and run successful lead generation campaigns on your social media channels!
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What is Remarketing and How Can Business Owners Use It? (Featuring Johnny Meier)
The Start Marketing Podcast
How can your business use remarketing to drive more sales and create more conversions throughout your digital marketing channels? Johnny and Joe present the basic strategy of using remarketing on social media, Facebook and Google, gives tips and best practices on how to be successful!
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How (and Why) to Start a Podcast to Market Your Small to Midsize Business (featuring Pat Helmers)
The Start Marketing Podcast
Thinking of starting a podcast to market your business but not sure where to begin? Joe is joined by SalesBabble Podcast Host, and Founder of Habanero Media, Pat Helmers. Pat is a seasoned podcast veteran who helps business owners develop, execute and thrive in the podcast world. Pat and Joe present how to start a podcast, why to start a podcast, and how to use a podcast to help promote your small to midsize business! You can learn more about Pat at
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SEO Strategies for Small Businesses (featuring John Vuong)
The Start Marketing Podcast
How can small businesses use SEO effectively? This week, Joe is joined by John Vuong from , and the two of them present tips, insights, and SEO strategies that small to mid-size businesses can use to help grow their business!
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Organizing and Scheduling Your Social Media Content (featuring Xenia Muntean)
The Start Marketing Podcast
Have you ever thought of using a social media marketing program? This week, Joe is joined by Plannable.io founder and CEO Xenia Muntean, and the two of them discuss the advantages of using intuitive marketing tools that help plan and schedule your marketing campaigns to save you time, energy and keep your campaigns organized. If you've ever thought of using a social media marketing tool or program, then this podcast is for you!
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What is UX and Why is it So Important for Your Digital Marketing Campaigns? (featuring John Duda)
The Start Marketing Podcast
Learn the ins and outs of UX from user design expert John Duda. After spending 15 years at Bank of America, John is a world-renowned expert in website design and SEO. Joe and John present UX for beginners, as well as explain why this aspect of your website is so important to the success of your digital marketing campaigns!
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Solving the Conversion Equation (featuring Johnny Meier)
The Start Marketing Podcast
What are conversions and how do you use them to ensure your digital marketing campaigns are successful? Johnny and Joe break down how to define the right conversion metric for your campaigns, and how to analyze them properly on Google and various social media sites. Learn to set up your digital marketing campaigns the right way using conversions, analyze the results, and run incredibly successful digital marketing campaigns!
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The Art of Content Marketing (featuring Jillian Kernats)
The Start Marketing Podcast
What is content marketing and how can you use it to grow your business and brand on Facebook, Instagram, LinkedIn, and other social media sites? Joe and Jillian discuss the art of content marketing, share best practices, give helpful tips, and provide strategies to help you run effective content marketing campaigns!
info_outlineLearn how to analyze your digital marketing campaigns to ensure they are positively affecting your business. Joe welcomes back digital marketing expert Jillian Kernats to discuss the importance of using Reach, Engagement, and Growth, as well as following the "20/20" rule of digital marketing.