Scaling from Freelancer to Business
StartUp Creative - Your go-to source for straight-up business advice
Release Date: 09/20/2022
StartUp Creative - Your go-to source for straight-up business advice
On today's episode, I'm joined by Celia from LEOPRD to tackle the question of AI searches. What are they, how do they work and how can you get your business/work recommended by them? Celia is an award winning PR specialist who offers insights, practical tips and advice to help optimise your business for AI recommendations. She breaks it all down in a really relatable way and gives straight up, practical advice on where and how to get started. Get in touch for Follow on Instagram
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today’s episode I chat with graphic designer Izzy from House of Wynn to discuss how she has been coping as a creative freelancer in these uncertain times. With the rise of AI, change of political leaders and economic uncertainty, it’s a tough time to be a creative entrepreneur and freelancer right now. Izzy generously shares how she bounced back from losing almost all of her clients over night when a new ChatGTP feature came out and what she had to do to keep her business afloat. This episode is a breath of fresh air, sharing the real stories of what it's like to be a small business...
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today’s podcast I caught up with a good friend and new business owner, Alex Neilson the founder of Out of Office. Alex’s new business helps people to find more satisfaction in their careers and teaches the skills to help make it a reality. We talk about how she strategically crafted her dream career, managed unproductive work environments and bad management, the story of how she was recently made redundant and the pivotal moments that lead her to going all in on her own business. Alex shares tips for people who are looking to improve their circumstance in their current...
info_outlineStartUp Creative - Your go-to source for straight-up business advice
Struggling with taking action on your goals even though you have a plan? In this episode I share habits and hacks for taking action even when you don't feel like it. I share my personal story of losing momentum and strategies I use to overcome procrastination so as to form lasting habits that achieve real success. Check out my latest blog post on with an example of a client who I recently helped - check out her business Read my latest substacks Get in touch for
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today's episode I caught up with past coaching client Nicole Lawrence, an incredible furniture maker who has built a reputable brand in the design space. Nicole's work has been featured in many incredible publications, and noticed by influential people and her business model has taken many forms along the way. She shares her insights into building her brand, the people who believed in her along the way and what it takes to stay sane while working for yourself.
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today's episode I caught up with Avril Treasure, Editor at Timeout Sydney to talk about her career journey from freelance writer to her dream job as Editor of the Timeout publication. Avril shares so many incredible insights on how she hustled her way through multiple jobs and opportunities to get to where she is today and the people who helped her to achieve her career dream as an editor.
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today's episode I catch up with my sis Jade Goodwin, a fellow First Nations creative who has turned her love for creativity into a viable business. Jade's worked with publishers as an illustrator and is coming up on 30 books in total. She shares her creativity practice, how she got started, advice for pricing and pitching, taking on feedback and juggling creativity and running a business. Check out Jades & Join our October 2025
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today's episode I share the BTS of my creative practice, how I get started, develop ideas and the routines, habits and mindset that I use to get them out into the world. Join our October Recent Podcast on
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today's episode I catch up with an old friend and now successful foodie content creator and private chef Lucy Roseberg aka Lucy shares her startup story of going from a fashion designer to a full time content creator and viral recipe maker working with her favourite brands and kicking her life long goals. Her story is one of hard work, resilience and figuring it out as she goes. Packed with lots of advice and inspirational quotes Lucy tells it how it is and gives you all the tips and tricks she's learnt along the way. Join our
info_outlineStartUp Creative - Your go-to source for straight-up business advice
On today’s episode I catch up with a past coaching client Eunice Cheung who has had incredible success in her field as a therapist. On today’s episode she shares how she started out working in a non profit clinic and eventually took the leap to build her personal brand and business Your Millennial Therapist. She shares how she kept showing up with advice and support for her community even when it felt small and no one was listening but that consistency eventually opened doors to her wildest dreams of being an expert on national television, landing a speaking gig at Google HQ and lecturing...
info_outlineOn today’s episode I caught up with the bubble personality, photographer and business coaching client of mine Sian Fay. Over the last 6 months or so Sian and I have been working together to redesign her personal brand and help her to scale her business in order to attract more of her ideal customers and dream work.
On completion of our time together Sian shared the many wins and successes she’s had in her business since working together and we reflected on the journey she’d been on to make her dreams and goals come to life.
In this episode Sian very generously shares the lessons she learnt, the [practical steps she took, the ways in which she mastered her mindset around money and her worth as a creative and how she was able to transform her business by backing herself.
A lot of people come to StartUp Creative for ‘how to start’ advice and we regally share the success stories of many well established entrepreneurs and businesses but in this episode we celebrate those still on the journey and the first steps they took to elevate their business skills to move out of those early stages of startup/freelancer to a sustainable and growing business.
Check out Sian’s website & work here https://sianfay.com