#59 How Content Marketing Can Help Grow Your Business with Julio Guevara
Release Date: 09/02/2019
Stories Behind the Grind
We discuss the 5 key strategic questions every business owners should ask, how to approach problem solving and finding the core problem and how to develop your own strategic thinking.
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On this episode of Stories Behind the Grind, you'll hear from Darcy Smyth, co-director of Why Bravo and the Sales Game. Learn how Sales has changed over the last 30 years, how your buyers make decisions and what role "Play" has in Business
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On this episode of Stories Behind the Grind, you'll hear from a Facebook marketer and best selling author Kim Barrett who is the CEO of Your Social Voice and has helped business grow to 7 figures. We discuss where the opportunities are in the marketing world right now, the 3 key advertising cycles and which to focus on first and how not to fall into this common marketing mistake.
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In this episode of Stories Behind the Grind, you'll hear from Social Media marketing expert Mireille who is the CEO of the Social Media Marketing Institue. We discuss how to break through to you ideal audience, how to resonate with your followers and what the future of Social Media looks like.
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You'll learn how to effectively manage accelerating change in your business, the 4 key working styles that every business needs to harness and how to build mutual trust and respect
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On this episode of stories behind the grind, listen to my conversation with Carrie co-founder of Tandem Consulting.
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We discuss how to stop trading time for money, whether to build your brand or build your business first and how to start automating your business whether you're well established, or just starting out.
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On this episode of Stories Behind the Grind listen to my conversation with Yaz, founder of the World's Biggest Garage Sale who have diverted over 3.3 million kilograms of goods from Landfill.
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This episode is the final installment of a 3-part special on the Future of Work. Once again, I was accompanied by Tim Walmsley of BenchOn, Damian Walsh of Sidekicker and Justin Falk of TalentVine.
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This episode is the second part of a special 3-part series on the future of work and I talked to Tim Walmsley of BenchOn and Damian Walsh of Sidekicker.
info_outlineOn this episode of Stories Behind the Grind, listen to my conversation with Julio, social media director at Perfect Daily grind, the world’s leading online coffee publication. We discuss how Perfect Daily grind grew into the powerhouse publication it is today, what steps you should take to plan releasing content and skills needed to stay ahead of social media changes.
Also discover
How Julio got interested in social entrepreneurship and social media
The 3 main projects for Perfect Daily Grind
What goes into creating a content strategy
Marketing and the role it plays in the planning stage
The importance of combining value and authenticity, content and resources
Making sure the audience has to see the value of what they share
Social media will give you feedback on how your content does
Why doing these two things will separate you from all the other social media content out there
The evolution of content for Perfect Daily Grind
How to capture peoples attention on social media
Keeping up with the changes in social media platforms
How to find the balance between quality and quantity
The platform that is the best source of organic growth
Challenges in communicating content across different continents and languages
Key metrics that Julio is keeping track of
Julio's definition of the grind
Links:
Perfect Daily Grind website - https://www.perfectdailygrind.com/
Perfect Daily Grind on Instagram - https://www.instagram.com/PerfectDailyGrind/
Perfect Daily Grind on Facebook - https://www.facebook.com/pg/perfectdailygrind/about/
Perfect Daily Grind on Twitter - https://twitter.com/PerfectDailyG
Julio on Instagram - https://www.instagram.com/jguevarae/
Julio on Facebook - https://www.facebook.com/julio.guevara.355
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