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#65 How to Overcome Shiny Object Syndrome with Aaron Birkby

Stories Behind the Grind

Release Date: 11/25/2019

#80 Key Strategic Questions Every Business Owners Should Ask with Karan Anand show art #80 Key Strategic Questions Every Business Owners Should Ask with Karan Anand

Stories Behind the Grind

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#79 The role of sales in how buyers make decisions with Darcy Smyth show art #79 The role of sales in how buyers make decisions with Darcy Smyth

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On this episode of Stories Behind the Grind, you'll hear from Darcy Smyth, co-director of Why Bravo and the Sales Game. Learn how Sales has changed over the last 30 years, how your buyers make decisions and what role "Play" has in Business

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#78 The Three Key Advertising Cycles and How To Stay Front of Mind with Kim Barrett show art #78 The Three Key Advertising Cycles and How To Stay Front of Mind with Kim Barrett

Stories Behind the Grind

On this episode of Stories Behind the Grind, you'll hear from a Facebook marketer and best selling author Kim Barrett who is the CEO of Your Social Voice and has helped business grow to 7 figures. We discuss where the opportunities are in the marketing world right now, the 3 key advertising cycles and which to focus on first and how not to fall into this common marketing mistake.

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#77 Breaking Through in the Social Media World with Mireille Ryan show art #77 Breaking Through in the Social Media World with Mireille Ryan

Stories Behind the Grind

In this episode of Stories Behind the Grind, you'll hear from Social Media marketing expert Mireille who is the CEO of the Social Media Marketing Institue. We discuss how to break through to you ideal audience, how to resonate with your followers and what the future of Social Media looks like.

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#76 How to Effectively Manage Accelerating Change in Your Business with Don Mackenzie show art #76 How to Effectively Manage Accelerating Change in Your Business with Don Mackenzie

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You'll learn how to effectively manage accelerating change in your business, the 4 key working styles that every business needs to harness and how to build mutual trust and respect  

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#75 Diversifying Your Income Streams and Starting Your Side Hustles with Carrie Bohlig show art #75 Diversifying Your Income Streams and Starting Your Side Hustles with Carrie Bohlig

Stories Behind the Grind

On this episode of stories behind  the grind, listen to my conversation with Carrie co-founder of Tandem Consulting.

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#74 How to Start Automating Your Business with Josh Lewis show art #74 How to Start Automating Your Business with Josh Lewis

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We discuss how to stop trading time for money, whether to build your brand or build your business first and how to start automating your business whether you're well established, or just starting out.

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On this episode of Stories Behind the Grind listen to my conversation with Yaz, founder of the World's Biggest Garage Sale who have diverted over 3.3 million kilograms of goods from Landfill.

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This episode is the second part of a special 3-part series on the future of work and I talked to Tim Walmsley of BenchOn and Damian Walsh of Sidekicker.

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More Episodes

Aaron activates and enhances community ecosystems and organisations by developing the human capital and talent for high performance, enabling them to grow high-performing teams, who in-turn build high growth ventures.

Aaron’s background includes over two decades as a successful startup founder and ecosystem community leader, culminating as the 2016 Entrepreneur Of The Year, plus more recently as a public speaker, hackathon facilitator, corporate innovation advisor, cultural-transformation leader, board member, investor, mentor, and adventure-preneur.

On this episode of Stories Behind the Grind, listen to my conversation with Aaron Birkby, CEO of Startup Catalyst and founder or Peak Persona.

We do a deep dive into shiny object syndrome, how to deal with follow through, managing shiny object tendencies in your team like Facebook and Adobe does, why motivation is broken and what is the antidote and how to ensure there is a cultural alignment in your team.

I hope you get as much value out of this episode as I did.

Part 1 with Aaron Birkby:

Episode 38 Defining Culture and Improving Founder Mental Health with Aaron Birkby - https://podcasts.apple.com/au/podcast/38-defining-culture-improving-founder-mental-health/id1315760449?i=1000429554052
 
Peak Persona - http://www.peakpersona.com/  

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