141 | Katherine Wintsch Teaches Why Playing Small Isn’t Scary
Release Date: 03/02/2020
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Success Unfiltered
Do you feel like you have to cut your prices, or are find yourself constantly frustrated with clients who don’t appreciate you? In this special episode of Success Unfiltered, Chris Voss, former FBI hostage negotiator and CEO & Founder of The Black Swan Group Ltd, joins me for a conversation about recognizing your value, reclaiming your time, and how to create a business that you love to work in.
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159 | Shadi Bakour Shares the Importance of Believing in What You’re Selling
Success Unfiltered
How much do you truly believe in your product or service?
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Episode 158 | Noah Robbins Encourages You To Expect the Unexpected for Entrepreneurial Success
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Episode 156 | Jeff Martin Shares How to Leverage Negativity and Naysayers into Success
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Episode 155 | David Rabie Shares How to Make an Impact on Investors and Raise the Money You Need
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Episode 154 | How to Stay True to Yourself in Business and Entrepreneurship with Dave Hirschkop
Success Unfiltered
How do you stay true to yourself in business when there is so much competition out there and so much pressure to grow as big and as fast as possible?
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Episode 153 | Ashlee Ammons Shares How to Keep Your Entrepreneurial Emotions in Check
Success Unfiltered
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152 | CocoVinny Zaldivar Shares How to “Tap” into Your Own Power and Flow Your Way to Success
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151 | Why You Must Choose Action Over Perfection with Caron Proschan
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info_outlineDo you ever wonder if it’s strategic to play small?
Katherine Wintsch Founder and CEO of The Mom Complex, author of Slay Like a Mother and is a lover of happy hour. Katherine’s sought-after research and understanding of mothers has been featured by The Today Show, The New York Times, The Wall Street Journal and Fast Company. She regularly writes about the topic for Working Mother magazine and on the Slay Like a Mother platform.
“Playing small” is often seen as a dirty word in the world of entrepreneurship. So many people talk about scaling, and getting bigger and bigger. Bring on the top line revenue! Bring on more clients!
“Stop playing small,” your coach or best friend may say.
And to an extent, they’re right! You don’t want to let fear make you say NO to being the best in your business.
But what happens when you get to the top? You’ve climbed the ladder, conquered your fears, served your clients - now what?
See, every YES that you say means that you say NO to something else. For some people, that means that they say YES to that growth, but find themselves taking on less than ideal clients. Or they say NO to themselves.
This week’s guest on Success Unfiltered, Katherine Wintsch, created the Mom Complex to help empower moms to have fulfilling careers. She chose to stop the company’s growth at $2 million so that they could focus on serving their ideal clients, and say YES to fulfilling, focused work.
If you’re ready to be inspired by how saying NO to massive growth can help you serve your ideal client, you won’t want to miss this week’s episode of Success Unfiltered!
Enjoy, and thank you for listening and tuning into Success Unfiltered!
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Special thanks goes out to Katherine Wintsch for taking the time to chat with Michelle. Be sure to join us on 3/16/2020 for our next new episode!
Want to master the Art of the NO for yourself? Check out this new guide from The Pitch Queen and learn for yourself WHEN to know when it’s time to let a prospect go and HOW to say it without irrevocably ruffling anyone’s feathers. Click right HERE to download The Art Of Saying NO: WHEN and HOW To Politely Decline The Customer” and create your ideal “exit strategy” TODAY!
Here are a few key secrets we talked about in this episode:
- Michelle introduces Katherine Wintsch.
- Katherine shares about the Mom Complex, and her new book, Slay Like a Mother.
- The book was rejected 23 times in 4 years: the NO’s were devastating!
- As an entrepreneur, you’re in control of who you are, who you serve, and what you do.
- After the 23rd NO, Katherine had to take some time to be upset and throw a “pity party” for herself.
- “Ultimately, we should not be pretending everything is fine: experience your setbacks; grieve the NO’s.” ~ Katherine Winstch
- When you say that you’re struggling, you’d be amazed how much support you get when you ask for help.
- If you’re looking to publish a book, getting a literary agent will help you so much: they know how to talk to publishers.
- Publishers don’t always want what hasn’t been done before: they want what is going to be successful!
- When you write a book, be prepared to spend just as much time marketing as you do with the writing.
- Katherine probably invested $75,000 into her book!
- Entrepreneurs make great authors, because they are use to creating ways to share their ideas, and they are use to doing the work.
- Katherine shares the most devastating NO: “I think it's saying NO to ourselves in the form of overextending ourselves, always saying yes.”
- Sometimes it can look like you have it all, but you’re miserable. It’s so important to know when to say NO to others, and YES to yourself!
- Many businesses will choose to stay small so they can have control and freedom.
- Once the Mom Complex hit $2 million in revenue, Katherine knew that she had hit her sweet spot.
- Knowing precisely who the Mom Complex had been created to serve helped guide Katherine in her NO’s! She turned away less-than-ideal clients because they didn’t align perfectly with her company, or what would bring additional stress to her team.
- Don’t bite off more than you can chew: desperation can force you to take clients that don’t align with your purpose.
- Katherine shares what she would tell her younger self.
Connect with Katherine Wintsch:
Want to master the Art of the NO for yourself? Check out this new guide from The Pitch Queen and learn for yourself WHEN to know when it’s time to let a prospect go and HOW to say it without irrevocably ruffling anyone’s feathers. Click right HERE to download The Art Of Saying NO: WHEN and HOW To Politely Decline The Customer” and create your ideal “exit strategy” TODAY!
Music produced by Deejay-O www.iamdeejayo.com