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Building A Sporting Goods Store With Good People - Tom Denniston

Tactical Business

Release Date: 04/03/2025

Dwight Settle: A Firearm Accessory That Works Almost Too Well show art Dwight Settle: A Firearm Accessory That Works Almost Too Well

Tactical Business

In this episode of the Tactical Business Podcast, host Wade Skalsky sits down with Dwight Settle. Dwight shares his journey from a 21-year military career to launching a business with a longtime friend. He details the unique, non-toxic, and multi-purpose qualities of their flagship product, Seal1 CLP Plus, a revolutionary firearm cleaner and lubricant. Dwight also discusses the challenges and successes of their 15-year business partnership, their B2B distribution model, and plans for future expansion.

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Christopher Ryan: From 9 to 5 To Making Exotic Leather Holsters show art Christopher Ryan: From 9 to 5 To Making Exotic Leather Holsters

Tactical Business

In this episode of the Tactical Business Podcast, host Wade Skalsky sits down with Christopher Ryan, the founder and sole craftsman behind Mayhem Leather Company. Christopher shares his remarkable journey from a full-time audio/visual technician to a master artisan creating high-end, custom leather holsters and exotic gun grips.

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Nick Delgadillo: The Combat Summit show art Nick Delgadillo: The Combat Summit

Tactical Business

In this episode of the Tactical Business Podcast, host Wade Skalsky sits down with Nick Delgado. Tactical strength expert Nick Delgado break down the warrior mindset - how barbell training, combat sports, and firearms proficiency create a complete self-defense system. Learn why strength is your first line of defense, how jiu-jitsu develops combat instincts, and proper firearms integration for real-world threats. Nick shares hard-won lessons from coaching elite operators and civilians.

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Spencer Feldman: The Inventor Of The Green Light Sight (Shoot Faster) show art Spencer Feldman: The Inventor Of The Green Light Sight (Shoot Faster)

Tactical Business

In this episode of the Tactical Business Podcast, host Wade Skalsky sits down with Spencer Feldman, inventor and founder of Greenlight Sights, to discuss his revolutionary firearm optic designed for speed and accuracy in high-stress situations. Spencer shares how his background in alternative medicine led to creating a game-changing sight that enhances point shooting—perfect for self-defense, law enforcement, and competitive shooters. Learn why this innovation is transforming training and real-world gunfights.

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Kenton Industries : Simplifying Long Range Precision Shooting With Tech show art Kenton Industries : Simplifying Long Range Precision Shooting With Tech

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with Mark Kenton from Kenton Industries. Mark Kenton about his journey from shooting enthusiast to founder of Kenton Industries, a leader in custom bullet drop compensator (BDC) turrets that simplify long-range precision. Mark shares how he turned a passion into a thriving business, overcoming manufacturing challenges and expanding into scopes, accessories, and future firearm offerings. Whether you're a hunter, shooter, or entrepreneur, this episode delivers insightful takeaways on innovation and...

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Andy Hallinan: Elite Marketing Strategies For The 2a Space show art Andy Hallinan: Elite Marketing Strategies For The 2a Space

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with Andy Hallinan from Carry Daily to discuss game-changing marketing strategies for firearm instructors and FFLs. Andy reveals how firearm instructors and FFLs can leverage Facebook ads, email lists, and direct response strategies to scale—even during political slumps. Learn why selling the transformation (not just a class) and using aspirational marketing drives loyalty and profit.

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Freedom Hunters: Combining The Great Outdoors With Veteran Outreach show art Freedom Hunters: Combining The Great Outdoors With Veteran Outreach

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with Anthony Pace from Freedom Hunters. Join us for an inspiring conversation with Anthony Pace from Freedom Hunters, a nonprofit that takes veterans on life-changing outdoor adventures. From Colorado hunting roots to organizing global veteran hunts, Anthony shares how nature and camaraderie help heal those who served. Discover how 15,000+ veterans have found hope through hunting, fishing, and conservation—and how YOU can get involved.

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David Merrill: How A Missed Opportunity Changed Bowhunting Forever show art David Merrill: How A Missed Opportunity Changed Bowhunting Forever

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with David Merrill of Bow Spider. Learn why failure is just finding ways that don’t work (thanks, Edison) and how marketing can trump product perfection. Hear a wild 30-year regret about a missed patent opportunity, plus why launching now beats endless refinement. Discover how COVID unexpectedly boosted one niche market and why entrepreneurs must balance creativity with cold, hard data. Spoiler: If you wait for "perfect," you’ll never ship.

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Woody Morrisson: Building A Lifestyle Firearm Training Business show art Woody Morrisson: Building A Lifestyle Firearm Training Business

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with Woody Morrisson of VC Firearms Training, a firearms instructor with a unique, laid-back teaching style tailored to individual needs—especially women looking to defend themselves. Woody shares his journey from offering free training to building a niche "lifestyle business" that prioritizes personalized instruction over large, one-size-fits-all classes.

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Michael Schwartz: From Banker To 2A Advocate show art Michael Schwartz: From Banker To 2A Advocate

Tactical Business

In today’s episode of Tactical Business, host Wade Skalsky sits down with Michael Schwartz of San Diego County Gun Owners. Michael breaks down 15 powerful moments that shaped the early days of San Diego County Gun Owners. From bold leadership moves to major political victories, these highlights show how a grassroots movement turned into a regional force for the Second Amendment. Whether you're a longtime supporter or new to the cause, this journey will fire you up!

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More Episodes

In today’s episode of Tactical Business, host Wade Skalsky sits down with Tom Denniston of Fort Thompson Sporting Goods. From humble beginnings to a thriving sporting goods empire—Tom Denniston shares the incredible journey of building a store with good people, smart business moves, and a deep passion for hunting. From the rise of camo and deer stands to battling big-box stores and the internet era, Tom reveals the challenges and triumphs of running a successful business. Tune in for an inspiring story of resilience, innovation, and community!