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113: Side Hustle or Second Career? Navigating Midlife Entrepreneurship with Shannon Russell

Take Back Retirement

Release Date: 05/30/2025

140: Don't You Dare Call Me Retired: Amy Bernstein on Creativity, Doubt, and Uncoupling Your Worth From Your Paycheck show art 140: Don't You Dare Call Me Retired: Amy Bernstein on Creativity, Doubt, and Uncoupling Your Worth From Your Paycheck

Take Back Retirement

“You need to uncouple your self-worth from your income.” Amy Bernstein does not like the word “retired”. Our hosts, Stephanie McCullough and Kevin Gaines, aren’t too fond of the word either. A former journalist and federal government communications veteran, she didn’t quit anything cold. She shortened her commute first, then went part-time, then, when the pandemic made her last part-time job untenable, took the final step. What followed was less a plan than experiments guided by whatever sparked joy. These “experiments” included playwriting classes, a first novel written on the...

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139: What Women Need to Know about Moving Investment Accounts show art 139: What Women Need to Know about Moving Investment Accounts

Take Back Retirement

“As with all things with the IRS, document, document, document.” Our hosts, Stephanie McCullough and Kevin Gaines, explain what actually happens when you move an investment or retirement account from one custodian to another. The mechanics may seem as simple as filling out a form and waiting a few days. But Kevin walks through the fine print that trips up even seasoned advisors. Taxable accounts can usually move without triggering a sale, so cost basis and unrealized gains transfer intact. Retirement accounts are where the real danger lives. There are two ways to move retirement money: a...

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138: What Women Need to Know about the Estate and Gift Tax System (Rerun) show art 138: What Women Need to Know about the Estate and Gift Tax System (Rerun)

Take Back Retirement

Today, Stephanie and Kevin cover a topic that can often get confusing for many people: the estate and gift tax system. This is different from the income tax system, and both are federal tax systems that everyone needs to be aware of when planning for retirement.   At the end of the day, the IRS is getting paid. The only two questions, then, are: Who pays? and When? Our hosts tackle these questions and more.   While today’s discussion is a big picture overview of the estate and gift tax system, it will give you a general grasp of the concepts and vocabulary that will make your next...

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137: Rethink Retirement: Taking Charge of Your Next Chapter with Andi Simon show art 137: Rethink Retirement: Taking Charge of Your Next Chapter with Andi Simon

Take Back Retirement

“Take charge. Your retirement is your time.” Our hosts, Stephanie McCullough and Kevin Gaines, sit down with Dr. Andi Simon, corporate anthropologist and author of Rethink Retirement, whose research offers a bracing corrective to how most people think about life after work. Andi spent years embedding herself in senior living communities on the west coast, interviewing residents who had done everything "right" financially and still found themselves empty, bored, and stripped of identity. Through it all, she’s concluded that retiring from something is not the same as retiring to something....

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136: 10 Things To Do When You're 10 Years Out From Retirement show art 136: 10 Things To Do When You're 10 Years Out From Retirement

Take Back Retirement

"Don't sit around waiting to feel motivated. You take some little actions, and that often gives you the motivation and the momentum to move forward." Our hosts, Stephanie McCullough and Kevin Gaines, sit down to work through a HerMoney.com list of ten things to do when retirement is a decade away. The meta-lesson turns out to be bigger than any single item on it! The list, from Jean Chatzky's financial information service for women, gives them a useful scaffold, but what they keep returning to is the paralysis that keeps so many people from starting at all. Planning for retirement can feel...

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135: Smarter Social Security: Getting What's Yours Without Panicking show art 135: Smarter Social Security: Getting What's Yours Without Panicking

Take Back Retirement

"It's all about these different pieces and how they can fit together. And it's not just how they fit together in good ways, but also how they fit together in bad ways."   Our hosts, Stephanie McCullough and Kevin Gaines, sit down to unpack a letter from a reader of The Retirement Strategy Report who signed off as "Get What's Mine Before It's Gone", ready to claim at 62 just to lock in something before the trust fund runs dry. That reader is right to be anxious. The Social Security OASI Trust Fund is now projected to deplete by 2033, at which point ongoing tax revenues would cover only...

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134: Impact Investing for the Rest of Us: Making a Difference Without Millions with Missy Sue Mastel show art 134: Impact Investing for the Rest of Us: Making a Difference Without Millions with Missy Sue Mastel

Take Back Retirement

“If you are feeling that you are not powerful, you are wrong. You are very powerful just in and of yourself. And in community, it's just multiplied.” - Missy Sue Mastel Most people think impact investing is only for the ultra-wealthy. Missy Sue Mastel, a financial strategist with three decades in nonprofit capacity building, disagrees. Our hosts, Stephanie McCullough and Kevin Gaines, welcome Missy to explore how everyday investors and retirees can drive meaningful change without writing a massive check. The conversation centers on what Missy calls "hypergrowth capitalism": a system so...

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133: Don’t Panic, Pause: Simple Steps to Avoid Being Scammed show art 133: Don’t Panic, Pause: Simple Steps to Avoid Being Scammed

Take Back Retirement

"Scammers rely on emotion. If they can catch you in that half second of panic, then they might be able to get you to do something.” 41% of American adults have lost money to scams. And that's only those who reported it. Our hosts, Stephanie McCullough and Kevin Gaines, are back to talk all about money scams because the problem keeps growing, and because the scammers, as Kevin puts it, keep learning. The core mechanism hasn't changed either. Scams are all about manufactured panic. Whether it's a Social Security alert, a fake IRS demand, or a "computer security team" that called out of nowhere...

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132: What's Your Number? (rerun) show art 132: What's Your Number? (rerun)

Take Back Retirement

"You need to come up with your own number, not using someone else's, because your situation is going to be different from someone else... and it's going to change over time, and that's still okay."   A lot of folks believe that there is a magic number that they need to work towards in order to be able to retire.   There is a myth out there that there is some perfect number of dollars you need to accumulate so that you can retire. That it’s really all just one mathematical equation with one distinct, perfect answer.   …Except this belief is completely, utterly unfounded....

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131: Back to Basics: Essential First Steps to Taking Control of Your Finances (rerun) show art 131: Back to Basics: Essential First Steps to Taking Control of Your Finances (rerun)

Take Back Retirement

“It’s not about deprivation. It’s about balance. It’s about taking care of your today self and your future self.”   Join our hosts, Stephanie McCullough of Sofia Financial and Kevin Gaines of American Financial Management Group, as they simplify the world of financial planning, starting with understanding cash flow. They tackle how to monitor the inflow and outflow of your money, without yet worrying about its source or where it's going. Learn the importance of observing more than one month of data, as things can fluctuate from month to month.   Stephanie and Kevin...

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“Do your research. Do your planning yourself until you get that confidence to project it to the world, and whatever they say will bounce off your armor because you know you’re doing the right thing.” -Shannon Russell

 

Thinking about trading your day job for a business of your own? Youre not alone—and youre not crazy.

 

Our hosts, Stephanie McCullough and Kevin Gaines, talk with Shannon Russell, a career transition coach who specializes in helping women reinvent themselves through entrepreneurship. Shannon shares her journey from TV producer to franchise owner to business coach, along with insights from her new book, Start Your Second Act.

 

They dive into everything from identifying whether your passion project can really become a business to managing financial risks, exploring different business models, and handling the emotional side of career reinvention. Shannon emphasizes the importance of doing your homework—researching the market, testing ideas on a small scale, and being honest about your needs and goals.

 

Whether youre chasing flexibility, meaning, or a new income stream in your second act, Shannons here to offer your encouragement and practical advice for building something that truly fits your next chapter!

 

Key Topics:

  • Shannon Russells Story (04:32)
  • Hobby vs Business (06:43)
  • If It Were a Job, I Wouldnt Enjoy It As Much” (11:10)
  • Its Not Gonna Be an Overnight Success” (16:45)
  • Adding Extra Streams of Revenue (20:54)
  • The Importance of Having a Mentor or Accountability Group (24:33)
  • About Shannons Upcoming Book (30:20)
  • What Shannon Would Do Differently in Business (33:30)
  • Overcoming Potential Identity Crises When Entering Your Second Act (35:34)
  • Getting Clear On Your Why” (40:00)
  • Takeaways (42:07)

 

Resources:

 

 

If you like what youve been hearing, we invite you to subscribe on your favorite platform and leave us a review. Tell us what you love about this episode! Or better yet, tell us what you want to hear more of in the future. stephanie@sofiafinancial.com

 

You can find the transcript and more information about this episode at www.takebackretirement.com.

 

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