33: Business Models Series: 3D/4D Ultrasound
Talking Tech: A Sonographer's Guide to Entrepreneurship
Release Date: 01/29/2024
Ep 44: Crafting a Sales Funnel for Your Ultrasound Business
Talking Tech: A Sonographer's Guide to Entrepreneurship
Ever wondered how to transition your sonography expertise into a thriving ultrasound business? I'm Jennifer, and this latest podcast episode lifts the veil on the sales funnel – that elusive strategy that could make or break your entrepreneurial dreams. Learn what this strategy means, why you need it, and steps you can take to set one up in your ultrasound business. It's all about working smarter, not harder, and I'm here to show you the ropes. So tune in, grab your coffee, and let's chart the course to your success together. P.S. Whenever you’re ready, here are 3 ways we can help you...
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Ep 43: Embracing Failure as a Stepping Stone
Talking Tech: A Sonographer's Guide to Entrepreneurship
Stepping out of my comfort zone felt like jumping off a cliff, heart pounding, and the unknown stretching before me—Join me, Jennifer, as I share how I built a successful advanced imaging venture from the ground up. I pull back the curtain on the raw, personal experiences that shaped my business, from the stomach-churning fears to the exhilarating moments that come with venturing into the world of ultrasound entrepreneurship. Every sonographer who's ever dreamt of owning their business knows the daunting feeling that precedes the first step. As I recount the early days of my company, you'll...
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Ep 42: Turning Struggles Into Strength: Lessons Learned as a Cancer Survivor
Talking Tech: A Sonographer's Guide to Entrepreneurship
Eighteen years ago, Jennifer’s world halted at the heavy words, "You have cancer." At just 26, she faced a battle that would not only test her physical strength but also the resilience of her spirit. Today, she shares that chapter of her life with you—not to dwell on the hardships but to celebrate the journey from vulnerability to victory. Join Jennifer on this episode as she opens up about her cancer diagnosis, the emotional rollercoaster that followed, and the profound transformation that arose from choosing hope and positivity amidst the chaos. It's an episode filled with raw...
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Ep 41: Do I Need A Medical Director for my Ultrasound Business?
Talking Tech: A Sonographer's Guide to Entrepreneurship
Join Jennifer, in a compelling discussion on the role of medical directors in the ultrasound business industry. Listen in as she sheds light on whether your business model requires a medical director. She unpacks the essentials for eight main business models, from mobile ultrasound fee-for-service to independent diagnostic testing facilities (IDTFs), and provides insider tips on how to secure the right medical oversight for your services. Expect to gain clarity on a question many sonographers have when starting or expanding their businesses. So, grab that cup of coffee and get ready for some...
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Ep 40: Insurance Billing 101: Sneak Peek into Client Training
Talking Tech: A Sonographer's Guide to Entrepreneurship
Unlock the secrets of insurance billing with Jennifer in the latest episode, where she offers a coveted sneak peek training from inside the Ultrasound Business Academy. She’s spilling the beans on everything you need to know about navigating the insurance billing side of running an ultrasound business. Prepare to be enlightened as she dissects real-world billing scenarios, explores the varied rates set by different insurance companies, and explains why offices might charge multiples of the Medicare allowable. Join us with your notepad at the ready, and let's unravel insurance billing...
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Ep 39: Ultrasound Business Model: Screening Services
Talking Tech: A Sonographer's Guide to Entrepreneurship
Join Jennifer as she zeroes in on offering Ultrasound Screening Services as part of your ultrasound business. The discussion explores the plethora of opportunities for sonographers to provide valuable services within the community. From understanding the nuances of insurance-covered screenings to navigating the waters of self-pay models, this episode is packed with insights on how to integrate screening services into your business, whether it's through mobile ultrasound fee-for-service or setting up shop in local community centers. Get ready for an enlightening conversation that promises to...
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Ep 38: Celebrating 20 Years in Business: 20 Takeaways, Part 2
Talking Tech: A Sonographer's Guide to Entrepreneurship
In part 2 of Celebrating 20 Years in Business, Jennifer shares what she has experienced and learned over the last 20 years as an entrepreneur. This heart-to-heart episode is a treasure trove of wisdom, promising to guide you on how to intertwine service-first values with your innate talents to build a business that not only thrives financially but also enriches lives. Whether you're a seasoned professional or just starting out, the insights shared here are sure to illuminate the importance of excellence in service and the irreplaceable currency of genuine client relationships. Be inspired to...
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37: Celebrating 20 Years in Business: 20 Takeaways, Part 1
Talking Tech: A Sonographer's Guide to Entrepreneurship
Join Jennifer as she celebrates two decades of transforming from a healthcare professional to a thriving seven-figure entrepreneur. Listen in as she imparts the first ten of twenty invaluable insights gathered from this remarkable journey. She peels back the layers of growth and entrepreneurship, sharing her personal leap of faith into the business world and how stepping out of her comfort zone was pivotal for success. She’ll take you through the moments of fear and uncertainty that paved the way for the empire she and her partner built, and the courage it took to repeatedly face...
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36: Client Spotlight: Insights into the Business Side of Ultrasound with Payton Bean
Talking Tech: A Sonographer's Guide to Entrepreneurship
Show Notes: Join us as we sit down with the remarkable Payton Bean, who opens up about his decade-long journey in the Ultrasound Business world. Payton illuminates the highs and lows of entrepreneurship, sharing his experiences with the emotional aspects of business ownership, from the leap of faith into starting his own company to the joys of delegation and celebrating milestones. Our conversation serves as a beacon of inspiration, highlighting the transformative power of taking control of your professional destiny in the healthcare and Ultrasound technology sectors. This episode is not just...
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35: Think being trained in one ultrasound modality is a hindrance to starting your business? Think again.
Talking Tech: A Sonographer's Guide to Entrepreneurship
Show Notes: 🎙️ In this episode, Jennifer is diving into a topic many sonographers often ponder - the ins and outs of starting an ultrasound business specializing in just one or two modalities.Is it a viable business model? Absolutely. Let's explore. 🚀 Embarking on Solo Ventures? For those adamant about starting solo, Jennifer suggests considering partnerships with physician practices or facilities that frequently order the specific ultrasounds you specialize in. Vascular sonographers, for example, might explore collaborations with smaller vascular practices or surgeons lacking...
info_outlineSHOW NOTES:
Join Jennifer Lindsey, your host, in an exciting episode as she delves into the intricacies of the 3D ultrasound business model. With years of experience in the ultrasound industry, Jennifer shares valuable insights and success stories to guide aspiring entrepreneurs.
Key Points:
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Limitless Revenue Potential:
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As CEOs of our own company, we have the advantage of unlocking endless revenue potential compared to the earnings ceiling faced by employees.
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A client success story highlights the transformative journey from a capped role at a hospital to a thriving mobile ultrasound business.
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Entrepreneurial Triggers:
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Recognizing triggers that prompt individuals to take the leap into entrepreneurship.
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Encouragement to identify those pivotal moments and overcome fears to embrace the entrepreneurial path.
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Diversification for Growth:
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Stressing the importance of diversifying business models for sustained and dynamic growth.
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Lessons from Jennifer's experience in exploring various revenue streams within the ultrasound industry.
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Market Gaps as Opportunities:
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Understanding market gaps, exemplified by the current staffing shortage causing delays in ultrasound appointments.
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Advocacy for smaller companies to seize these gaps as opportunities to provide tailored services and stand out against larger competitors.
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3D Ultrasound Business Model:
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Options include providing services in patient homes, operating a dedicated facility, or adopting a hybrid approach.
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Strategic addition of diagnostic services, with a focus on OB diagnostics, to enhance and diversify revenue streams.
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Success Mindset:
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Emphasizing the significance of maintaining a positive mindset and viewing challenges as opportunities for business evolution.
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Insights into Jennifer Lindsey's personal experiences and mindset shift when faced with obstacles.
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Upcoming Workshop Announcement:
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Jennifer Lindsey invites listeners to a free workshop starting on January 29, offering in-depth insights into launching an ultrasound business.
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The workshop covers diverse business models, sales processes, and provides valuable frameworks from the Ultrasound Business Academy.
Conclusion:
In this episode, Jennifer Lindsey passionately guides listeners through the 3D ultrasound business model, sharing success stories, entrepreneurial insights, and valuable strategies for growth. Join her on this entrepreneurial journey and don't miss our upcoming workshop for in-depth knowledge on launching a successful ultrasound business.
Register for this free workshop here: https://aic-ultrasound.com/start-your-biz-workshop
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