For the Love of Renovating: How the Brownstone Boys Built a Brand Rooted in Authenticity and a Creative Life from the Ground Up
Release Date: 10/29/2025
Windowsill Chats
Margo is joined by illustrator and children’s book artist Natalie Lundeen for a candid conversation about creativity, motherhood, burnout, and redefining what it means to be a “successful” artist. Based in Clearwater, Florida, Natalie specializes in children’s books, greeting cards, and licensed artwork, with illustrations spanning indie publishing, Etsy products, and now traditional publishing through Flamingo Books, an imprint of Penguin Random House. Her newest books, Dear Mom and Dear Dad, were released this spring. Natalie shares the winding path that led her from fine art and...
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Margo is joined by artist, author, and educator Nicki Traikos for a conversation on creativity, perfectionism, and building a life rooted in art. Known for her approachable watercolor teaching style and the global community she’s built through life i design, Nicki shares the winding journey that took her from a corporate career and makeup artistry into the world of watercolor, online education, and publishing. Margo and Nicki explore the realities of creative growth—the messy middle, the pivots, the comparison traps, and the courage it takes to keep showing up for your art. Nicki opens up...
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In this replay episode, Margo is joined by multi-passionate creative Kim Bloomberg, the joyful force behind Studio Art Beat. A fine artist, educator, and self-proclaimed art supply nerd, Kim brings a refreshing perspective to the creative journey—one that’s less about staying in your lane and more about following curiosity wherever it leads. With a background in both fine art and education, over two decades of teaching experience, and years running her own jewelry business, Kim shares how she ultimately found fulfillment by embracing her ADHD-fueled love for switching mediums and diving...
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Margo is joined by artist, author, and educator Lisa Solomon to discuss her newest book, Art, Craft, Color—a thoughtfully curated collection of essays, reflections, and creative projects designed to inspire a more playful, hands-on approach to making. Lisa’s work explores the intersection of art, craft, and personal history, often blending unexpected materials and techniques to challenge traditional boundaries. Alongside her studio practice, she teaches at the college level and has authored several books on color and creativity. In this conversation, Lisa offers a behind-the-scenes look at...
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In this replay episode, Margo is joined by tax expert Hannah Cole who specializes in working with creative businesses and mission-driven solopreneurs. A long-time working artist herself, she’s helped tens of thousands of self-employed people skill up with accessible tax and money education, through her Money Bootcamp program, speaking engagements from Florida to Alaska, and on the Sunlight podcast. She is the founder of Sunlight Tax. As artists carve their paths through various industries, they encounter a myriad of challenges, yet financial literacy is rarely addressed, leading to feelings...
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Margo sits down with artist, writer, and creator Emily Gaines Demsky for a conversation centered on creativity, perspective, and the quiet power of noticing what’s good. Emily makes vibrant floral paintings (symbols of hope and possibility), and is the founder of Tell Me 3 Good Things, a Substack community practice centered on noticing, naming, and sharing simple moments of goodness each day. Through her work, she invites others to shift their perspective in meaningful, life-giving ways. Emily’s approach blends art, writing, and daily ritual into a powerful reminder: even in difficult...
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Margo is joined by artist and illustrator Madison Phipps, the creative force behind Madison Phipps Studio. Known for her feminine, timeless botanical artwork rooted in nostalgia and storytelling, Madison shares how she’s built a growing art business while balancing motherhood and a full-time job. From painting in the quiet margins of her day to landing dream collaborations and launching collections, this conversation is a refreshing and honest look at what it really takes to pursue creativity in the “messy middle.” Margo and Madison explore the mindset shifts, practical strategies, and...
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Margo is joined once again by Abby Campbell for a Creative Current Events catch-up episode, and this one is packed. After a short hiatus, the two dive right back into the ever-evolving world of art, design, and creative business—starting with Margo’s firsthand experience exhibiting at the Birmingham Spring Fair’s new Licensing Lab. She shares what stood out, from booth design trends to the shifting landscape of licensing and wholesale in a post-SurTex world, offering a behind-the-scenes look at where the industry is heading. From there, Margo and Abby broaden the conversation into a...
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Margo is joined by artist, author, and teacher Sam Dion Baker for a conversation about creativity, sketchbook practice, and finding meaning in the everyday. Originally from Philadelphia and now based in Brooklyn, Sam spent over two decades as a graphic designer before returning to drawing in her forties—ultimately building a deeply personal and widely loved sketchbook diary practice. Through her books, teaching, and artwork, Sam encourages others to slow down, observe their lives, and express themselves in their own unique way. Margo and Sam discuss: How a lifelong exposure to art shaped...
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Margo is joined by illustrator, creative community builder, and industry champion Salli Swindell, who has spent nearly five decades in the illustration world. Salli began her career at American Greetings before co-founding several beloved platforms with her brother Nate Padavick—including They Draw, The Illustrator’s Circle, and Illustrators For Hire—all dedicated to celebrating and promoting illustrators around the globe. Margo and Salli explore Salli’s creative evolution, from decades of client-driven illustration work to embracing a more personal, self-directed creative practice....
info_outlineMargo sits down with Barry Bordelon and Jordan Slocum—better known as The Brownstone Boys—a Brooklyn-based couple, award-winning interior designers, and renovation experts known for their ability to breathe new life into historic homes while keeping design fresh, livable, and true to their roots.
What began as a shared passion project to restore their first brownstone quickly became a creative business built on authenticity, approachability, and an unshakable belief in learning by doing. Without formal design training, Barry and Jordan leaned on curiosity, community, and sheer persistence to grow their brand into one of the most trusted names in renovation. Along the way, they’ve worked with clients like Kerry Washington and Peloton’s Anna Greenberg, launched collaborations with brands like Blueprint Lighting, and released their debut book For the Love of Renovating.
Together, they share what it means to build a business (and a life) together, how to stay grounded in your values, and why the most beautiful spaces often come from imperfect beginnings.
Margo, Barry and Jordan discuss:
- How a bike ride through Brooklyn led to a shared dream of restoring a brownstone—and building a creative business from the ground up.
- The early days of The Brownstone Boys and how posting their real-life renovation journey online unexpectedly launched a design career.
- Learning by doing—why neither formal training nor perfectionism are prerequisites for success.
- The power of authenticity on social media and how showing the real moments built their loyal community.
- Finding balance and clarity in a creative partnership—how Barry and Jordan divide roles, communicate, and keep their vision aligned.
- Their signature design philosophy: honoring history while adding a clean, modern touch.
- How playlists and personal stories inspire their design process and make every project feel soulful and lived-in.
- The importance of humility, collaboration, and staying curious in creative work.
Connect with Barry + Jordan:
https://thebrownstoneboys.com/
https://www.instagram.com/brownstoneboys/
https://www.tiktok.com/@brownstoneboys
https://www.pinterest.com/BrownstoneBoys/ https://www.youtube.com/channel/UC5OJXUbPjR8JqoE099QwUOw
Connect with Margo:
www.windowsillchats.com
www.instagram.com/windowsillchats
www.patreon.com/inthewindowsill
https://www.yourtantaustudio.com/thefoundry