How Affiliate Managers Can Get Focused and Stay Focused
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Release Date: 10/20/2025
How to Get Affiliates to Trust You (So They Actually Promote You)
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Trust is what separates good affiliate programs from great ones. It’s the reason someone says yes to your offer... and keeps showing up promo after promo. If your affiliates don’t trust you, or don’t believe you’ve got their back, they’ll disappear, fast. In today’s episode, I’m sharing exactly how to build that trust. The kind that gets affiliates excited to promote, confident in your offer, and loyal for the long haul. These are the same strategies we’ve used to keep top affiliates engaged for years. Links Mentioned in this Episode
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How to Get Affiliates to Actually Promote
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
If you want affiliates to actually promote, it’s on YOU to make it happen. Because the truth is… most affiliates don’t wake up thinking about your program, your product or your launch. They need a spark—and if you don’t light the fire, no one will. In this episode, I’ll show you how to activate affiliates early, keep them engaged, and turn passive partners into top promoters. Links Mentioned in this Episode
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How to Sell With Confidence (Not Desperation)
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
When it’s time to sell, do you suddenly sound… different? A lot of people do. Their tone changes. Their words change. Their confidence changes. And without realizing it, they stop sounding like themselves. They stop sounding confident and start sounding desperate. That shift kills trust, hurts conversions, and slowly damages your brand. In this episode, I’m sharing how to sell in a way that feels natural, confident, and completely on brand… without sounding desperate, awkward, or fake. If selling ever feels uncomfortable or forced, this episode will help you fix that. Links Mentioned...
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Is AI the End of Affiliate Marketing?
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
What if the biggest threat to affiliate marketing right now… is also its biggest opportunity? There's been a lot of noise lately about AI replacing content creators… killing SEO… making affiliates obsolete. But is that actually true? In today’s episode, I’m discussing the real impact of AI on affiliate marketing… what’s changing, what isn’t, and how the smartest affiliates are using AI to grow faster than ever. If you’re worried AI is going to ruin everything… or just trying to figure out how to adapt, this one’s for you. Links Mentioned in this Episode
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How to Grow Your Affiliate Program with Podcast Interviews
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
If you're looking to grow your audience, boost your credibility, and build your email list in a big way, podcast interviews might just be your secret weapon. In this episode, I’m sharing exactly how I’ve landed more than 600 podcast interviews… and how I turned those into affiliates who became a huge driver of our company's growth. Links Mentioned in this Episode
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2026 New Year's Resolutions for Affiliate Marketers
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
Let me ask you something… what if 2026 is the year you stop hoping affiliate marketing works and start treating it like it actually matters? Not more random promos. Not more last‑minute emails. Real commitments that change how you show up, how you promote, and how you get paid. In this episode, I’m sharing the affiliate resolutions that actually move the needle… from building systems and tracking results to selling with confidence and creating bonuses that stand out. If you want this year to be different, this is where it starts. Links Mentioned in this Episode
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New Year’s Resolutions for Affiliate Managers
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
What if 2026 was the year your affiliate program finally took off? Today, I’m sharing the resolutions smart affiliate managers are making this year. These are the type of resolutions that lead to bigger launches, more evergreen sales, and stronger affiliate relationships. If you want this to be your best year ever, listen up. Links Mentioned in this Episode
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The Future of Affiliate Marketing: 2026 Edition
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
What does 2026 look like for affiliate marketers? Let’s just say… it’s not business as usual. From AI taking over the grunt work to virtual influencers and voice-driven SEO, the landscape is changing fast. In this episode, I’m sharing 13 bold, research-backed predictions for where affiliate marketing is headed, and what you can do now to be ready. Spoiler: the future favors the prepared. Links Mentioned in this Episode
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How Affiliates Can Make More Money This Holiday Season
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
What if you could turn the busiest shopping season of the year into your biggest affiliate payday? Today, I’m sharing the strategies top affiliates use to make more money in December without burning out, posting nonstop, or guessing what might work. If you want a simple plan to increase your holiday commissions, this episode is for you. Links Mentioned in this Episode
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The Affiliate Manager Holiday Survival Guide
The Affiliate Guy with Matt McWilliams: Marketing Tips, Affiliate Management, & More
The holidays are here… which means chaos for most affiliate managers. There are promos flying everywhere, inboxes are packed, and your affiliates? Half of them are over-promoting, and the other half have gone silent. So how do you stay sane and strategic when the whole season is moving at lightning speed? Today, I’m sharing the practical guide to not just surviving December, but actually thriving as an affiliate manager during the busiest season of the year. Links Mentioned in this Episode
info_outlineEver feel like your brain is juggling 47 browser tabs—only none of them are loading? That’s what it’s like trying to stay focused as an affiliate manager. Between answering affiliate questions, navigating fast-changing platforms, staying on top of launches, and replying to Slack messages at all hours… staying focused can feel impossible. And regaining it once you’ve lost it? Even harder. In this episode, I’m bringing you a behind-the-scenes recording of a private training I did for a mastermind group, all about how to get focused, stay focused, and bounce back when your focus gets derailed. Whether you're managing dozens of affiliates or trying to keep your own business on track, these strategies will help you get more done, with less stress.
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