108: How to Leverage Video & SEO with the Creative Hustler Team!
Release Date: 04/12/2018
The Creative Hustler Podcast
What's Up Creative Hustlers! Steven & Melissa attend SoCal Marketing Club event with Alan and record their final episode! Don't miss it!
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What’s Up, Creative Hustlers! Steven here. Today, we’re chatting with Ali & Anamika co-founders at Improvado, a data aggregation platform built for marketers, by marketers.
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What’s Up, Creative Hustlers! Steven & Melissa here. Today, we’re talking with Hailey Friedman. Hailey is the head of marketing at Improvado, a tool helping marketers collect all their data in one place as well as being the current president of BAMF, a community of 20,000 marketers and founders globally.
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What’s Up, Creative Hustlers! Steven & Melissa here. Today, we’re talking with Blair Enns who is on a mission to change the way creative services are bought and sold the world over. He offers sales training and coaching for creative professionals and shares this wisdom in his two books the Win Without Pitching Manifesto and his most recent work, Pricing Creativity.
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What’s Up, Creative Hustlers! Steven & Melissa here. Today, from sunny San Diego, we’re talking with Anton Kraley, creator at Drop Ship Lifestyle, an online platform giving students the knowledge and tools necessary to create freedom through entrepreneurship by leveraging the power of drop shipping.
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What’s Up, Creative Hustlers! Steven & Melissa here. Today, we’re chatting with Drew Bryant, Associate VP of Design at Advent, who's outlook on design isn’t much different from his passion for the first Thursday and Friday of March Madness. Sounds like a page right out my personal manifesto.
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What’s Up, Creative Hustlers! Steven here. Today, we’re talking with Chip Conley, Bestselling author, and hospitality entrepreneur. After selling his company in 2010, he joined Airbnb, and as head of Global Hospitality and Strategy and since, has helped turn it into the world's largest hospitality brand. His latest book, Wisdom & Work explores the idea of writing your next chapter as you embark on the 2nd half of your life.
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What’s Up, Creative Hustlers! Steven here.
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What’s Up, Creative Hustlers! Steven & Melissa here. Today, we’re talking with Daniel Levine & Steven Pulver from The Fireside Conference, which is an all-inclusive, immersive, off-the-grid and off-the-record retreat featuring the brightest minds in business, the startup world, investors and media communities.
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The Creative Hustler Live episode featuring SoCal Marketing Club. [00:00] This episode is brought to you by your Interim CMOs - . [00:16] What’s up Creative Hustlers! [00:47] Live from HOLONIS Studios, it’s the SoCal Marketing Club July Event! [00:55] Great interviews coming up, plus John Bertino! [01:23] We’re back with Marcela De Vivo from SEMRush. [01:30] Marcela’s last name means “Of Life” [02:00] What Marcela is excited about for mobile and tonight’s panel. [02:55] How you search for things on your phone is different then your computer. [03:19] Alan’s perspective on mobile...
info_outlineToday on The Creative Hustler, Steven, Melissa and Alan recap Tuesday’s interview with Paige Wilhide. Paige is the founder of Paige Media, a video agency specifically for building personal brands.
[00:30] What’s up Creative Hustlers!
[01:06] Steven & Melissa went to visit Alan!
[02:02] Shout out to Nicole Lilioa, she introduced us to Paige.
[03:20] Shout out to WeWork!
[03:55] Paige is an old soul.
[05:25] Video is about consistency.
[06:30] Paige Media has a video strategy package and other services on her site.
[07:12] Don’t just do a video for the sake of doing it.
[08:30] Paige has affordable services on her website, geared to personal branding.
[08:55] Putting your prices on your website. Good or bad?
[09:44] Creative Hustler likes putting prices on the website.
[10:30] Prices may only to apply to a certain size clientele.
[10:50] Paige focuses on personal branding for influencers.
[11:20] Paige’s starting package is $497
[11:30] Video content: What do you do with all of it?
[12:15] We’re giving Sling Studio a shot for video content.
[12:55] Paige has moved to L.A from New York City.
[13:27] We live in the age of the internet, so if you move you don’t have to start over.
[14:15] Personal branding is big in L.A
[15:50] It’s about working smarter, not harder.
[15:19] Check out Paige at her website PaigeMedia.com
[15:40] If you do video right, you can turn it into 5 pieces of content.
[16:20] You need to tag your video right to leverage SEO.
[17:03] Google bought YouTube because it’s the second biggest search engine!
[17:40] SEO takes in all the different sites. Take pieces of content and post to LinkedIn, Instagram, Snapchat, Facebook!
[18:12] Leveraging video to rank!
[19:15] Having video helps your marketing and your branding!
[19:45] If you do it right, you’ll captivate an audience.
[20:00] Your video is your short game, and your SEO is the long game.
[20:25] Did video kill the radio star?
[20:35] That’s a Wrap, Creative Hustler! Please leave us a review, and check us out at TheCreativeHustler.com and LatinandCode.com
[21:14] Melissa’s Moment of Hustle
Contact:
Instagram: @paigemedia
Website: www.paigemedia.com
YouTube: https://www.youtube.com/paigemediaco