Episode 247 | Diversifying Services in Today's Market with Dr. Ajita Robinson
Release Date: 07/17/2024
Episode 263 | Building Client Trust Boosts Retention: How to Build Rapport with Clients and Keep Them Coming Back with Josh Satterlee
The Group Practice Exchange
Are you struggling with client retention in your group practice? Here’s the truth—if you’re not prioritizing building client trust, your retention rates will suffer. In this episode, I sit down with Dr. Josh Satterlee, a chiropractor and founder of Trust Driven Care, to break down why building client trust in therapy practices is the key to long-term client relationships—and ultimately, a thriving business. We explore practical client retention techniques that help clients feel heard, valued, and engaged in their care. Dr. Josh shares his framework for building client trust,...
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Episode 262 | Are You Tracking the Right Metrics? How to Track KPIs for Scaling Therapy Group Practice
The Group Practice Exchange
Are you tracking the right KPIs, or are you just looking at numbers that don’t actually drive growth? If you’re a therapy group practice owner, knowing how to track KPIs effectively can mean the difference between a scaling therapy group practice, or feeling stuck in the day-to-day grind. In this episode of The Group Practice Exchange Podcast, I dive into how to track KPIs that matter, avoid common tracking mistakes, and implement strategies to make data-driven decisions that lead to real growth. Too many therapy practice owners either track the wrong numbers, don’t track anything...
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Episode 261 | Wondering How to Get More Therapy Clients? How Mid-Size Practices Can Optimize Their Client Intake Process with Uriah Guilford
The Group Practice Exchange
Is your client intake process holding you back from getting more therapy clients? In this episode of The Group Practice Exchange Podcast, I’m diving into the all-important topic of how to get more therapy clients with my guest, Uriah Guilford from The Productive Therapist. We’re zeroing in on what’s often the biggest roadblock for practices: an inefficient client intake process. If therapy clients are struggling to book appointments or connect with your practice, this episode is for you. Uriah and I share strategies to simplify your client intake process, making it easier for clients to...
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Episode 260 | Therapist Court Prep: What to Say (And Not Say) When Testifying in Court with Tracy Masiello
The Group Practice Exchange
Ever had a therapist on your team get subpoenaed and panic? As group practice owners, it’s not just about managing our own responsibilities—it’s also about supporting our therapists when they face daunting tasks like preparing to testify in court. In this episode, I sit down with Dr. Tracy Masiello to discuss how to help your team navigate the courtroom with confidence. From therapist court prep to understanding what can a therapist say in court, Dr. Masiello shares strategies to ensure you and your team feel prepared and informed. Whether it’s preparing for a therapist...
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Episode 259 | Adapt and Succeed with Patrick Casale and Gabrielle Juliano-Villani
The Group Practice Exchange
Have you ever thought, “No one seems to want to work anymore”? If you’re struggling with hiring and retaining staff in your group practice, growing it might feel like an uphill battle. You’re definitely not alone! In this episode, I sit down with Patrick Casale and Gabrielle Juliano-Villani to tackle one of the biggest challenges facing group practice owners today: building a team that aligns with your mission and thrives alongside your practice. And the best part? We’re giving you a sneak peek into our , where we’ll go even deeper into these topics to help you turn...
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Episode 258 | Managing Gen Z Employees with Level Up Leaders
The Group Practice Exchange
In this episode, we dive into a topic that’s becoming more relevant than ever: managing Gen Z employees in your group practice. As a Millennial or Gen X group practice owner, you’ve probably noticed that the values, expectations, and communication styles of Gen Z employees can feel vastly different from your own. To help us better understand and navigate these differences, I’m joined by Julianne Guinasso and Poonam Natha from Level Up Leaders. We explore how generational perspectives influence workplace culture, leadership strategies, and therapist retention—and how...
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Episode 257 | Building Your Practice Around the Role You Want to Play with Jessica Lackey
The Group Practice Exchange
As group practice owners, many of us have experienced the overwhelm that comes with building your practice. You start wearing more hats than you ever thought possible, and before you know it, you’re wondering, “What’s my role now?” If you’ve ever felt unsure of where you fit in your own practice, this episode is for you. I sit down with strategy and operations advisor Jessica Lackey to talk about how to be intentional in defining your role as a practice owner. Here’s what we cover: Understanding the different practice ownership archetypes, and how to choose the one aligns...
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Episode 256 | Leveraging Public Speaking to Grow Your Group Practice with Carol Cox
The Group Practice Exchange
Have you ever wondered how public speaking could help grow your group practice? In this episode, I sit down with Carol Cox, founder and CEO of Speaking Your Brand®, to explore how group practice owners can leverage public speaking to enhance their visibility, build credibility, and grow their practices. Public speaking isn’t just about sharing information—it’s about creating a connection with your community, and Carol shares her proven strategies to help you do just that. Whether you’re new to public speaking or looking to refine your message, this episode is packed with...
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Episode 255 | Continuing Education (CE) Course Creation and Approval with Kimberly Parker
The Group Practice Exchange
Ever thought about turning your expertise into a continuing education course? This episode is packed with insights on how to do just that! I sat down with Kimberly Parker, the CEO of Revive to Thrive Wellness Center in Texas, who has successfully made the leap to becoming an NBCC-approved provider. We dive into her journey, the steps she took, and all the lessons she learned along the way. Whether you're new to the idea of creating CE courses or already exploring it, Kimberly’s experience offers a roadmap. From understanding the application process to mastering the marketing...
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Episode 254 | How Virtual Reality is Shaping the Future of Mental Health Care with Amity Cooper
The Group Practice Exchange
Ever wondered how virtual reality could transform the way you run your group practice? This episode is going to open your eyes to what’s possible in the future of therapy. In this episode, I sit down with Amity Cooper—an entrepreneurial coach and mental health professional—who shares how virtual reality is starting to transform mental health treatment. If you're curious about how tech can enhance your therapy practice and improve client outcomes, this conversation is for you. We cover: The incredible potential of virtual reality to elevate mental health therapy. How virtual reality...
info_outlineIn today’s market, it’s more crucial than ever for us group practice owners to think like CEOs and differentiate our services.
But that’s often easier said than done - especially if you’re not sure where to start.
In this episode, I chatted all about this with Dr. Ajita Robinson, a licensed clinical professional counselor who specializes in grief and trauma, and an income strategist for therapists.
We explored the critical need for diversifying mental health services in the post-COVID era. Dr. Robinson provided invaluable insights on transitioning from a practitioner mindset to a CEO mindset, the importance of increasing marketing touch points, and the advantages of building B2B relationships.
If you're interested in expanding and diversifying services in your practice, you won't want to miss this conversation where we talk about:
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Why we need to shift from a practitioner mindset to a CEO mindset to create a sustainable practice
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Increasing marketing touch points to reach a broader audience
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How to interpret and pivot based on qualitative data
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Why having a digital footprint for your practice has become more crucial than ever
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Building business-to-business relationships to expand service offerings
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Examples of types of partnerships for diversifying services
Tune in to this episode to gain practical tips and strategies that can help your practice and thrive in the evolving landscape.
Thanks for listening! Like what you heard? Give us 5 stars on whatever platform you’re listening from. Need extra support? Join The Exchange, a membership community just for group practice owners on our website www.thegrouppracticeexchange.com/exchange. Talk to you next time!
LINKS:
The Group Practice Exchange Programs + Courses
The Accountability Equation™ Quiz
Dr. Ajita Robinson’s Book: The Purposeful & Profitable Therapist’s Guide on Diversifying Income
Connect with Maureen Werrbach & The Group Practice Exchange:
Connect with Dr. Ajita Robinson:
The Purposeful and Profitable Therapist Collective
The Purposeful and Profitable Therapist Summit
This episode is sponsored by TherapyNotes. TherapyNotes is an EHR software that helps behavioral health professionals manage their practice with confidence and efficiency. I use TherapyNotes in my own group practice and love its amazing support team, billing features, and scheduling capabilities. It serves us well as a large group practice owner.
Do you ever wish for a financial therapist who could relieve you from the last few months of bookkeeping, talk you off the edge when you're running into issues with Quickbooks, or help you work through a profit plan for growth? GreenOak Accounting does just that! GreenOak Accounting is an accounting firm that specializes in working with group practices. Their value goes WAY beyond bookkeeping; they can help you get on track for financial success. Schedule a free consultation by going to http://greenoakaccounting.com/tgpe