Chatbots – How to get started with Facebook Messenger Bots with Kelly Noble Mirabella [#56]
Release Date: 04/01/2020
Laurence Shorter on creativity, burnout, and the art of having no idea #80
The Ideas Lab Podcast
What is the impact on us as human beings when we never have a single spare moment, when we fill every minute with doing something productive, or even looking at our phones in order to kill time? That's a question that gripped Laurence Shorter after he'd written a really successful book and toured it around the world and found himself to be completely burnt out. And that's when Laurence started thinking about the art of having no idea. Laurence is a leadership consultant, an author, comedian and an artist.
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How Charlie and Harry Thuillier turned their idea for the world’s first healthy ice cream into an international food business #79
The Ideas Lab Podcast
This episode of the podcast is a real adventure. It's one of my favourites. Charlie Thuillier was on a world record breaking kite buggy adventure with his brother Harry in Brazil, when he had a great idea, which was partly inspired by reading my first book, Screw Work Let's Play on a beach in Brazil.
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How to attend the world’s first F**k Work Day
The Ideas Lab Podcast
A special episode on John’s new bestselling book ‘F**k Work Let’s Play: Do what you love and get paid for it’ and how to get a free ticket to the world’s first F**k Work Day.
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Jody Day on creating a global movement for women and turning her passion into a successful social enterprise #78
The Ideas Lab Podcast
If you want to start a movement that changes the way people all around the world think about a particular topic, then this will be a really interesting conversation for you to listen to.
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How Sam Bompas & Harry Parr turned their crazy experiments with food into a pioneering international business #77
The Ideas Lab Podcast
When I first met Sam Bombas and Harry Parr over a decade ago, they were just a couple of young guys doing some wacky things with food, including creating breathable cocktails and designer jellies.
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How to change the world – with Tristram Stuart #76
The Ideas Lab Podcast
This is a really powerful episode of the ideas lab podcast. Many of us have ideas about how to change the world for the better. How to take a campaign or a message or cause and make a real impact possibly around the entire world.
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Laura Gale on editing and ghostwriting your business book #75
The Ideas Lab Podcast
If you've ever thought of writing your own book, whether it's a business book, a novel, or a memoir, then this podcast is going to be interesting to you. Laura Gale is an author and editor and a ghostwriter. And in this interview, we explore what those roles actually do. First of all, why do you need an editor if you're writing your own book? And also, why would you use a ghostwriter? How do they work with you to write a book for you, and he's using a ghostwriter cheating. We explore all of that with Laura.
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How Dan Barker transitioned from mechanical engineer to full-time photographer #74
The Ideas Lab Podcast
Quitting your job to go and do something more creative that you really love doing sounds very tempting.
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Sarah Weiler on teaching ukulele to google, knowing when to quit, and juggling multiple projects #73
The Ideas Lab Podcast
If you've ever had a crazy creative idea for a business or project, and then you've talked yourself out of it because you couldn't see where it will go and what the point was, and how you could ever make some money out of it. Well, this is gonna be a great podcast for you. Sarah Weiler, runs a business called Power of Uke, teaching ukulele to giant corporations such as Google. Sarah also runs a London comedy club that has been running for six years ever since she launched it during a programme I used to run
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How to change your habits with simple, tiny steps – Dr. Heather McKee #72
The Ideas Lab Podcast
A lot of us find it really hard to change our deeply ingrained habits, whether it's giving up a habit that's bad for our health or our concentration, or trying to adopt a new habit. So I was glad to have this conversation with Dr. Heather McKee, who is a behaviour change specialist, consulting to organisations. This is a really honest conversation between Heather and me, where we talk through some of our own bad habits, and Heather gave some cracking advice on how to change them.
info_outlineIf you send emails out to a list of people, in order to market yourself or your work or your business, you will have seen that often the open rates on those emails is very low, perhaps as few as 20% are actually opening your emails and reading them.
So when a new form of digital marketing arrives that offers something like 90% open rates, it’s something all of us who are involved in marketing ourselves should take very seriously.
What we’re talking about here is messenger bot marketing and in particular, sending automated messages and running automated chat bots inside Facebook Messenger.
Kelly Noble Mirabella is an expert in this subject. And I was really glad to be able to have her on the ideas Live podcast and explain to us what is a messenger bot? Why are they so valuable, and how we can start to implement a messenger bot in our marketing using a tool that is actually completely free to get started with.
Best wishes
John
For full links and notes please visit: https://theideaslab.org/kellynoblemirabella
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Music provided by Argofox:
TheDiabolicalWaffle – My Wish
https://youtu.be/sRWEMjYR6e4