loader from loading.io

E 29 Setting Her Own Path with Beth Azor

The Massimo Show

Release Date: 05/04/2020

E 93: Ron Koenigsberg - Power Broker: How to Succeed In Life And Business show art E 93: Ron Koenigsberg - Power Broker: How to Succeed In Life And Business

The Massimo Show

On this episode of the Massimo Show Rod sits down with Ron Koenigsberg, Founder & President at American Investment Properties, a successful Long Island Broker with 30 years experience in the commercial real estate brokerage industry.   As Ron recalled the pathway to his start in commercial real estate he stated that he “[wished] everything was a straight path… but there are lessons to be learned that are probably never in a straight path, and you certainly have to have a little bit of resilience along the way.”  Ron describes his journey from growing up in Long Island...

info_outline
E 92: Jerry Anderson - Surviving Inflection Points in CRE Brokerage show art E 92: Jerry Anderson - Surviving Inflection Points in CRE Brokerage

The Massimo Show

On this episode of the Massimo Show Rod sits down with one of his mentors, Jerry Anderson, a veteran in the commercial real estate brokerage industry with over 50 years of experience. Jerry, currently a Corporate Advisor for eXp Commercial, has successfully run two international brokerage companies and is a pioneer in single point of contact and master franchise brokerage models.  Jerry has succeeded and thrived through at least four economic downturns, otherwise known as inflection points in brokerage, throughout his career, so Rod begins the podcast by asking him about the current state...

info_outline
E 91: Bobbie Mastracci - Secrets to Success In CRE show art E 91: Bobbie Mastracci - Secrets to Success In CRE

The Massimo Show

On this episode of the Massimo Show Rod sits down with Bobbie Mastracci, CCIM, SIOR and Principal of Phoenix West Commercial, LLC, also known as the “Go To Broker” for the West Valley of Phoenix Metro. Bobbie is a successful real estate broker and Massimo coach with 20 years of CRE experience. She works with corporate and small business clients, both locally and nationally, and prides herself on her faith, dedication, and ability to deliver unmatched customer service. Bobby shares her journey from her first job in high school, to being a hair color platform artist, and then entering the...

info_outline
E 90: Rich Vaaler - Tertiary Treasure show art E 90: Rich Vaaler - Tertiary Treasure

The Massimo Show

On this episode of the Massimo Show Rod sits down with Rich Vaaler of Vaaler Commercial Real Estate, a commercial real estate broker with 43 years of experience. Rich has owned, managed, and developed property throughout his career, a facet that the typical broker may not have to share with their clients. It gives him a perspective to help his clients, especially older people, streamline their portfolio/assets and get rid of the complicated ones to transition into simplified properties. He loves what he does and he’s always trying to get better, always trying to learn more to help his...

info_outline
E 89: Dominators Of Commercial Real Estate Brokerage show art E 89: Dominators Of Commercial Real Estate Brokerage

The Massimo Show

On this Special Episode of the Massimo Show Host Rod Santomassimo is joined by 3 guests who are all highly successful and influential figures in the commercial real estate industry: Ken Ashley, Executive Director and Chairman for Cushman & Wakefield's Tenant Advisory Group; Brad Ahrens, President of Concord Development Partners; and Bob Knakal, Head of New York Private Capital Group- JLL. They delve into various aspects of commercial real estate, centering the conversation around their experiences, insights, and strategies that have contributed to their success as top producers. They each...

info_outline
E 88: Rod Santomassimo- What Hard Feels Like show art E 88: Rod Santomassimo- What Hard Feels Like

The Massimo Show

On this episode of the Massimo Show Rod talks about what hard feels like, especially when it comes to commercial real estate brokerage and how to handle it in the current markets. Rod thought it'd be important to address something that's going on right now, the market is shifting and we're seeing less velocity, more challenges than we have before, inflation, increasing interest rates and even bank solvency. It's a fact that you have to work 10 times as hard to produce maybe half the results. Every transaction becomes a fight as the speed of transactions declines, even though you're...

info_outline
E 87: Mike Gallegos - Moneyball show art E 87: Mike Gallegos - Moneyball

The Massimo Show

On this episode of the Massimo Show Rod sits down with The Massimo Group's own Chief Strategy Officer, Mike Gallegos CCIM, MCR, to discuss AI and how it's taking the world by storm. You can either chose to adopt AI or get left behind.  At the Massimo Group we've been helping businesses like yours integrate AI into their everyday business practices. If you'd like to learn more visit 

info_outline
E 86: Ronsley Vaz - 5 Million Podcast Downloads And Counting show art E 86: Ronsley Vaz - 5 Million Podcast Downloads And Counting

The Massimo Show

On this episode of the Massimo Show Rod sits down with entrepreneur, author and international speaker, the one and only, Ronsley Vaz. First and foremost, he's the executive producer and host of multiple top rated podcasts, including The Psychology of Entrepreneurship, Should I Start a Podcast, and Bond Appetit. His podcasts have been downloaded more than 5 million times across 133 countries. In addition, he's the founder of the award winning audio marketing agency Must Amplify, which has helped entertainers, government leaders, athletes, and businesses raise their voice through podcasts. He's...

info_outline
E 85: Tal Frydman- 2022 Massimo Top Producer of The Year show art E 85: Tal Frydman- 2022 Massimo Top Producer of The Year

The Massimo Show

On this episode of the Massimo Show

info_outline
E 84: James Nelson- The Insiders Edge to Real Estate Investing show art E 84: James Nelson- The Insiders Edge to Real Estate Investing

The Massimo Show

On this episode of the Massimo Show Rod sits down with one of the CRE top producers in North America, James Nelson. Now an author as well as being a speaker, investor, amazing broker and long time Massimo member, James is principal and head of Tri-State Investments at Averson Young. With the launch of James' new book, The Insiders Edge to Real Estate Investing, Rod opens by asking why brokers don't also invest in commercial real estate? Does he see that as a conflict or should they be investing? James astutely remarks on the ethical issues and potential conflicts of being a broker and...

info_outline
 
More Episodes

On this episode of the Massimo Show

Rod sits down with CRE professional Beth Azor. Beth grew up in a small beach town in Florida and came by the business naturally with a father in CRE. At first, she was determined to do anything EXCEPT real estate and it was easy to see she could do anything she put her mind to. Young Beth enjoyed all kinds of extracurriculars from cheerleading to editor of the school paper and when Dad opened his own firm and bought a hotel and she worked cleaning houses and hotel rooms.

She attended FSU and continued to be involved in school and an RA, joining a sorority, and fundraising for causes she believed in.  

 It’s no surprise to hear that Beth’s childhood dreams were ambitious! Her dream job was wanting to run the Olympics and loved the logistics of events. She combined her love for logistics and fundraising and was soon work for the Heart Association.   

She had had her real estate license since she was 18 to help out in the family business and was doing open houses of weekends to increase her income but it was plain to her boss that she was built for something much bigger than her current role. So much so that her boss flat out said: “Your ambition exceeds us – go do the real estate thing full time and be on our board” And so she did. But the traditional route made her unhappy and bored until someone told her about leasing in the CRE world.

She recalls immediately recognizing the idea that this role was a Transformation of a job into a service and she jumped in with two feet!

Luckily, the company she had been referred to, Terranova, had a leasing agent training program ran by her sorority sister and her rise from intern to President began.

Now Beth describes herself as a single mom of two teenage boys with 6 shopping centers in South Florida. She continues to transform her job into a service by traveling around the country teaching retail leasing agents how to fill vacancies in shopping centers.

Beth and Rod answer the questions:  Is Retail Dead?  What is the future of brick and mortar? And give some great tips for CRE pros on how to fill your pipeline just by giving great customer service. The round out the podcast with Beth’s 5 factors of success – listen in to hear what she has to say!