Roxy SUP Racer, Sports Model and Paddle Into Fitness SUP Certification Business Owner | Gillian Gibree - 002
Release Date: 09/11/2017
THE PADDLE BOARDING CPA
Caroline Raphael of Surf Shack Lebanon is passionate about stand up paddle boarding and is training to set a Guinness world record, paddling over 180 km in 24 hours in open water. At the end of April, she will paddle for 24 hours along the coast of Lebanon. She is training with Paddle Monster and a local network of paddlers to work up to this event. Find out more at https://www.ThePaddleboardingCPA.com/29
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Reduce the overwhelm by using these planning strategies and tips, while adding some off season revenue to your stand up paddle board, kayak or aquatics based business.
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REACH NEW PADDLERS! Break down barriers by using the EXACT words, phrases and language that customers and new paddlers know and understand. Understand the various types of customer personas or avatars in the paddling customer pyramid. Discover my two favorite online tools that reveal the EXACT words, phrases and questions people are asking and searching for online right now. Learn how to setup new paddlers for success. Find more here:
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Ash Bourgeois, owner of Wild Path, shares her story of bringing standup paddle board yoga to the prairies in Winnipeg, Canada. She specializes in going places nobody knows about where SUP is the only way can get around. Connecting through nature, with her customers and community, she leads adventures on land and water honoring her own wildness.
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Sam combines her love of standup paddle boarding and dogs through SUP Pups California. Inspired by her rescue dog Jack, aka The Dingo Jack, she dove into a niche venture of teaching others and their pups to paddleboard together. She thrives in helping others share this joy with their pups and plays an active role in the rescue community. Join us as she talks about challenges, equipment, instruction, partnerships and shares her marketing secrets.
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If you aren't yet using Instagram Stories in your SUP, paddle board yoga, kayak or fitness business, now is the time! Build relationships with followers, reach non-followers through optimization and convert viewers into paying customers. Julie Merrill, The Paddleboarding CPA covers what to share, how to use Instagram and why its an essential. Plus a video tutorial to complement the episode.
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Peter Rochel lives in Cologne, Germany and combines his passion for standup paddle boarding, business, technology and innovation in his podcast, SUP Online Academy, as the standup paddleboarding head of the German Surfriders Federation and as a SUP instructor on the Rhine River. He shares his story, how he shares his passion of water sports and paddleboarding by introducing more people to SUP through his many ventures.
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Karen Tickner, an active free diver, pilates and SUP instructor has turned her passion for mermaids into a profitable venture. Ina's Mermaid School teaches you and your kids how to swim and do tricks while wearing a mermaid tail. Listen to Karen's story, how she was inspired to live life as a mermaid, her many gigs, challenges and how she is living out her passion in gulf coast Florida.
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Julie Merrill, aka The Paddleboarding CPA, talks business and marketing tips for new standup paddle board, paddleboard yoga, SUP, kayak and outdoor fitness instructors. From setting up your business to collecting money, strategizing your class list, identifying your ideal customer and marketing 101. This podcast episode dives into many of the aspects needed before getting on the water to teach a class.
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Adventure sports photographer Dylan Brown talks about his 7 day, 96 mile Escalante River SUP adventure. As the leader, photographer and cinematographer, he shares personal reasons for wanting to capture the beauty of this endangered low flow serpentine style river. Experience his breathtaking moments, challenges, behind the scenes planning and post-trip reflection as he brings awareness, conservation and adventure to this majestic river in Utah.
info_outlineThe Paddleboarding CPA Podcast by Julie Merrill helps adventure seeking and active sport-related business owners create and grow their business around their passion. Helping tours, lessons, retreats and trips in stand up paddle boarding (SUP), SUPyoga, SUPfitness, SUPsurf, kayaking, windsurfing, kiteboarding, fitness, and other outdoor sports.
Julie interviews Roxy SUP Racer, Sports Model and Paddle Into Fitness owner Gillian Gibree. In this interview, they discuss:
- Paddle Into Fitness and Float Into Fitness: Gillian's stand up paddle board (SUP) flat water, yoga and fitness certification program, what's involved and who it's for.
- The Master Trainer Program for students of Paddle Into Fitness and Float Into Fitness wanting to run their own certification programs
- Racing tips and preparation on training for stand up paddle races
- How to approach and obtain sponsors
- Sports Fitness modeling
- Behind the scenes insight into running and attending retreats
- Travel tips for equipment
- How Gillian balances being a business owner, model, athlete, wife and soon to be mom.
- Advice for new business owners wanting to start a business around their passion
Find more on this episode at Episode 2
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