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Why Your Competitor is Stealing Your Self Storage Rentals | 3 Minutes with 3 Mile

The Self Storage Show by 3 Mile Storage Management

Release Date: 03/19/2025

Storage Meetup #64 AI Overview show art Storage Meetup #64 AI Overview

The Self Storage Show by 3 Mile Storage Management

This AI-generated overview highlights key moments from Storage Meetup #64, a live, free-flowing discussion with owners, operators, and vendors across the self-storage industry. This storage industry meetup focused on operational efficiency and marketing. Revenue Control Systems showcased keypad tech, while experts debated SpareFoot ROI and lead management. Discussions covered optimizing Google Business Profiles, unit conversions, and AI-driven review videos. This episode is an overview, not a replacement for the live experience. To watch the full replay, view visuals, or join us live...

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Storage Meetup #63 | Lead Conversion, Automation & Portfolio-Scale Operations (AI Overview) show art Storage Meetup #63 | Lead Conversion, Automation & Portfolio-Scale Operations (AI Overview)

The Self Storage Show by 3 Mile Storage Management

This AI-generated overview highlights key moments from Storage Meetup #63, a live, free-flowing discussion with owners, operators, and vendors across the self-storage industry. The conversation features a deep dive with Monument on portfolio-wide operations, including hands-off software migrations, bulk reporting across facilities, and automation designed to improve lead response speed and conversion rates. Operators explore abandoned-cart follow-ups, lead analytics, duplicate-lead detection, and how response time directly impacts NOI. The group also digs into phone discipline, mystery...

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The End of The End of "Guesstimating"? Breakdown of AJ Osborne’s TractIQ Announcement [AI Deep Dive]

The Self Storage Show by 3 Mile Storage Management

Is the era of guessing competitor occupancy over? In this episode, I’m reacting to a massive industry update recently shared by AJ Osborne and Noah from TractIQ. They revealed a shift in how data is collected that could fundamentally change how we underwrite deals in 2026—moving from "scraped" data to "verified" financial data. To help us digest this 50-minute deep dive, I utilized my AI research tools to generate a focused discussion on the key takeaways for operators. In this AI-generated breakdown, we cover: The difference between "implied" vs. "verified" occupancy data. Why the...

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Storage Meetup #62 Recap: Proactive Security, Operator Blind Spots, and Market Reality show art Storage Meetup #62 Recap: Proactive Security, Operator Blind Spots, and Market Reality

The Self Storage Show by 3 Mile Storage Management

This episode is an AI-generated audio overview of Storage Meetup #62 (January 23, 2026) — a fast way to catch the key ideas without watching the full replay. Topics covered include proactive video monitoring and live security intervention, insights from visiting 300+ self-storage facilities nationwide, common operational blind spots among long-time owner-operators, and why answering the phone and staying engaged in marketing still matter more than most realize. The discussion also touches on grassroots marketing, digital channels like Nextdoor and Facebook, and how complacency can quietly...

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2026 NYSSA Investor Forum What Discipline Looks Like in Today’s Self Storage Market show art 2026 NYSSA Investor Forum What Discipline Looks Like in Today’s Self Storage Market

The Self Storage Show by 3 Mile Storage Management

This episode is an AI generated summary of key takeaways from the 2026 NYSSA Investor Forum, capturing how investor and lender expectations in self storage have fundamentally shifted. Speakers emphasized that the period of rapid rent growth and favorable cap rates has ended. The industry has entered a new normal defined by longer lease-up periods, conservative underwriting, and far less tolerance for optimistic assumptions. A recurring theme throughout the forum was the growing gap between physical occupancy and economic occupancy. While many operators can still fill units through aggressive...

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Radius+ Forecast 2026 What the Self Storage Industry Is Adjusting To Next show art Radius+ Forecast 2026 What the Self Storage Industry Is Adjusting To Next

The Self Storage Show by 3 Mile Storage Management

This episode is an AI generated summary of the Radius+ Forecast 2026, focused on how the self storage industry is moving out of the volatility of the pandemic years and into a more disciplined operating environment. The forecast highlights slower demand driven by low population mobility and soft home sales, increased reliance on introductory pricing, and the growing importance of revenue management. It also explores the growing divide between suburban and urban markets, with oversupply pressuring many suburban areas while urban locations remain more resilient. The report suggests the industry...

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Self Storage Operations, Investment Outlook & Conversion Audits | Storage Meetup #61 show art Self Storage Operations, Investment Outlook & Conversion Audits | Storage Meetup #61

The Self Storage Show by 3 Mile Storage Management

In this episode of The Self Storage Show, you’re listening to an AI-generated podcast summary created from Storage Meetup #61, a live weekly discussion with self-storage owners, operators, and industry professionals. Storage Meetup is a free, open conversation focused on real-world challenges in running self-storage facilities — from operations and marketing to pricing, technology, and AI. Topics covered in this episode include: The 2025–2026 self-storage investment outlook and pricing discipline What types of deals are selling versus sitting in today’s market Why...

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AI Jam Session | Storage Meetup #59 | AI Generated Overview show art AI Jam Session | Storage Meetup #59 | AI Generated Overview

The Self Storage Show by 3 Mile Storage Management

This episode is an AI generated podcast overview from Storage Meetup #59, a special AI Jam Session edition. Instead of a formal presentation, this was a relaxed conversation where we explored AI together and shared what we are testing, learning, and experimenting with in real time. This overview is designed to help you quickly catch the highlights and themes from the session. If you want the full conversation or want to join us live, the Storage Meetup happens every Friday with a pre show hangout starting at 11:30 AM ET and the main session running from 12 to 1 PM ET. Join us live at...

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Storage Meetup #54 | Recorded 11-14-25 show art Storage Meetup #54 | Recorded 11-14-25

The Self Storage Show by 3 Mile Storage Management

Join the weekly meetup where the self storage industry connects. Every Friday, owners, managers, and vendors in the self storage industry turn on their cameras, share ideas, and learn from one another. It’s a space for real conversations, live demos, and community discussions that help you get more rentals, improve operations, and stay ahead of the curve.  Schedule 11:30 AM ET – Pre-Show Hangout (network informally before we start) - ET – Main Session (Show & Tell, discussions, and live takeaways) 📅 Recorded on November 14, 2025 🎙 Hosted by Jim Ross, Storage Meetup 🔗...

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Storage Meetup #52 | Storage Meetup Replay 10-31-25 | Open Conversation show art Storage Meetup #52 | Storage Meetup Replay 10-31-25 | Open Conversation

The Self Storage Show by 3 Mile Storage Management

This replay from the October 31, 2025 Storage Meetup captures a free-flowing discussion among owners, managers, and vendors across the industry.  These unscripted sessions are where the best ideas often surface. Real stories, real challenges, and real solutions from people who live and breathe self storage every day. Hosted live by Jim Ross, Storage Meetup is where the industry comes together each week to connect, share, and improve. Watch the replay, jump into the comments, and be part of the conversation shaping the future of self storage. Join the community and register for upcoming...

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More Episodes

If you’re not optimizing your Google Business Profile, you’re handing customers to your competitors.

Most self storage owners focus on ads and promotions, but when people need storage, the first thing they do is Google "storage near me." If your facility isn’t showing up at the top, your competitor is getting the call instead of you.

In this episode of 3 Minutes with 3 Mile, I’ll show you the three biggest Google Business Profile mistakes that cost you rentals—and exactly how to fix them.

What You’ll Learn:

  • Why your competitor is outranking you on Google
  • The three biggest Google Business Profile mistakes storage owners make
  • A simple strategy to get more reviews, rank higher, and get more calls

📩 Want my Self Storage Google Profile Optimization Guide?
Email me at jim@3milestorage.com with the subject line “Send Me the Guide”, and I’ll send it to you for free.

Need Help Getting More Rentals?

At 3 Mile Storage Management, we help self storage owners rank higher on Google, fill units faster, and increase revenue. Book a free consultation at www.3milestorage.com.